OF 06 Augustus/September 2013 OF | H辿t zakelijk magazine voor Ondernemend Friesland! Uw on & offline partner Ondernemend Friesland (OF) is al 25 jaar d辿 informatie- 辿n inspiratiebron voor Friese ondernemers. In iedere editie belichten wij de economische ontwikkeling van gemeenten en branches in samenwerking met de ondernemers, colleges B&W en branchevertegenwoordigers. Inspirerende verhalen, prikkelende berichten, boeiende citaten en informatieve columns complementeren het geheel tot h辿t Business to Business magazine van Friesland. Wij wensen u veel leesplezier met de digitale versie van onze Augustus/September 2013 editie.
Grsshopper is a personal web application focusing on resource connectivity rather than traditional site visits, allowing single users or small groups to create personal sites. It features automated content generation, feed management, custom page creation, and easy subscription options for visitors. The platform is open source, enabling users to download its code and utilize its content aggregation tools.
Workshop Thought Leadership in B2B - AdmixDick de Zwart
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Op de Multichannel Conference in De Fabrique in Utrecht, 20 april, gaf Admix een workshop over hun visie op Thought Leadership in B2B, en hoe je als Merk boven het 'contentmaaiveld' kunt uitsteken.
Van Klaveren CCC heeft al ruim 15 jaar ervaring in het inzamelen van lege cartridges en gebruikte mobiele telefoons. Onder de handelsmerken Eeko速 en Total Collect速 zamelen zij deze producten in bij particulieren, (basis)scholen, bedrijven, organisaties en instellingen.
Iedereen heeft thuis of op het werk wel lege cartridges en oude mobiele telefoons liggen. Inzamelen is goed voor het milieu, maar het levert organisaties ook financi谷le middelen op! Men kan inzamelen ten bate van de eigen organisatie of ervoor kiezen om de vergoeding te doneren aan een goed doel. Op dit moment werkt Van Klaveren CCC o.a. samen met Stichting AAP, CliniClowns, Wereld Natuur Fonds, Stichting Hulphond, Dorcas hulp en vele andere goede doelen.
Hoe uw online project meten, beoordelen en verbeteren
Of het nu om een bedrijfswebsite, online shop of social channel gaat, u heeft een doel nodig. Een doel dat u kan meten 辿n bereiken. Want u wilt natuurlijk weten of uw online project rendeert en hoe u de resultaten kunt verbeteren.
Tijdens deze sessie leert u David Bintein CEO Lodestar alles over de best practices voor continue verbetering:
- Wat met doelstellingen, doelgroepen, funnels, flows, KPIs, KSFs, ?
- Welke tools en methodes best gebruiken?
- Welke technologie kan u best inzetten?
- Hoe segmenteren en personaliseren?
- Welke valkuilen vermijden?
Microsoft Belgium press conference: 2 years Windows 7 - 10 years Windows XPCarl Vanormelingen
油
Microsoft started consumerization to enable people and businesses to achieve their full potential. More than 38% of all PCs in Belgium run Windows 7 today, making it the fastest selling operating system ever. From 2009 to 2011, Windows 7 market share grew from 17% to 52% among business users in Belgium, while Windows XP and Vista declined.
Powerpoint presentatie persconferentie nieuwe Windows Hotmail functiesCarl Vanormelingen
油
The document discusses the evolution of email usage, highlighting that over half of people check their emails multiple times a day and that web-based email usage is particularly high in Belgium. It emphasizes the growth and engagement of web-based email users, with older users spending significantly more time on email than younger users. The document also mentions developments in Hotmail, such as increased storage, improved performance, and advanced email filters to tackle spam and graymail.
The document discusses several non-profit marketing campaigns including the World Wildlife Fund using a guerrilla campaign to raise awareness about pollution, an animals rights organization in New York City that used packages of fake human meat to draw attention to animal rights, and UNICEF using a low-cost outdoor campaign in Manhattan that received worldwide media coverage and donations.
The document discusses the state and future of mobile marketing, emphasizing the growing significance of mobile advertising compared to online advertising and the rapid increase in mobile internet usage. Carole Lamarque, a business unit manager at Sanoma Magazines, outlines various strategies, trends, and statistics pertinent to mobile marketing, including the impact of mobile video ads and user engagement metrics. The insights culminate in a focus on the convergence of mobile with other media, highlighting the shift in consumer behavior and technology's role in shaping marketing strategies.
Powerpoint scriptieverdediging 23 juni 2009 (KHLEUVEN)Carl Vanormelingen
油
Powerpoint over marketing stageopdracht bij Samsung Electronics Benelux (12 weken): "Doorlichting van de Belgische internetmarkt voor consumentenelektronica: Geven van aanbevelingen en mogelijke strategie谷n"
The document invites the reader to spend time together getting clues on how different increments of time, such as seconds and minutes, accumulate to form longer periods like hours and days. It encourages coming to Agora on the first floor to have fun and make new friends.
The document promotes spending time together to make new friends, emphasizing that small increments of time can lead to building relationships. It invites individuals to join at Agora, first floor, to learn more about making friends through shared enjoyment. The overall message encourages social interaction in a fun environment.
Neuromarketing is a field that uses neuroscience technologies like fMRI to understand consumer brain responses to advertising and branding. Supporters believe it can help create more effective marketing, while opponents argue it amounts to "brainwashing" and could enable harmful political propaganda if misused. Several case studies are described that show how neural responses differ depending on brand exposure or preferences, demonstrating neuromarketing's potential to reveal unconscious influences on consumer behavior.
Groepsopdracht voor het Opleidingsonderdeel Internetmarketing: Opstellen en verkopen van een e-marketingcommunicatieplan voor een bestaand bedrijf naar keuze (=Ceval)
Microsoft Belgium press conference: 2 years Windows 7 - 10 years Windows XPCarl Vanormelingen
油
Microsoft started consumerization to enable people and businesses to achieve their full potential. More than 38% of all PCs in Belgium run Windows 7 today, making it the fastest selling operating system ever. From 2009 to 2011, Windows 7 market share grew from 17% to 52% among business users in Belgium, while Windows XP and Vista declined.
Powerpoint presentatie persconferentie nieuwe Windows Hotmail functiesCarl Vanormelingen
油
The document discusses the evolution of email usage, highlighting that over half of people check their emails multiple times a day and that web-based email usage is particularly high in Belgium. It emphasizes the growth and engagement of web-based email users, with older users spending significantly more time on email than younger users. The document also mentions developments in Hotmail, such as increased storage, improved performance, and advanced email filters to tackle spam and graymail.
The document discusses several non-profit marketing campaigns including the World Wildlife Fund using a guerrilla campaign to raise awareness about pollution, an animals rights organization in New York City that used packages of fake human meat to draw attention to animal rights, and UNICEF using a low-cost outdoor campaign in Manhattan that received worldwide media coverage and donations.
The document discusses the state and future of mobile marketing, emphasizing the growing significance of mobile advertising compared to online advertising and the rapid increase in mobile internet usage. Carole Lamarque, a business unit manager at Sanoma Magazines, outlines various strategies, trends, and statistics pertinent to mobile marketing, including the impact of mobile video ads and user engagement metrics. The insights culminate in a focus on the convergence of mobile with other media, highlighting the shift in consumer behavior and technology's role in shaping marketing strategies.
Powerpoint scriptieverdediging 23 juni 2009 (KHLEUVEN)Carl Vanormelingen
油
Powerpoint over marketing stageopdracht bij Samsung Electronics Benelux (12 weken): "Doorlichting van de Belgische internetmarkt voor consumentenelektronica: Geven van aanbevelingen en mogelijke strategie谷n"
The document invites the reader to spend time together getting clues on how different increments of time, such as seconds and minutes, accumulate to form longer periods like hours and days. It encourages coming to Agora on the first floor to have fun and make new friends.
The document promotes spending time together to make new friends, emphasizing that small increments of time can lead to building relationships. It invites individuals to join at Agora, first floor, to learn more about making friends through shared enjoyment. The overall message encourages social interaction in a fun environment.
Neuromarketing is a field that uses neuroscience technologies like fMRI to understand consumer brain responses to advertising and branding. Supporters believe it can help create more effective marketing, while opponents argue it amounts to "brainwashing" and could enable harmful political propaganda if misused. Several case studies are described that show how neural responses differ depending on brand exposure or preferences, demonstrating neuromarketing's potential to reveal unconscious influences on consumer behavior.
Groepsopdracht voor het Opleidingsonderdeel Internetmarketing: Opstellen en verkopen van een e-marketingcommunicatieplan voor een bestaand bedrijf naar keuze (=Ceval)