際際滷

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Before I start...
(3 mins)
Lean Canvas Workshop
A bit about me...
[Maxis inspire] Lean Canvas Workshop by Riz Ainuddin ~ 20/10/2016
Lean Startup Machine Workshop
200CITIES AROUND
THE WORLD
OUR WORKSHOPS CHANGED THE LIVES OF
25,000 ENTREPRENEURS
Lean Startup Machines first ever
Brunei Cambodia Hong Kong Indonesia Laos Malaysia Maldives
Myanmar Nepal Philippines Singapore Taiwan Thailand Vietnam
www.codearmy.com/project-brainchild
Project Brainchild:
For more information www.codearmy.com/project-brainchild
Workshop Agenda
Most first time
Entrepreneurs will use
traditional business plans
[Maxis inspire] Lean Canvas Workshop by Riz Ainuddin ~ 20/10/2016
TheLeanCanvas
[Maxis inspire] Lean Canvas Workshop by Riz Ainuddin ~ 20/10/2016
[Maxis inspire] Lean Canvas Workshop by Riz Ainuddin ~ 20/10/2016
[Maxis inspire] Lean Canvas Workshop by Riz Ainuddin ~ 20/10/2016
How it works?
TheLeanCanvas
TheLeanCanvas
12 4
3
6
57
8
9
TheLeanCanvas
Starts with an Idea.
TheLeanCanvas
TheLeanCanvas
TheLeanCanvas
TheLeanCanvas
TheLeanCanvas
TheLeanCanvas
TheLeanCanvas
TheLeanCanvas
TheLeanCanvas
TheLeanCanvas
TheLeanCanvas
TheLeanCanvas
Attending meetups,
Hiring freelancers
online via
Odesk/Elance/etc,
Appointed a devshop,
Linkedin
Matching fees at 贈3,000 (min 20% profit margin)Salaries, CTO fees, Designer fees, Development costs between $18/hr to
$150hr.
Break even at 17 matches a month
Events and Meetups
Facebook and Twitter
Blog posts
60% of complete online
form and completed a
Skype call
Community of
developers and CTOs
Your Turn!
Activity# 1
Customer Segments
1. Who is your Customer?
2. How will you qualify and
identify early adopters?
(3 mins)
Customer
Segments



Not every Solution has a Problem.
Not every Problem has a Customer.
Activity# 1
Activity# 2
Problem
1. List the top one to three
problems
2. How are they solving it
today? List the existing
alternatives
(3 mins)
Problem



Not every Solution has a Problem.
Not every Problem has a Customer.
Activity# 2
The Five whys
technique
Problem Technique# 1
What is the Job
the customer is
hiring you to do?
Problem Technique# 2
Activity# 3
Solution
1. For each of the one to
three problem listed briefly
outline a solution
(3 mins)
Solution


 A natural approach for new
Entrepreneurs. Coming up
first with a Solution.
Activity# 3
Activity# 4
Unique Value Proposition
1. Craft a Unique Value
Proposition
2. Create a high concept pitch
e.g. X for Y
(3 mins)
Unique Value
Proposition




For a brand new product or
service, the initial battle is
for people to be aware
Activity# 4
[Maxis inspire] Lean Canvas Workshop by Riz Ainuddin ~ 20/10/2016



Unique Value Proposition Formula
High Concept Pitch
Activity# 5
Unique Value Proposition
1. Craft a Unique Value
Proposition
2. Create a high concept pitch
e.g. X for Y
(3 mins)
Revenue
Streams



 Getting your first paying
customer is first form of
validation
Activity# 5
Activity# 6
Channels
1. List how are you finding
your customers?
(3 mins)
Channels

 Start thinking about scalable
channels from day one and
test them early
Activity# 6
Channels
Activity# 7
Cost Structure
1. List how are you finding
your customers?
(3 mins)
Cost Structure


Focus on the present
because it is hard to
accurately calculate far into
the future
Activity# 7
Activity# 8
Key Metrics
1. List How will you define
success? What is the action
that drives value?
(3 mins)
Key Metrics


 Measure what is important
to you at this current stage
of learning
Activity# 8
Activity# 9
Unfair Advantage
1. What is your unfair
advantage over others?
(3 mins)
Unfair
Advantage



How can you make yourself
different and make that
difference matter?
Activity# 9
Unfair Advantage
Congratulations!
Get Out Of The Building!
Prediction log...
(3 mins)
Thank You!
Riz Ainuddin

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[Maxis inspire] Lean Canvas Workshop by Riz Ainuddin ~ 20/10/2016