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JOHN DARRELL SPARKS, MBA
                                                            469/951-7900 C

                                                  Email: john.sparks@hotmail.com
                                               Website Blog: www.sparkyourlinkedin.com
                                                       LinkedIn: John Sparks, MBA
                                                         Twitter: @johnsparksdfw
                                                         Facebook: /john.d.sparks
                                                       Google+: gplus.to/johnsparks


PROFESSIONAL SUMMARY:
  The new teacher. Versatile and focused educator, communicator and new media expert who delivers information that gets noticed.
  Delivering engaging education via multiple venue/medias: Social media, TV production, in-classroom delivery, technology training.
  Proven to delight and educate, where moving the needle is measured for both adults and students.
  Seriously committed to imparting new information that is fun and engaging for real learning to be accomplished.


SOCIAL MEDIA EXPERIENCE:                                                                  2007-Present
  FOUNDER AND OWNER                                                                       December 2012 ¨C Present
  Online ImageWorks

      Assisting companies comwith your digital presence on social media. We offer the following services:
      ? Opening social media accounts for newbies; building from scratch; teaching you how to get best results using Twitter,
          Facebook, and Linkedin.
      ? Developing Social Media Strategies that work for individuals and companies.
      ? Needs base analysis: Helping you understand the various social media platforms and utilize the sites which will create the
          most value for you or your company.
      ? Assisting you or your company with branding and rebranding efforts on social media.
      ? Managing you or your company's social media accounts so you can focus on primary business needs.
      ? Teaching you how to use third party applications like HootSuite and TweetDeck to effectively manage and save time with
          social media.
      ? Teaching the language of Twitter, Facebook, and Linkedin.
      ? Providing assistance with social media tune-ups.

  COMMUNITY MANAGER ¡ñ GROUP FOUNDER ¡ñ OWNER                                               April 2008 ¨C December 2012
  DFW Educators Group (Linkedin, Facebook, Twitter)
  University of Miami MBA/EMBA Alumni Group (Linkedin)
  DFW TV News Group (Linkedin)

      ?    Update and moderate discussion boards and group boards for members of three virtual groups:
           .. DFW Educators Group on LinkedIn, Facebook, and Twitter
           .. DFW TV News Group on LinkedIn
           .. University of Miami MBA/EMBA Alumni Group on LinkedIn
      ?    Approve and maintain group membership for three virtual groups.
      ?    Approve content posted by other members for the virtual groups.
      ?    Assist LinkedIn group members with optimizing their LinkedIn visibility, social media marketing strategies, attracting new
           business leads, and job opportunities.


  TEACHING EXPERIENCE:                                                                    2008-PRESENT

  SUBSTITUTE TEACHER                                                                      September 2012 ¨C Present
  High School, Grades 9-12: Carrollton-Farmers Branch ISD
th
    4 GRADE TEACHER                                                                         August 2011-May 2012
    Richland Elementary School, Richardson ISD

     th
    5 GRADE TEACHER                                                                         August 2010-May 2011
    Richland Elementary School, Richardson ISD

          ?   Execute, design, develop lesson plans for 4th and 5th Grade elementary school classes.
          ?   Structure a lesson and organize content logically using clear curriculum and lesson plan design.
          ?   Exhibit excellent time management skills to meet deadlines consistently.
          ?   Led 60+ teachers, instructional leaders, reading / math specialists: 2 years of training & technology implementation.
                   o Teach workshops to teachers during planning meetings: social media, Web 2.0, and SMART Software.
                   o Assist teachers 1-on-1 outside meetings.
                   o Provide feedback to campus leadership team on school tech training.
          ?   Led fourth grade and fifth grade team and special education department on campus for 2 years in creating menus, rubrics,
              and differentiated instruction techniques for all students on-campus.
                   o Select items for the menus and rubrics, distributed examples to all teammates.
                   o Provide .direct, ongoing, continuous feedback to teammates on rigor and design.
                   o Accommodate special needs students.


    LONG-TERM SUBSTITUTE TEACHER                                                           January 2009 ¨C June 2010
    All Grade Levels, All Campuses: Richardson ISD


    SUBSTITUTE TEACHER                                                                     September-November 2008
    All Grade Levels, All Campuses: Hills. Cty. School Dist., Tampa, FL


    CORPORATE EXPERIENCE:                                                                   2001-2007
    CUST. SERV. TRAINING MGR / CUST. SERV. SALES ASSOC.                                    October 2004 ¨C January 2007
    Citibank
.
          ?   Apply solid adult learning theories: Train 6 new hire adult training classes from inception to completion.
                   o Each new hire session: 6 wks long; 26-30 adult employees.
                   o Train adults on listening to customers to understand and respond positively/appropriately to requests.
                   o Exhibit excellent time management skills to meet deadlines consistently.


    SENIOR MANAGER / PUBLIC INFO. COORD.                                                    July 2001 ¨C June 2003
    Tampa International Airport

          ?   Design, develop, produce content for Tampa Airport Website during Sept. 11th terrorist attacks.
          ?   Supervise team of 19 employees who were stationed at airport information desks.
          ?   Design and develop airport tour program, execute VIP tours, administrative duties.
          ?   Listen to customers to understand and respond positively/appropriately to requests.


    TV NEWS / JOURNALISM EXPERIENCE:                                                        1993-2001
    NEWS PRODUCER, ASSOC. NEWS PRODUCER, AND WRITER
    TV News Stations located in Texas, Oklahoma, and Florida

          ?   Design, develop, produce cutting edge daily newscasts.
          ?   Create interactive newscasts using internet, prior to social media/twitter, with customers in mind.
          ?   Engage content experts in newsroom; translate their concepts into terms appropriate for TV audience.
          ?   Exhibit excellent time management skills to meet deadlines consistently.
PROFESSIONAL ASSOCIATIONS & ACOLADES:
  ?   Member, Success North Dallas Networking Group, 2012
  ?   Community Manager of 3 LinkedIn Groups: UM MBA /EMBA Alumni, DFW, TV News, and DFW Educators
  ?   Member, University of Miami Alumni Dallas and Texas Exes Dallas
  ?   Participated in building of Mission of Love Community Orphanage and School in Zambia, Africa 2006
  ?   Carole Kneeland School for Responsible Television Journalism, 1997
  ?   Awarded Eagle Scout by Boy Scouts of America, 1991


EDUCATION:

  ?   University of Miami, Coral Gables, FL - MBA with specialization in Management
  ?   University of Texas at Austin, Austin, TX ¨C B.S. Radio-Television-Film

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John sparks resume 12.31

  • 1. JOHN DARRELL SPARKS, MBA 469/951-7900 C Email: john.sparks@hotmail.com Website Blog: www.sparkyourlinkedin.com LinkedIn: John Sparks, MBA Twitter: @johnsparksdfw Facebook: /john.d.sparks Google+: gplus.to/johnsparks PROFESSIONAL SUMMARY: The new teacher. Versatile and focused educator, communicator and new media expert who delivers information that gets noticed. Delivering engaging education via multiple venue/medias: Social media, TV production, in-classroom delivery, technology training. Proven to delight and educate, where moving the needle is measured for both adults and students. Seriously committed to imparting new information that is fun and engaging for real learning to be accomplished. SOCIAL MEDIA EXPERIENCE: 2007-Present FOUNDER AND OWNER December 2012 ¨C Present Online ImageWorks Assisting companies comwith your digital presence on social media. We offer the following services: ? Opening social media accounts for newbies; building from scratch; teaching you how to get best results using Twitter, Facebook, and Linkedin. ? Developing Social Media Strategies that work for individuals and companies. ? Needs base analysis: Helping you understand the various social media platforms and utilize the sites which will create the most value for you or your company. ? Assisting you or your company with branding and rebranding efforts on social media. ? Managing you or your company's social media accounts so you can focus on primary business needs. ? Teaching you how to use third party applications like HootSuite and TweetDeck to effectively manage and save time with social media. ? Teaching the language of Twitter, Facebook, and Linkedin. ? Providing assistance with social media tune-ups. COMMUNITY MANAGER ¡ñ GROUP FOUNDER ¡ñ OWNER April 2008 ¨C December 2012 DFW Educators Group (Linkedin, Facebook, Twitter) University of Miami MBA/EMBA Alumni Group (Linkedin) DFW TV News Group (Linkedin) ? Update and moderate discussion boards and group boards for members of three virtual groups: .. DFW Educators Group on LinkedIn, Facebook, and Twitter .. DFW TV News Group on LinkedIn .. University of Miami MBA/EMBA Alumni Group on LinkedIn ? Approve and maintain group membership for three virtual groups. ? Approve content posted by other members for the virtual groups. ? Assist LinkedIn group members with optimizing their LinkedIn visibility, social media marketing strategies, attracting new business leads, and job opportunities. TEACHING EXPERIENCE: 2008-PRESENT SUBSTITUTE TEACHER September 2012 ¨C Present High School, Grades 9-12: Carrollton-Farmers Branch ISD
  • 2. th 4 GRADE TEACHER August 2011-May 2012 Richland Elementary School, Richardson ISD th 5 GRADE TEACHER August 2010-May 2011 Richland Elementary School, Richardson ISD ? Execute, design, develop lesson plans for 4th and 5th Grade elementary school classes. ? Structure a lesson and organize content logically using clear curriculum and lesson plan design. ? Exhibit excellent time management skills to meet deadlines consistently. ? Led 60+ teachers, instructional leaders, reading / math specialists: 2 years of training & technology implementation. o Teach workshops to teachers during planning meetings: social media, Web 2.0, and SMART Software. o Assist teachers 1-on-1 outside meetings. o Provide feedback to campus leadership team on school tech training. ? Led fourth grade and fifth grade team and special education department on campus for 2 years in creating menus, rubrics, and differentiated instruction techniques for all students on-campus. o Select items for the menus and rubrics, distributed examples to all teammates. o Provide .direct, ongoing, continuous feedback to teammates on rigor and design. o Accommodate special needs students. LONG-TERM SUBSTITUTE TEACHER January 2009 ¨C June 2010 All Grade Levels, All Campuses: Richardson ISD SUBSTITUTE TEACHER September-November 2008 All Grade Levels, All Campuses: Hills. Cty. School Dist., Tampa, FL CORPORATE EXPERIENCE: 2001-2007 CUST. SERV. TRAINING MGR / CUST. SERV. SALES ASSOC. October 2004 ¨C January 2007 Citibank . ? Apply solid adult learning theories: Train 6 new hire adult training classes from inception to completion. o Each new hire session: 6 wks long; 26-30 adult employees. o Train adults on listening to customers to understand and respond positively/appropriately to requests. o Exhibit excellent time management skills to meet deadlines consistently. SENIOR MANAGER / PUBLIC INFO. COORD. July 2001 ¨C June 2003 Tampa International Airport ? Design, develop, produce content for Tampa Airport Website during Sept. 11th terrorist attacks. ? Supervise team of 19 employees who were stationed at airport information desks. ? Design and develop airport tour program, execute VIP tours, administrative duties. ? Listen to customers to understand and respond positively/appropriately to requests. TV NEWS / JOURNALISM EXPERIENCE: 1993-2001 NEWS PRODUCER, ASSOC. NEWS PRODUCER, AND WRITER TV News Stations located in Texas, Oklahoma, and Florida ? Design, develop, produce cutting edge daily newscasts. ? Create interactive newscasts using internet, prior to social media/twitter, with customers in mind. ? Engage content experts in newsroom; translate their concepts into terms appropriate for TV audience. ? Exhibit excellent time management skills to meet deadlines consistently.
  • 3. PROFESSIONAL ASSOCIATIONS & ACOLADES: ? Member, Success North Dallas Networking Group, 2012 ? Community Manager of 3 LinkedIn Groups: UM MBA /EMBA Alumni, DFW, TV News, and DFW Educators ? Member, University of Miami Alumni Dallas and Texas Exes Dallas ? Participated in building of Mission of Love Community Orphanage and School in Zambia, Africa 2006 ? Carole Kneeland School for Responsible Television Journalism, 1997 ? Awarded Eagle Scout by Boy Scouts of America, 1991 EDUCATION: ? University of Miami, Coral Gables, FL - MBA with specialization in Management ? University of Texas at Austin, Austin, TX ¨C B.S. Radio-Television-Film