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- 1. KAUSHIKA KANSARA 610-587-9351 kkansara0411@gmail.com www.linkedin.com/in/kaushika-kansara _________________________________________________________________________________________________________________ Strategic Sales & Client Relations District Sales Director Award winning National Sales Director with expertise in executing growth and development for strategic operations within a multi- million dollar Fortune 100 company. Proven track record of generating and exceeding revenue goals and driving high-volume new and existing acquisitions. Excellent motivation and leadership skills focused on driving bottom-line results and delivering on corporate directives. Highly accomplished in identifying market trends and identifying customer needs. Well-versed in creating strategic plans for highly-targeted sales efforts and creating supporting sales tools from concept to implementation. Extensive management experience focused on building collaborative, effective teams that produce results. Core competencies and areas of focus include: National Marketing Consumer Marketing Client Relations Strategic Sales Planning Trade Show Management Business Development Branding and Positioning Team Management Strategic Sales Planning Trade Show Management Consumer Insights Hosted Buyer and Event Planning __________________________________________________________________________________________ Career Highlights Awarded company Salesperson of the Year Award for exceeding 103% of budget in 2014 at Advertising Specialty Institute which generated over $1.5 million in revenue. Developed and executed marketing strategies that resulted in 7 consecutive National Exceptional Achievement Awards and 2 Business Development Director Awards with Enterprise Holdings, Inc., enabling team to be top 2% of country and resulting in $14 million in growth and profits. Generated $9.5 million in gross revenue with valued Financial Partners of Enterprise Holdings, Inc. Implemented strategic marketing plans, educated clients, and produced special events to create synergy between clients and customer base. Served as a mentor for Regional Car Sales Manager, Area Cars Sales Managers and Assistant Sales Managers as well as National Leader in Womens Day Initiatives. Successfully coordinated and directed campaigns for 170 special events and 120 sales promotions during tenure at Enterprise Holdings Inc., generating over $320,000 on average for each event. ___________________________________________________________________ Professional Experience Advertising Specialty Institute (ASI Show) August 2013-Present Account Manager Responsible for managing all aspects ofevent sales including customized, highly targeted sales plans for new and existing clients within a designated territory. Managing sales driven, benefits focused communication. Building customer loyalty by being highly responsive and strategic with inquiries as well as preparing and conducting numerous face to face client meetings with principles and owners. Responsible for growing base business and developing new client relationships with high sales potential. Key Accomplishments: Met 103% of budget goals for 2014 Increased 2% of sales revenue from 2014 to 2015 Created and developed sales strategy plans for clients to increase business growth. Enterprise Holdings, Inc. 1999-2013 Enterprise Holdings, Inc. Regional Business Development Manager-Southeastern PA, Southern NJ, and Delaware Area 2010-2014 Served as senior level Manager in Business Development Division reporting to VP of Sales, managing 120 Financial Partner accounts in region. Increased car sale deliveries by driving leads to branches as result of coordinated, consistent marketing plans including all referral sources such as financial institutions,daily rental, internet, employee sales,and previous/customer referrals. Presented proposals and contracts directly to CEOs and account decision makers. Developed strategies and branding for both National and Regional accounts supporting corporate strategies on penetrating markets through referral
- 2. source channels.Executed strategies and led team by developing marketing plans, marketing campaigns, coordinating events, and implementing follow-up procedures.Trained Car Sales employees and Financial Partners of Enterprise Holdings, Inc and interacted with all levels of Car Sales department and otherdivisions of Enterprise Holdings, Inc. Generated and managed sales resulting in over $10 million in loan volume for credit union and financial partners.Served as liaison between Car Sales and Daily Rental Operations Regional VPs, Area Managers,and Branch Managers. Key Accomplishments: Generated over 1000 credit union sales annually consistently Trained and supervised Business Development Executives Trained New Hire Daily Rental Management Trainees in Car Sales Program Trained employees at several financial institutions on how to cross sell their internal sales products Participated in yearly forecasting for growth, profits, employee development and customer service index Regional Marketing Manager-Southeastern PA, Southern NJ, and Delaware Area 2003-2010 Developed strategies for regional accounts and supporting corporate strategies on penetrating market through referral source channels.Executed strategies and led team by developing sales plans, marketing pieces, coordinating events,and implementing follow-up procedures. Developed and implemented year-long marketing plans. Trained Car Sales employees and interacted with all levels of Auto Sales Department. Maintained relationships with 80 credit union partnerships on an ongoing basis. Assisted employees with training and development of branch sales and strategic plans. Key Accomplishments: Increased growth in leads/sales by 11% ongoing basis Ranked #2 out of 75 Regional Marketing Managers in country on performance Reduced costs and expenses for advertising by 22% during tenure Participated in monthly local credit union chapter meetings Monitored sales educational process for daily rental employees Marketing Manager-Southeastern PA, Southern NJ, and Delaware Area 2000-2003 Developed and maintained relationships with multiple business sources including credit unions and rental offices within given territory, using these business relationships to generate leads. Monitored sales process through from beginning to end. Increased rental leads and sales by 20% from 2002 to 2004 Produced and created special events from inception to follow-up Established relationships with 12 new and 66 existing accounts Account Executive-Philadelphia,PA 1999-2000 Marketed territory to obtain sales leads. Trained in selling cars in highly competitive work environment Completed 104 sales in 11 months Honored as Top Account Executive of Branch in October 1999 Branch Manager, Assistant Manager, Management Assistant, Management Trainee 1992-1999 Enterprise Rent-A-Car- Dallas, TX & Philadelphia Area, PA Excelled in Enterprises fast-paced management training program. Learned sales calls, marketing techniques,and customer s ervice skills, and gained valuable sales and management experience. Ranked consistently as a top performer on trainee performance matrix Generated highest operating profit in region as an Assistant Managerand Branch Managerfrom 1995-1997 Won several regional awards for highest percentage of collision damage waiver sales (rental insurance) Increased fleet by 25-100% at 3 different locations from 1995-1999 Responsible for asset management, operations,staff training, and sales plans Piloted new market branch for seven-day per week operation __________________________________________________________________ Education B.A. in Business-Texas Christian University-Fort Worth, Texas Major in Business Management
- 3. Community Involvement and Accomplishments BASI Bachelors of Advertising Specialty Institute 2014 Board Member on Spring Valley YMCA (2010 Present) & Wellness Committee Chairperson Spring Valley YMCA (2013-present) Finished 2 Half Marathons September (2005 and 2010) Raised $3500 for Lymphoma and Leukemia Society with various fund raising campaigns (2005) Participated in Kids N Hope Foundation Events-Gelatin Olympics, Golf Outings, Childrens Hospital of Philadelphia functions,Relay for Life, TruMark Financial Credit Union Charity Events, Childrens Miracle Network events (2003- 2013) Awarded Top Fund Raising Company for MS Walk (2012) Awarded Outstanding Citizen for Parada San Juan Bautista Latin organization (2012) Worked with over 50 nonprofit organizations writing grants for donations (2007-2013) Leader for Womens Day initiatives with Enterprise (2007 2013) United Way Volunteer (2011-2013) Certified Training in Assurant Diversity Training Level II and III (2003 and 2005)