In-person Interview Insights
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Users want to accomplish goals more effectively and be more organized in their approach. They form habits around goal setting that could be improved with technology. Interviewees wanted to make better use of their time on phones and social media. They are motivated to achieve goals for happiness, both their own and of friends and family. Social support from others is also key to accomplishing goals. Some felt pressure to look successful online and fear decreased well-being from too much social media use. Interviewees want a clean, organized interface to arrange and track goals over time and share their progress privately if desired to avoid unwanted pressure.
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After covering all the relevant subjects, the interview ends. However, the interview can be stopped in advance if the respondent appears to be uncomfortable. It will also be proper to ensure that the interview is carried out in an area that has correct recording situations for an excellent recording to take place.
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SOCW 6311 wk 8 peer responses油
Respond to at least two colleagues by doing all of the following:
Name first and references after every person
Indicate 油油油油油strengths of their needs assessment plan that will enable the needs 油油油油油assessments to yield support for the program that they want to 油油油油油develop. 油油
Offer 油油油油油suggestions to improve the needs assessment plan in areas such as:
Defining 油油油油油油the extent and scope of the need
Obtaining 油油油油油油important information about the target population
Identifying 油油油油油油issues that might affect the target populations ability to access the 油油油油油油program or services
Instructor wants lay out like this:
Respond to at least two colleagues ( 2 peers posts are provided) by doing all of the following:
Identify strengths of your colleagues analyses and areas in which the analyses could be improved.
Your response
Address his or her evaluation of the efficacy and applicability of the evidence-based practice,
Your response
[Evaluate] his or her identification of factors that could support or hinder the implementation of the evidence-based practice,
Your response
And [evaluate] his or her solution for mitigating those factors.
Your response
Offer additional insight to your colleagues by either identifying additional factors that may support or limit implementation of the evidence-based practice or an alternative solution for mitigating one of the limitations that your colleagues identified.
Your response
References
Your response
Peer 1: McKenna Bull油
RE: Discussion - Week 8
COLLAPSE
Top of Form
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SOCW 6311 wk 8 peer responses油
Respond to at least two colleagues by doing all of the following:
Name first and references after every person
Indicate 油油油油油strengths of their needs assessment plan that will enable the needs 油油油油油assessments to yield support for the program that they want to 油油油油油develop. 油油
Offer 油油油油油suggestions to improve the needs assessment plan in areas such as:
Defining 油油油油油油the extent and scope of the need
Obtaining 油油油油油油important information about the target population
Identifying 油油油油油油issues that might affect the target populations ability to access the 油油油油油油program or services
Instructor wants lay out like this:
Respond to at least two colleagues ( 2 peers posts are provided) by doing all of the following:
Identify strengths of your colleagues analyses and areas in which the analyses could be improved.
Your response
Address his or her evaluation of the efficacy and applicability of the evidence-based practice,
Your response
[Evaluate] his or her identification of factors that could support or hinder the implementation of the evidence-based practice,
Your response
And [evaluate] his or her solution for mitigating those factors.
Your response
Offer additional insight to your colleagues by either identifying additional factors that may support or limit implementation of the evidence-based practice or an alternative solution for mitigating one of the limitations that your colleagues identified.
Your response
References
Your response
Peer 1: McKenna Bull油
RE: Discussion - Week 8
COLLAPSE
Top of Form
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Evaluating a Qualitative Study
Name
Institutional Affiliation
Date
Evaluating a Qualitative Study
The authors conducted a study the effects of social media advertising on customers perception, motivation and purchase. The authors conducted the study based on the rational that current, the world is digitized and modern everyone is engaged and attached to the internet. As a result, organizations can use social media to advertise their products and services. Besides social media advertising attracts customers and organizations can use it a medium for advertising which provides them with advanced ways for businesses to obtain existing and potential customers through reviews as opposed to traditional; ways of using methods such as television and radio. Furthermore, the authors argue that using social media platforms is affordable when compared to other channels. Likewise, social media marketing influences customers, perceptions, purchase intention and motivation. The authors conducted the study to determine the effects of social media advertising on a consumers purchase intention while considers factors such as perception variables and mediation
The study is important as it provides organizations with an idea on how factors such as customer motivation, perception and purchase intention influences consumer purchase. The study also draws a model that will demonstrate the link that exists between consumer purchases and the use of social media as an advertising tool, while understanding consumer purchase decisions that enables them adopt to those brands and services that are advertised through social media. Besides, the study is important because it provides a step towards understanding consumers purchase intentions to some brands while advertising through social media.
The authors have provided a thorough literature review as they provide some of the sentiments of past studies on social media advertising and study variables. For instance, one past research indicates that the market for smart phones is increasing daily, the researcher estimate that there will be roughly 5 billion Smartphone users by the year 2020.As a result, social media marketing will play a critical role in advertising for organizations. Further, after the introduction of Smartphone touch in the year 2007, there is an upsurge of Smartphone usage globally. Furthermore, statistics conducted by Google play store and Apple indicate that more than 135 billion apps are downloaded through smart phones and the number is bound to increase in the near future. Also, users spend most of their time in social media platforms.
The author also provides a definition of customer perception. They define it a marketing concept that creates awareness consciousness and impression on a customer about an organizations products and services. Customers perception is influenced by review, advertising, public relations .Questionnaire analysis
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- 94% of respondents use social media, with Twitter, Facebook, Instagram, and Snapchat being the most popular platforms.
- Females made up 60% of respondents, showing a need for representation of both genders.
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- Results demonstrated that social media is widely seen as addictive due to how easy it is to use, access news and friends, and post photos constantly.5 components of adult transition program
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This document discusses effective social media marketing strategies to cultivate female sports fans. It begins with a dedication to the author's thesis teacher and family for their support. It then includes a table of contents and abstract. The first chapter introduces the topic, stating that the purpose is to determine how effective social media can be in cultivating female sports fans. It discusses that traditional marketing may not be as effective for female fans as it is for male fans. The literature review examines traditional marketing strategies, gender differences in attraction to sports, and how social media can create an interactive experience for female fans. The study involves collecting data through an online survey distributed via social media.The Hidden Value of a Social Strategy: Social Listening in Practice
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In this whitepaper, we introduce several areas where social intelligence promotes a businesss goals but will never receive attribution for doing so. Specifically, while word-of-mouth recommendations are the most trusted form of marketing, their effects on sales may never be quantified through social alone.Building Wellness Interventions Into Facebook
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CHI 2011 panel remarks reflecting on building wellness interventions in Facebook (or other existing social network sites). I highlight challenges and opportunities for both the interventions and for the research. Defineing an audeience 3 finshed
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This document discusses defining and researching audiences. It begins by defining an audience as potential customers or clients of a product or service. Effective audience research involves creating an audience profile to understand attributes like age, gender, interests to best market to them. Both quantitative and qualitative research methods are described. Quantitative involves surveys, experiments, and statistical analysis to objectively measure audience attributes. Qualitative research uses focus groups, interviews, and observations to understand underlying opinions and motivations. Creating an accurate audience profile allows companies to tailor their products and marketing but risks focusing on only one group.Likes, Hearts & Tweets
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Social media can empower students through active participation and harnessing collective intelligence if implemented correctly. The document recommends establishing SMART goals, auditing current social media presence, and developing a content strategy. It provides steps for creating a strategy, including defining goals aligned with programs, inventorying current profiles, listening to feedback, engaging audiences, and measuring metrics. Templates and a content calendar can help streamline the process. FERPA allows sharing of directory information on social media.Market research findings
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The market research findings showed that both the teacher interviewed and staff surveyed through a survey were positive about the proposed app idea. The teacher felt the app would be individualized to each pupil's needs and help increase their confidence through the picture feature. The survey found that over 90% of respondents felt the app would benefit autistic children by helping them communicate and feel more socially included. Currently, there are no similar apps available to support autistic children for the schools surveyed.More from Don Esperon (7)
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The document provides a usability test script for testing an app called Likely, which allows users to define and track personal goals. The script outlines test scenarios to evaluate key aspects of the app prototype including creating a profile, understanding the main navigation tabs, creating new goals, and updating existing goals. Testers are asked to complete tasks within the prototype and provide feedback on intuitiveness, clarity of functionality, and any issues encountered. The goal of the usability testing is to improve the app design based on user feedback.Sketches for Likely
Sketches for LikelyDon Esperon
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This document contains wireframe sketches for an app called Likely. It includes sketches for creating a profile with steps to define, ideate, prototype, and test. There is also a sketch for tab navigation with steps to empathize, define, ideate, prototype, and test. A third sketch shows creating a goal with the step to empathize, and a fourth sketch shows completing a goal also with the step to empathize.Card sort
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This document summarizes the results of a card sorting activity with 3 participants to understand how users might organize the key features of a goal tracking app. Participant 1 felt goal tracking should be prominently featured, and that social features could be inspirational. Participant 2 preferred a social media style app with a newsfeed as the landing page. Participant 3 saw the app as a way to express individuality through profiles, and felt goals should be social and directly interactable.Empathy Maps
Empathy MapsDon Esperon
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Empathy mapping is a technique used to understand users by defining personas and mapping their goals, pains, gains, and behaviors. The document discusses personas like Perfectionist Petra, Stylish Stacey, and Hipster Henry and advocates for using personas to better understand different types of users. Heuristic analysis of competitors
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This document summarizes and compares three productivity apps: Productive, Done, and Flora. Productive allows users to plan daily routines and track accomplishments to build motivation. Done helps users set goals and track progress multiple times per day to form healthy habits or quit bad ones. Flora gamifies reducing phone use by growing virtual trees with time spent away from phones and allows sharing progress on social media.Usability Test Notes
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The usability test uncovered several areas for improvement across different sections of the app. For creating a user profile, testers suggested adding features like linking accounts, a "people to follow" menu, and reorganizing some screens. Navigation icons needed clarification through text labels or unique colors. Creating goals required more guidance through icons and preset options. Updating goals lacked clarity around sharing and achievements did not emphasize "baby steps". Testers' ratings indicated the need for simplified, more intuitive flows throughout the app.Likely Card Sort and Sitemap
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The card sorting exercise revealed differing perspectives on how the Likely app should be organized. User 1 prioritized goal tracking features, while User 2 focused on social engagement to motivate goals. User 3 saw it as a way to express lifestyle. This showed Likely should emphasize completing goals through social features and user-centered design. The sitemap integrates goal tracking and social features to optimize both, with goal setting able to be done socially by switching between the tabs. The overall arrangement aims to optimize functionality and user experience by designing social engagement to lead to higher goal completion.Recently uploaded (20)
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Golf is a game of precision, patience, and sometimes, pure frustration. Every golfer knows the feeling of standing over a crucial putt, heart pounding, hoping not to miss. If youve ever felt the weight of a make-or-break moment on the green, the "If I Miss This Putt I'll Kill Myself" Hat is the perfect accessory for you.
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UNIPAWS: Making Web3 More Human
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Who We Are:
We're a strategic UI/UX design studio specializing in making Web3 and crypto products accessible, engaging, and conversion-focused.
Our Services:
Product Design Blending innovation with functionality
Web Design Strategic visual systems that engage users
Design Systems Consistent visual language for efficiency
MidJourney Art AI-driven visuals for modern interfaces
Motion Design Animations that enhance product storytelling
Featured Projects:
CYBRO AI-powered DeFi platform with 50K+ users
Roketo Gamified mini-app with 300K+ users in first month
BlastUP Launchpad driving $26M+ daily trading volume
Pawthereum Charity platform facilitating $480K+ in donations
DOGEN Memecoin UX with 133% price increase by phase 5
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In an era dominated by technological revolution, design thinking's impact on economic and cultural success is undeniable.
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In this talk, we will advocate for embracing evolutionary and ecological theories as a toolkit for understanding and designing for our dynamic and interconnected world.
By exploring questions about innovation speed, efficiency, and societal impacts through this lens, attendees will gain insights into enhancing UX design, fostering creative problem-solving, and developing impactful, innovative solutions.
From this presentation you will learn:
- How a better understanding of natural biological systems will help to improve their design practice
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- How to think about your work in different ways that will enable them to take different approaches to problem solving
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Introduction to Storytelling Websites
Why storytelling matters in web design and how it enhances user engagement.
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Key elements like visuals, animations, and narrative flow.
3. Why Storytelling in Web Design is Effective
The psychology behind engaging users with stories.
4. The Power of Visual Storytelling
How images, videos, and illustrations create an immersive experience.
5. The Role of Animation in Storytelling Websites
Using motion effects to enhance engagement and interaction.
6. Typography as a Storytelling Element
How font choices affect mood and readability.
7. Color Theory in Storytelling Web Design
The impact of color schemes on emotions and brand identity.
8. Interactive Storytelling: Engaging the Audience
Examples of how interaction improves storytelling.
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- 1. In-person Interview Insights油 油 Needs:油 油 In-person interviews revealed that there is a need to accomplish goals more effectively. Most users油 admit that they can be more organized in the manner in which they accomplish goals.油油 When I asked the interviewees on whether or not the way they accomplish goals was consistent or油 varied week to week, the answers leaned towards consistent. This reveals that goal setting is a habit油 that individuals form, which can be improved by technology.油 Also, most individuals valued their time on their phones to a high degree, and wanted an app油 experience that were impactful and Interviewees wanted to make their time spent on their phones油 more valuable, especially on the social media aspect of phone usage.油 油 Motivation:油 油 What inspires users to accomplish goals is: Happiness. Users wanted to be happy with themselves,油 and wanted their peers and family to be happy for them. Of course finances was also a huge part of油 the drive to accomplish goals and achieve career goals, but the general impression is that users油 wanted their accomplishments to be part of, and lead to a happier and fulfilling life. Also, when油 accomplishing goals, interviewees emphasized that having social support and accountability were key油 aspects to accomplishing goals. In many cases, interviewers wouldnt be able to accomplish their油 goals without the social support.油 Also, all individuals felt that there was a need to be successful in certain areas of their lives. They put油 great emphasis on setting goals to improve their health, productivity, and social standing. An app that油 can allow users to increase their social standing by revealing their goals to their peers.油 油 Pain Points:油 油 There is pressure to look well online. Many of the interviewees agreed that they use social media, but油 refrain from being active and post personal content because they feel the pressure to collect likes, and油 look popular, and fit within their peer groups.油油 Also, 3 of the Interviewees, specifically the the ones in the 20-30 year category, agreed that hoped油 social media would be more of a positive externality, as social media can sometimes decrease overall油 sense of well being.油油 There was one interesting case study that mentioned that social media helped drive an individual油 towards depression, due to a lack of the ability to keep up with peers.油 油 Experience:油 油
- 2. Interviewees wanted a clean and highly organized interface. Interviewees asked for an organized way油 to arrange goals based on time scale of completion of goals.油 Interviewees strongly agreed that there should be a record kept of the journey that they took to油 accomplish a goal.油 One Interview suggested that the screens can display different goals, such as short term goals,油 mid-term, and long-term goals. Interviewers also mentioned that they do not currently use a油 productivity app to help them achieve goals. This was due to油油 油 Similarities油 油 Of the 4 people interviewed, when asked about what kind of features they would like, all stated that油 they would only use a productivity app if it was simple and intuitive to use.油油 3 out of the 4 participants agreed that social media can be used more effectively.油 Interviewers shared a common perspective, in that they accomplish goals to be happy, and pursue油 more happiness.油 油 油 Differences油 油 The most high-achieving individual of the participants also had the widest assortment of goals. There油 was a correlation between achievement level, and the amount of goals that an individual had. Not油 only did this individual have more goals, but also had more outward success. This served as validation油 that goal setting is important in general to success.油油 There was a notable case study where an individual was driven to depression because of social media油 and peer pressure. If goal setting were to make public, The interviewee would like a privacy feature, in油 the circumstance that they begin to receive unwanted social pressure.油 油 油 油 油 油 油