Joseph king resume
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Joseph King has over 13 years of experience in communications and marketing. He currently works as the Media Relations Manager for the Insurance Institute for Business & Home Safety, where he oversees media outreach and communication functions. Previously he worked at PR Newswire, where he held roles including Director of Media Relations and Manager of Trade Media Relations. He has a proven track record of securing national media coverage and developing successful public relations campaigns.
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Joseph king resume
- 1. JOSEPH KING, MBA 5186 Florentine Court Spring Hill, FL 352-683-8606 (h); 813-442-2845 (c) jsalking@yahoo.com SUMMARY Communications and brand marketing executive with 13 years of media/public relations experience. Superior media relations skills, demonstrated success as an organizational leader, and an aptitude for strategic planning and experience in driving successful PR and marketing strategies. A persuasive communicator with effective verbal, written, and presentation skills. Expert level of media knowledge Adept in building media relationships Record of successful media campaigns Proficient in use of social media PROFESSIONAL EXPERIENCE INSURANCE INSTITUTE FOR BUSINESS & HOME SAFETY, Tampa, Fla. 2010 pres. Media Relations Manager Oversee all internal and external communication functions to obtain appropriate visibility for the organization, its mission and key messages. Earned coverage of IBHS on/in The Today Show, CBS Evening News, FOX News, CNN, USA Today, Wall St. Journal, MSNBC.com, Wired, Engineering-News Record, Civil Engineering, Popular Mechanics and Associated Press, among others. Develop and execute successful proactive media communication campaigns Respond to incoming media requests. Manage IBHS crisis communications. Write and produce member- and consumer-specific marketing collateral. Write scripts/storyboards for MNRs and ANRs. Manage production of b-roll and accompanying media assets. Develop and implement internal communications programs, such as the IBHS Monitor. Editor for IBHS member publication Disaster Safety Monthly. Provide media training to colleagues. Manage IBHS social media presence on Facebook, Twitter and LinkedIn. Compose Presidents Report for IBHS Board of Directors. Write and place articles and op-eds. Represent IBHS in public and media speaking opportunities. Manage IBHS newswire vendor (Vocus/PRWeb). Hire and manage Satellite Media Tour vendor. PR NEWSWIRE, New York, N.Y. 1999 2008 Director, Media Relations, 2006 2008 Directed outreach activities to traditional/new media; maintained relationships with high-level editorial executives at news organizations; positioned PR Newswire as the leading commercial newswire; held full departmental budgeting responsibility for a budget in excess of $3 million.
- 2. Managed a nationwide staff of 11 media relations representatives. Wrote press releases, talking points and marketing copy for promotional campaigns. Provided media training to clients. Created and executed successful proactive marketing strategies which enhanced the PR Newswire brand and increased pick up of client news releases. Developed and implemented communication/PR campaigns to media. Developed and implemented internal communications programs. Composed and presented quarterly and annual reports to PR Newswire Board of Directors. Contributed articles to industry media on behalf of PR Newswire. Manager, Trade Media Relations, 1999 2006 Conducted all outreach activities to trade media; identified the top industry-specific outlets and ensured use of PR Newswire content. Promoted PR Newswire services to members of the trade media. Raised PR Newswires trade media distribution to the largest in the newswire industry. Improved PR Newswires distribution offering via the creation of the MEDIAtlas Microlists which earn more than $3 million in annual revenue. Counseled clients on how to effectively pitch trade media. Other Positions Held Whole Foods magazine, Edgell Communications Assistant Editor, 1990 1992 Editorial Director, 1995 1997 Bests Review Cordis Corporation, a J&J Co. Associate Editor, 1992 1994 Communications Specialist, 1997 - 1999 Whole Foods magazine Editor, 1994 1995 EDUCATION Masters of Business Administration, Business Management, St. Leo College, St. Leo, Fla. Bachelor of Arts, Journalism/Mass Communication, Rutgers University, New Brunswick, N.J. PROFESSIONAL AWARDS PR Newswire Media Relations Staff Member of the Year, 2004 PR Newswire Presidents Award Winner for Outstanding Individual Service, 2005 PR Newswire Above & Beyond certificates (3) for superior work, 2008 PUBLISHED The Art of Effective Pitching: Relevance & Relationship, Bulldog Reporter Guide to Best Practices in Corporate Social Responsibility and Green PR, PR News SOCIAL MEDIA PAGES LinkedIn Twitter Facebook