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MOBILE BOOKINGS
 AND ITS IMPACT ON
THE BUSINESS WORLD



                     Mallory Schmidt, Gina
                     Schammel and Jill Smith
HISTORICAL OVERVIEW


Ways people booked in the past:

   Newspaper ads


   Travel agents
CURRENT TREND FOR BOOKING

Mobile Bookings

   Quicker


   Easy to use


   87% of population has subscription to mobile device


   http://www.youtube.com/watch?v=99KKGgRX1lM
BUSINESSES AND MOBILE
BOOKING

Not enough just to have an app


Needs for improvement and adjustment


Many are too slow for fast paced customers
Jill Smith Trend Assessment
PRICELINES BOOKING.COM
 Made an application for iPhones, iPods, iPads, and
  Androids called Booking.com Tonight App
       -allows guests to see openings or special             deals at hotels.
       -allows guests to see photos, maps, and
       read reviews.
       -allows guests to book hotel rooms in a 3             step process; fill
out contact information,          give their credit card information, and
       confirm that it is the correct room.
Pricelines
Booking.com
 Application
EXPEDIA

 Just came out with an application for iPhones in
 April, 2012.
   Allows guests to reserve hotel rooms
   Uses the location system on guests mobile device to pull up
    hotels in close proximity to the guest.
   Once guests begins search they can view a map or a list of
    hotel options.
   Allows guests to take slide show tour via mobile device.
   Allows guests to receive details through text messages after
    making the reservation
WHAT WE MAY SEE IN THE
 FUTURE
 Grocery shopping via mobile app.
   Ordering all groceries from home, paying for them from
    home via mobile device. Going to the store to pick up
    the order.
 Ordering food from restaurants via mobile app.
INTERVIEW
 Timothy Fox, Director
 of Customer Print
 Products

 Constant updates on
 different phones with
 different apps

 Traveling
INTERVIEW CONT.
 Mobile booking and
 booking apps impacting
 the business landscape

 Moving forward


 Competitors
FUTURE
 Expedia, Priceline, and
  BookMyShow

 Quality vs. Quantity


 Continue user friendly
  features
Ad

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Jill Smith Trend Assessment

  • 1. MOBILE BOOKINGS AND ITS IMPACT ON THE BUSINESS WORLD Mallory Schmidt, Gina Schammel and Jill Smith
  • 2. HISTORICAL OVERVIEW Ways people booked in the past: Newspaper ads Travel agents
  • 3. CURRENT TREND FOR BOOKING Mobile Bookings Quicker Easy to use 87% of population has subscription to mobile device http://www.youtube.com/watch?v=99KKGgRX1lM
  • 4. BUSINESSES AND MOBILE BOOKING Not enough just to have an app Needs for improvement and adjustment Many are too slow for fast paced customers
  • 6. PRICELINES BOOKING.COM Made an application for iPhones, iPods, iPads, and Androids called Booking.com Tonight App -allows guests to see openings or special deals at hotels. -allows guests to see photos, maps, and read reviews. -allows guests to book hotel rooms in a 3 step process; fill out contact information, give their credit card information, and confirm that it is the correct room.
  • 8. EXPEDIA Just came out with an application for iPhones in April, 2012. Allows guests to reserve hotel rooms Uses the location system on guests mobile device to pull up hotels in close proximity to the guest. Once guests begins search they can view a map or a list of hotel options. Allows guests to take slide show tour via mobile device. Allows guests to receive details through text messages after making the reservation
  • 9. WHAT WE MAY SEE IN THE FUTURE Grocery shopping via mobile app. Ordering all groceries from home, paying for them from home via mobile device. Going to the store to pick up the order. Ordering food from restaurants via mobile app.
  • 10. INTERVIEW Timothy Fox, Director of Customer Print Products Constant updates on different phones with different apps Traveling
  • 11. INTERVIEW CONT. Mobile booking and booking apps impacting the business landscape Moving forward Competitors
  • 12. FUTURE Expedia, Priceline, and BookMyShow Quality vs. Quantity Continue user friendly features