Mobile ads for sport wear, fashion, beauty brands // AdButton // Addinapp

Sep 6, 2016Download as PPTX, PDF0 likes78 views

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Rich media

Мобильная реклама для FMCG, beauty и fashion брендов

AdButton
это новый рекламный формат
в виде плавающей кнопки,
которая располагается поверх
контента мобильного сайта.
CTR
3-14%

AdButton может:
1. Дать выбор из 2 вариантов:
● обувь / одежда
● косметика / парфюмерия
● casual / elegant
2. Предложить множество
альтернатив:
+ Перейти на страницу “новая
коллекция”
+ Узнать об акции
+ Перейти в карточку товара в
интернет-магазине
+ Открыть карту бутиков
+ Посмотреть рекламный
видео ролик.

Cartier
ENGAGEMENT RINGS
Формат: AdButton
Механика: плавающая кнопка
→ переход на сайт
Анимация: сверкающий
бриллиант
Живой пример:
http://goo.gl/OswQLc

AdButton креатив
может:
1. Двигаться по экрану по
заданной траектории
1. Видоизменяться при
прокрутке страницы
1. Быть анимированный в
статике

H&M
WOMEN
Формат: AdButton
Механика: плавающая кнопка
→ переход на сайт
Анимация: смена кадров при
скролле
Живой пример:
http://goo.gl/WlFe8L

Guerlain
МИР GUERLAIN
Формат: AdButton
Механика: плавающая кнопка
→ переход на сайт
Анимация: падающая
косметика
Живой пример:
http://goo.gl/Vi13Yc

Dolce&Gabbana
PERFUMES
Формат: AdButton
Механика: плавающая кнопка
→ меню выбора перехода
Анимация: вращающийся
кубик
Живой пример:
http://goo.gl/vg9ZqA

VICHY
LIFTACTIV
Формат: AdButton
Механика: плавающая кнопка
→ страница продукта
Анимация: смена кадров
Живой пример:
http://goo.gl/q9Wou7

Yves Saint Laurent
MASCARA VOLUME EFFET FAUX CILS
Формат: AdButton+video
Механика: плавающая кнопка
→ показ видео → переход в
интернет-магазин
iledebeaute.ru в iFrame
Живой пример:
http://goo.gl/jebFTC

AdButton - rich media для топовых брендов

Большая Грузинская улица д.61-1
тел: +7 (926) 084 88 85
тел: +7 (495) 540-42-89
e-mail: alena@addinapp.ru

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Mobile ads for sport wear, fashion, beauty brands // AdButton // Addinapp

1. Мобильная реклама для FMCG, beauty и fashion брендов

2. AdButton это новый рекламный формат в виде плавающей кнопки, которая располагается поверх контента мобильного сайта. CTR 3-14%

3. AdButton может: 1. Дать выбор из 2 вариантов: ● обувь / одежда ● косметика / парфюмерия ● casual / elegant 2. Предложить множество альтернатив: + Перейти на страницу “новая коллекция” + Узнать об акции + Перейти в карточку товара в интернет-магазине + Открыть карту бутиков + Посмотреть рекламный видео ролик.

4. Cartier ENGAGEMENT RINGS Формат: AdButton Механика: плавающая кнопка → переход на сайт Анимация: сверкающий бриллиант Живой пример: http://goo.gl/OswQLc

5. AdButton креатив может: 1. Двигаться по экрану по заданной траектории 1. Видоизменяться при прокрутке страницы 1. Быть анимированный в статике

6. H&M WOMEN Формат: AdButton Механика: плавающая кнопка → переход на сайт Анимация: смена кадров при скролле Живой пример: http://goo.gl/WlFe8L

7. Guerlain МИР GUERLAIN Формат: AdButton Механика: плавающая кнопка → переход на сайт Анимация: падающая косметика Живой пример: http://goo.gl/Vi13Yc

8. Dolce&Gabbana PERFUMES Формат: AdButton Механика: плавающая кнопка → меню выбора перехода Анимация: вращающийся кубик Живой пример: http://goo.gl/vg9ZqA

9. VICHY LIFTACTIV Формат: AdButton Механика: плавающая кнопка → страница продукта Анимация: смена кадров Живой пример: http://goo.gl/q9Wou7

10. Yves Saint Laurent MASCARA VOLUME EFFET FAUX CILS Формат: AdButton+video Механика: плавающая кнопка → показ видео → переход в интернет-магазин iledebeaute.ru в iFrame Живой пример: http://goo.gl/jebFTC

11. AdButton - rich media для топовых брендов

12. Нашими партнерами являются:

13. Большая Грузинская улица д.61-1 тел: +7 (926) 084 88 85 тел: +7 (495) 540-42-89 e-mail: alena@addinapp.ru

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Mobile ads for sport wear, fashion, beauty brands // AdButton // Addinapp

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