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MOBILE COMMERCE
Presented By: Niva Rani Gogoi
Department of Pharmaceutical Sciences
Dibrugarh University, Assam
What is m-commerce ??
? m-business
? Wireless electronic commerce
? Next generation e-commerce
E-
COMMERCE
WIRELESS
WEB
M-
COMMERCE
M-Banking
M-Shopping
M-Marketing
and
advertisement
M-
information
services
M -ticketing
Why m-commerce??
? Constant contact and complete access at fingertips
? Personalized offers
? Location based notifications
? Flexible accessibility
? The in-app payment feature
? It¡¯s like Go access to a Mall
? New way to show retail sales
Pitfalls of m-commerce??
? Connectivity issues
? Security Issues
? App spaces within mobile phones
? Data costs
? Mobile phones have small display in comparison to
computers
? Need to know and comply with a wider range of
regulations.
Rapid growth of m-commerce
INDICATORS showing rapid growth of m-commerce
? Explosive growth of Smartphone Users
? More e-commerce is coming from Smartphone
? Mobile Apps market is looking up
Top m-commerce trends to watch for in 2018
AI to rule1 2 Chat bots
to interact with the business owners
3 Augmented reality 4 One-Click Payments
5 Automation Tools 6 Product Tagging
7 On Demand Applications
Future of m-commerce ???
? Size of m-commerce industry is poised to be $10-20 billion by
2020
? Expected to contribute around 4% to GDP in India by 2020
? Will generate 1.5 M jobs by 2021
? Pegged to be worth $56 Billion by 2023
Thank You !!

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Mobile commerce

  • 1. MOBILE COMMERCE Presented By: Niva Rani Gogoi Department of Pharmaceutical Sciences Dibrugarh University, Assam
  • 2. What is m-commerce ?? ? m-business ? Wireless electronic commerce ? Next generation e-commerce E- COMMERCE WIRELESS WEB M- COMMERCE
  • 4. Why m-commerce?? ? Constant contact and complete access at fingertips ? Personalized offers ? Location based notifications ? Flexible accessibility ? The in-app payment feature ? It¡¯s like Go access to a Mall ? New way to show retail sales
  • 5. Pitfalls of m-commerce?? ? Connectivity issues ? Security Issues ? App spaces within mobile phones ? Data costs ? Mobile phones have small display in comparison to computers ? Need to know and comply with a wider range of regulations.
  • 6. Rapid growth of m-commerce
  • 7. INDICATORS showing rapid growth of m-commerce ? Explosive growth of Smartphone Users ? More e-commerce is coming from Smartphone ? Mobile Apps market is looking up
  • 8. Top m-commerce trends to watch for in 2018 AI to rule1 2 Chat bots to interact with the business owners 3 Augmented reality 4 One-Click Payments 5 Automation Tools 6 Product Tagging 7 On Demand Applications
  • 9. Future of m-commerce ??? ? Size of m-commerce industry is poised to be $10-20 billion by 2020 ? Expected to contribute around 4% to GDP in India by 2020 ? Will generate 1.5 M jobs by 2021 ? Pegged to be worth $56 Billion by 2023