Importance of Convergence Development in American Radio Stations

Mar 31, 2015Download as PPTX, PDF0 likes722 views

The Importance of Convergence Development in American Radio Stations: Building a Multimedia Content Managing System, Case Study of CBS Radio’s CMS (Speaker: Dean; translator: Zhang) 1. Important projects in the development of media convergence strategies for U.S. radio stations; the establishment of multimedia content managing system 2. Introduction of CMS 3. CMS of on-the-air programs in CBS Radio 4. Multimedia CMS in CBS Radio 5. The combination of the abovementioned two systems

Convergence Development:
Content Management Systems (CMS)

Molly Stark Dean
 New Media
Liaison
 Social Media
Manager
 Social Media
Consultant
 Managing Editor,
Multimedia

What is a CMS really?
 Content Management
System for:
 Creating
 Editing
 Publishing
 Formatting content
 Social

CMSs in the CBS Radio News
Infrastructure
• Two are well-
integrated:
• RadioMan
• eyeCast
• The third is not:
• Spinner

Building Infrastructure
 “Out of the Box”
solutions.
 “Customized” solutions
 Two out of three
 Fast
 cheap
 good

Importance of Convergence Development in American Radio Stations

Audio CMS
• Audio CMS Options
• eyeCast
• Radioman
• Soundcloud

eyeCast and the CBS Radio News
Stream
 CBS’ 24/7 stream of content
units:
 Piece (One story or
feature)
 Category
 Programming Block
 Playlist

Content at the Piece Level
 Metadata for the piece
includes:
 Slug
 Lead
 Keywords eyeCast
Activation
 eyeCast Name

Combining Mobile and Audio
 On Demand are
actually categories
 Our Listen Live is
actually the output of
our Playlist

Emergency Override
 Emergency Override
function
 Used in breaking news
 Shutdown the playlist
 Stop all advertising
 Only do it for important
circumstances

Social CMS Options
 Sprout Social
 TalkWalker
 TweetDeck
 Hootsuite
 SocialBakers
 Lumentus Social
 Sprinklr

Final Thoughts
 Choose the right CMS for
you
 Saves you money
 Lets you allocate your
human resources
 Sometimes an “out of the
box” solution is sufficient
 Dream big, then scale back

Reuters TV aims to provide news without anchors or experts through live feeds and reporters. It offers apps for iOS, Apple TV, web, and Android that stream news using various business models including freemium, advertising, or purchasing the app. Case studies on the Paris attacks and Hulk trial demonstrate how Reuters TV delivers news in a way that challenges traditional formats focusing on anchors and broadcasts.

Mobile Media Strategy of CBS RadioMolly Stark Dean

��

Evolution of a StoryMolly Stark Dean

��

Cms Bash Groningen Opening talkWilco Jansen

��

This document discusses several open source content management systems (CMS), including their missions, technologies used, licenses, and communities. It compares CMS solutions like Drupal, Joomla, Plone, TYPO3, and WordPress, looking at their stated missions and visions. It also notes that over 1,000 CMS solutions exist to solve similar problems in different ways. The document suggests reading about the CMS options or using common sense to select the best solution for a given purpose.

Choosing the Perfect CMS for Your Website.docxZinavo Pvt Ltd

��

Word Press In The Health SectorUK WordPress community

��

The document discusses using WordPress for websites in the NHS. It describes issues with previous CMS solutions used at Barnsley Hospital, including a lack of strategy, static HTML sites, and offshoot sites developed with different technologies. It outlines a project to redevelop the hospital's external website to centralize content on WordPress, bringing all offshoot sites under one system. The new WordPress-powered site launched on time and within budget, and has been well received, with plans to expand its use throughout the hospital.

Future of Open Source CMSscroisier

��

The document discusses the future of open source content management systems (CMS). It predicts that CMS will evolve into composite content platforms that combine content management features with additional services like social, semantic, and interoperability capabilities. These platforms will make it easier for developers to build new content-enabled applications. Additionally, CMS vendors will need separate business models to serve both the platform developers and application practitioners. Open source CMS will be impacted by needing business models that balance community and commercial needs.

Collaborative Content Management in E-learningMichael Zeiller

��

Types of Software for Custom CMS Development What to KnowConcept Infoway Pvt. Ltd

��

When embarking on a custom CMS (Content Management System) development project, one of the first and most crucial decisions is understanding the types of software that can best support your goals. The choice of the right software types influences the efficiency, scalability, and customization potential of your CMS solution. The types of software available for custom CMS development vary greatly, each offering unique features that can be leveraged depending on the complexity and requirements of your project. In this rapidly evolving digital landscape, staying updated on the latest types of software is essential for building a system that meets current and future needs. Understanding the different types of software involved in CMS development helps businesses and developers make informed decisions. Whether you’re building a simple blog, an enterprise-level platform, or a specialized CMS, the types of software you choose will shape the functionality, user experience, and long-term success of your site. From open-source solutions to enterprise-grade frameworks, knowing the types of software to consider is critical in achieving the desired outcomes. In this article, we’ll explore the different types of software typically used in custom CMS development, and why it’s important to understand software types to ensure the system you develop meets both performance and business goals. Additionally, we’ll discuss the types of various software available in 2024, helping you make the most appropriate choices for your CMS project.

Ghost BLOG CMS Documentation via www.cemates.meHüseyin Cem Ateş

��

Bits & Pieces: A Systems Approach to Web Design for BrandsIndhira Rojas

��

Access report PPTMujahid Godil

��

This document discusses getting involved in online communities. It begins with an outline of the presentation topics, which include communities of practice theory, social media monitoring tools, platforms for community development, and plans for an Access community. It then covers definitions of online communities and factors in their success and failure. Platforms for communities like Huddle, WordPress and Central Desktop are examined. Analyses include competitors' communities, customers, and proposed themes and implementation plans for an Access community. Emerging areas like Google+, social CRM and mobile websites are also addressed.

5 Most Popular Open Source Content Management SystemsSoftweb Solutions

��

Open source content management systemsEastern Software Systems

��

SUGCON 2015: Docker Containers and Sitecore Vasiliy Fomichev

��

Open-source web CMS: the right question? [+ audio]James Robertson

��

The document discusses factors to consider when selecting an open-source or commercial content management system (CMS). It recommends asking how the CMS will work in practice rather than focusing on whether it is open-source. Specifically, it suggests considering: (1) the usability of the CMS for expected authors; (2) how self-sufficient site administrators will be; and (3) who will handle development work and how much will be required. The document also advises matching the selected CMS to an organization's current needs and not making the decision solely about technology.

Axsys Technologies Software OfferingsSuvadeep Sarkar

��

Axsys Technologies provides software development services using a systematic SDLC model. They have competence in various technologies like .NET, Java, PHP, and tools like Visual Studio.NET, Microsoft SharePoint. They have developed applications in domains like banking, travel, and disaster management. Axsys has infrastructure like a dedicated offshore development center and uses project management tools like Basecamp.

V7.0-05 - Reporting with MC v7.0 Maintenance Connection

��

This document summarizes new features in the MC v7.0 reporting tool, including smart search functionality, an enhanced criteria pane, custom report groups that can be saved as favorites or made private, and miscellaneous updates. Smart search allows dynamic searching across columns, the criteria pane provides filtering on a default field, and smart actions can now be applied to report groups. The criteria library allows storing common criteria for reports. Groups and tabs were also realigned for improved usability. Interactive examples and a quiz are provided to help users learn the new skills.

Modern Workplace: Teams First and Crisis ManagementJoel Oleson

��

Five ways to improve Quality and Productivity of your DevelopmentJonas Rapp

��

There are as many development techniques as there are developers, and there are just as many tools and frameworks that can make or break your process. I will show you a few community tools and techniques that will get you up to speed for efficient development for the Dynamics 365 platform, with primary focus on C# and Customer Engagement (CRM). • Visual Studio extensions • C# Extensions to SDK classes • Base classes doing all your boring plumbing • VSTS Build extensions • XrmToolBox tools taking you the last kilometer This is a session for those who are not afraid of seeing C# and enjoy watching live coding without safety net!

AWS re:Invent 2016: Turner's cloud native media supply chain for TNT, TBS, Ad...Amazon Web Services

��

Turner is moving their content supply chain for TNT, TBS, Adult Swim, Cartoon Network, and CNN to the AWS cloud. This includes playout and distribution, visual effects and editing, digital asset management and archives, digital supply chain, publishing, and over-the-top content. The cloud enables more flexible, scalable, and cost-effective workflows including ingestion, quality control, metadata extraction, transcoding, delivery, and packaging. Microservices allow for rapid innovation. Challenges included real-time debugging of JavaScript and handling out-of-order messages, which were overcome. Future plans include cloud-based master libraries, editing and versioning, and channel origination.

Advantages and Disadvantages of CMS from an SEO PerspectiveKrisztián Száraz

��

On the Origins of Memes by Means of Fringe Web Communities - Invited talk ta ...Savvas Zannettou

��

Introduction to microsoft dynamic crmAkila Iroshan

��

This document provides an introduction to Microsoft Dynamics CRM. It discusses what Microsoft Dynamics and CRM are, as well as the history and features of Microsoft Dynamics CRM. Key points covered include that Microsoft Dynamics CRM is a customer relationship management software from Microsoft focused on sales, marketing and service. It can be deployed on-premises or as Software as a Service. The document also summarizes customization and extension options, as well as how solutions can be used to package and distribute customizations.

08.m3 cms cms-proprietary&open-srctarensi

��

The document discusses proprietary and open source content management systems (CMS). It identifies some notable proprietary CMS like Adobe CQ, Microsoft SharePoint, and IBM Enterprise Content Management and their benefits like support and setup but also drawbacks like licensing fees. Popular open source CMS discussed include Drupal, Joomla, WordPress, and TYPO3 which have benefits like being free and considerations for choosing a CMS include its core functionality, HTML editor, managing assets, search, customization, user interaction, roles and permissions, versioning, multiple website support, and multilingual support.

Melbourne crm ug aug 2015 1tipAndre Margono

��

This document discusses using KingswaySoft's SSIS Integration Toolkit to migrate Access Team templates between Dynamics CRM environments. Access Team templates control record sharing but are not solution aware, so they must be migrated separately. The toolkit allows creating a package to retrieve Access Team templates from a source CRM environment and distribute them to multiple target environments, providing a codeless solution to migrate the templates. Administrators still need to manually enable Access Teams in each target environment.

Unleash the Power of Video Communication - Office 365 Video vs. Azure Media S...Gina Montgomery, V-TSP

��

Is your organization considering the power of Video Communication? Microsoft provides two options that can assist your organization in Video Communication. The first, robust and fully customizable option, Azure Media Services, allows you to deliver any media, on virtually any device, with the power of the Azure cloud. Microsoft also provides an out-of-the box video portal solution in Office 365 that is built on Azure Media Services and SharePoint Online. Come learn features and benefits of each.

Media Party Women Do News Molly Stark DeanMolly Stark Dean

��

Rolli Ambassador General Assembly.pdfMolly Stark Dean

��

Rolli is seeking ambassadors for its journalism platform who can create content highlighting Rolli's features and benefits to their audiences. As an ambassador, journalists would be seen as leaders, earn money and reach from shared posts, and gain early access to Rolli's tools. Interested individuals should fill out an application form, review branding rules, and discuss content ideas with Molly Dean, Rolli's Director of Audience Engagement.

More Related Content

Similar to Importance of Convergence Development in American Radio Stations (20)

Collaborative Content Management in E-learningMichael Zeiller

��

Types of Software for Custom CMS Development What to KnowConcept Infoway Pvt. Ltd

��

Ghost BLOG CMS Documentation via www.cemates.meHüseyin Cem Ateş

��

Bits & Pieces: A Systems Approach to Web Design for BrandsIndhira Rojas

��

Access report PPTMujahid Godil

��

5 Most Popular Open Source Content Management SystemsSoftweb Solutions

��

Open source content management systemsEastern Software Systems

��

SUGCON 2015: Docker Containers and Sitecore Vasiliy Fomichev

��

Open-source web CMS: the right question? [+ audio]James Robertson

��

Axsys Technologies Software OfferingsSuvadeep Sarkar

��

V7.0-05 - Reporting with MC v7.0 Maintenance Connection

��

Modern Workplace: Teams First and Crisis ManagementJoel Oleson

��

Five ways to improve Quality and Productivity of your DevelopmentJonas Rapp

��

AWS re:Invent 2016: Turner's cloud native media supply chain for TNT, TBS, Ad...Amazon Web Services

��

Advantages and Disadvantages of CMS from an SEO PerspectiveKrisztián Száraz

��

On the Origins of Memes by Means of Fringe Web Communities - Invited talk ta ...Savvas Zannettou

��

Introduction to microsoft dynamic crmAkila Iroshan

��

08.m3 cms cms-proprietary&open-srctarensi

��

Melbourne crm ug aug 2015 1tipAndre Margono

��

Unleash the Power of Video Communication - Office 365 Video vs. Azure Media S...Gina Montgomery, V-TSP

��

Collaborative Content Management in E-learningMichael Zeiller

��

Types of Software for Custom CMS Development What to KnowConcept Infoway Pvt. Ltd

��

Ghost BLOG CMS Documentation via www.cemates.meHüseyin Cem Ateş

��

Bits & Pieces: A Systems Approach to Web Design for BrandsIndhira Rojas

��

Access report PPTMujahid Godil

��

5 Most Popular Open Source Content Management SystemsSoftweb Solutions

��

Open source content management systemsEastern Software Systems

��

SUGCON 2015: Docker Containers and Sitecore Vasiliy Fomichev

��

Open-source web CMS: the right question? [+ audio]James Robertson

��

Axsys Technologies Software OfferingsSuvadeep Sarkar

��

V7.0-05 - Reporting with MC v7.0 Maintenance Connection

��

Modern Workplace: Teams First and Crisis ManagementJoel Oleson

��

Five ways to improve Quality and Productivity of your DevelopmentJonas Rapp

��

AWS re:Invent 2016: Turner's cloud native media supply chain for TNT, TBS, Ad...Amazon Web Services

��

Advantages and Disadvantages of CMS from an SEO PerspectiveKrisztián Száraz

��

On the Origins of Memes by Means of Fringe Web Communities - Invited talk ta ...Savvas Zannettou

��

Introduction to microsoft dynamic crmAkila Iroshan

��

08.m3 cms cms-proprietary&open-srctarensi

��

Melbourne crm ug aug 2015 1tipAndre Margono

��

Unleash the Power of Video Communication - Office 365 Video vs. Azure Media S...Gina Montgomery, V-TSP

��

More from Molly Stark Dean (6)

Media Party Women Do News Molly Stark DeanMolly Stark Dean

��

Rolli Ambassador General Assembly.pdfMolly Stark Dean

��

Vault Community StrategyMolly Stark Dean

��

This document outlines plans for the Vault by CNN community, including positioning the brand as both crypto-native and a CNN superfan community. It discusses strategies for engaging collectors through a newsletter, education on crypto and journalism topics, highlighting CNN history, and creating 3D/VR experiences of the CNN newsroom. Future NFT drops are planned that wink to both crypto and journalism communities through vocabulary education and integrating relevant themes. The social media presence and regular content calendar are also approved to help build connections between the Vault community and aligned partners.

Reuters TV The Road to 1m viewers.pptxMolly Stark Dean

��

Reuters TV aimed to reach 1 million viewers per month by January 2017. To achieve this goal, they employed several strategies including dropping their paywall in 2015 to offer an ad-supported version, embedding video content on publisher websites for free, leveraging the strong Reuters brand on social media, running an out-of-home advertising campaign, and implementing an influencer program. Reuters TV also focused on measuring key metrics like awareness, engagement, and conversions to track progress and adjust strategies. By setting clear goals and using analytics tools, Reuters TV was able to successfully increase its viewership by 350% year-over-year and reach its target of 1 million monthly viewers.

Flipboard + CoinDeskMolly Stark Dean

��

The document discusses CoinDesk's referral traffic from a campaign promoting their "Bitcoin at 10" content on Flipboard. It details how they created evergreen content on Bitcoin's 10th anniversary, spoke to Flipboard representatives, and had their content featured in Flipboard's tech section and homepage, driving it to become the 4th largest source of traffic. The content performed well on social media like Twitter but had issues on Facebook due to its use of hashtags. Moving forward, CoinDesk aims to create more evergreen content tailored for platforms and find other referral opportunities by analyzing metrics.

MSD infographicMolly Stark Dean

��

Media Party Women Do News Molly Stark DeanMolly Stark Dean

��

Rolli Ambassador General Assembly.pdfMolly Stark Dean

��

Vault Community StrategyMolly Stark Dean

��

Reuters TV The Road to 1m viewers.pptxMolly Stark Dean

��

Flipboard + CoinDeskMolly Stark Dean

��

MSD infographicMolly Stark Dean

��

Recently uploaded (11)

iNum_ The Global Phone Number Initiative.pdfInum viip Business

��

Buy Facebook Reactions Boost Your Posts Instantly Sociocosmos.pdfSocioCosmos

��

Looking to increase engagement on your Facebook posts? Sociocosmos offers a reliable and efficient way to buy Facebook reactions. Get the reactions you need to make your content stand out and reach a wider audience. Enhance your social proof and create a buzz around your posts with our easy-to-use service. We provide genuine reactions, ensuring a natural and organic look for your profile. Discover how Sociocosmos can help you amplify your Facebook presence today.

Female Short Creators 120 - Zsolt NemethZsolt Nemeth

��

Buy Linkedin Accounts - High-Quality AccountsBusiness

��

In today’s competitive job market, having a strong LinkedIn presence is essential for both individuals and businesses. Whether you’re looking to enhance your professional network, promote your brand, or connect with potential clients, buying LinkedIn accounts can be a strategic move. Purchasing pre-established accounts allows you to leverage existing connections and credibility, providing an instant boost to your online visibility. When you buy LinkedIn accounts, you gain access to a platform with millions of professionals across various industries. This enables you to tap into new opportunities, engage with industry leaders, and showcase your expertise. It’s an effective way to save time and effort in building a network from scratch.

Unlock your creative potential with BLYX Studio: An all-in-one AI platform fo...SOFTTECHHUB

��

Are you struggling to create professional-looking visual content for your business or personal projects? In today's digital landscape, compelling visuals can make or break your online presence, but not everyone has the design skills or budget to hire professional creators. That's where BLYX Studio comes in - an innovative AI-powered platform that's changing the game for content creators everywhere.

Top Social Media Marketing Services in Delhi & Mumbai.pdfrajputkamal8929

��

Amplifying Black Voices: The Power of Social Media Listening & Inclusive Mark...Jasper Colin

��

How to Block Someone on Tiktok_ Complete Guide.pdfufakhorizon77

��

AI Search SEO Proven Strategies for Top Rankings.pptxWoospers

��

Discover proven strategies to rank higher in AI-driven search engines like Google AI Overview and Bing AI Search. AI Search SEO proven strategies for top rankings covers essential techniques, including structured data, AI-friendly metadata, and voice search optimization. Stay ahead of evolving algorithms and maximize your visibility in the era of intelligent search. Read more: https://bit.ly/41pikbR

🤖✨Master the art of creating AI chatbots for effective digital marketing stra...prinik academy

��

Carnival Across The Globe: Social Media InsightsUNICEPTA

��

UNICEPTA analyzed the public discourse on social media throughout the year regarding various Carnival festivities across the globe. Which carnival generates the most engagement on social media? Which countries are in the focus of the public? Carnival captivates millions worldwide, but which festivities spark the most engagement on social media? UNICEPTA analyzed global public discourse throughout the year to uncover which Carnival celebrations generate the highest buzz online. From Rio to Cologne, from Mardi Gras to Barranquilla - our data-driven insights reveal which countries dominate the conversation and how regional traditions shape engagement. Discover the key trends, cultural significance, and social media impact of the world’s most celebrated Carnivals.

iNum_ The Global Phone Number Initiative.pdfInum viip Business

��

Buy Facebook Reactions Boost Your Posts Instantly Sociocosmos.pdfSocioCosmos

��

Female Short Creators 120 - Zsolt NemethZsolt Nemeth

��

Buy Linkedin Accounts - High-Quality AccountsBusiness

��

Unlock your creative potential with BLYX Studio: An all-in-one AI platform fo...SOFTTECHHUB

��

Top Social Media Marketing Services in Delhi & Mumbai.pdfrajputkamal8929

��

Amplifying Black Voices: The Power of Social Media Listening & Inclusive Mark...Jasper Colin

��

How to Block Someone on Tiktok_ Complete Guide.pdfufakhorizon77

��

AI Search SEO Proven Strategies for Top Rankings.pptxWoospers

��

🤖✨Master the art of creating AI chatbots for effective digital marketing stra...prinik academy

��

Carnival Across The Globe: Social Media InsightsUNICEPTA

��

Importance of Convergence Development in American Radio Stations

1. Convergence Development: Content Management Systems (CMS)

2. Molly Stark Dean  New Media Liaison  Social Media Manager  Social Media Consultant  Managing Editor, Multimedia

3. What is a CMS really?  Content Management System for:  Creating  Editing  Publishing  Formatting content  Social

4. CMSs in the CBS Radio News Infrastructure • Two are well- integrated: • RadioMan • eyeCast • The third is not: • Spinner

5. Building Infrastructure  “Out of the Box” solutions.  “Customized” solutions  Two out of three  Fast  cheap  good

7. Case Study – Wordpress

8. Using Wordpress

9. Case Study – Spinner

10. Audio CMS • Audio CMS Options • eyeCast • Radioman • Soundcloud

11. Radioman Suite

12. Search and Save

13. eyeCast

14. eyeCast and the CBS Radio News Stream  CBS’ 24/7 stream of content units:  Piece (One story or feature)  Category  Programming Block  Playlist

15. Content at the Piece Level  Metadata for the piece includes:  Slug  Lead  Keywords eyeCast Activation  eyeCast Name

16. Programming at the Playlist Level

17. Combining Mobile and Audio  On Demand are actually categories  Our Listen Live is actually the output of our Playlist

18. Emergency Override  Emergency Override function  Used in breaking news  Shutdown the playlist  Stop all advertising  Only do it for important circumstances

19. Social CMS Options  Sprout Social  TalkWalker  TweetDeck  Hootsuite  SocialBakers  Lumentus Social  Sprinklr

20. Social Dashboard

21. Features of Social CMS

22. Final Thoughts  Choose the right CMS for you  Saves you money  Lets you allocate your human resources  Sometimes an “out of the box” solution is sufficient  Dream big, then scale back

�ݺ�ߣ

Importance of Convergence Development in American Radio Stations

Recommended

More Related Content

Similar to Importance of Convergence Development in American Radio Stations (20)

More from Molly Stark Dean (6)

Recently uploaded (11)

Importance of Convergence Development in American Radio Stations