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Music Video Pitch
By Benjamin Hollis
Main Idea  One three-minute music video for a love song
 Song about an experience of getting into
a relationship, the CONFUSION when you aren't
in a relationship, but it feels like you are.
 Artist will show emotion, close-up shots
showing the confusion and sadness. Target
audience can relate to this, meaning they will
empathize with the artist and connect on a
deeper level.
Representations
 Two artists or characters representing two different social groups
 Main artist who will be shown is a male who wants to be in a relationship
with this person that he has a good connection with, but doesnt know how
to move forward.
 Clothes would be basic and sterotypical in one scene, but changes into more
fun and expressive as he become happier.
Audience
 1625-year-olds
 Emotionally engaged
 Close-up and mid-shots to engage the audience allowing them to connect
and see the emotion on the artists face
 Known song meaning they can sing along and relate
 Some of the song will be inside where someone is laying on the bed lost in
their own thoughts. This relates to the target audience as I think almost
everyone has those moments where you just completely zone out of reality
 Artists are within the demographic
Narrative
 Set inside a home and outside on the street outside
 Dark and sad atmosphere but changes to a brighter scene maybe a sunset
 Man is confused with what is going on with his relationship, doesnt feel
normal or like himself.
Artist's name and song
 Song choice is Stay with me by Sam Smith
 Artist name is Finley Evans
Website ideas
 Photos from photoshoot (location, outfits etc)
 Music videos and new releases
 Tour dates and locations
 Biography on artist (About the artist)
 Merchandise store to buy clothes, signatures, tickets, premieres to new
music etc.
 Newsletter by email

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Music idea pitch

  • 1. Music Video Pitch By Benjamin Hollis
  • 2. Main Idea One three-minute music video for a love song Song about an experience of getting into a relationship, the CONFUSION when you aren't in a relationship, but it feels like you are. Artist will show emotion, close-up shots showing the confusion and sadness. Target audience can relate to this, meaning they will empathize with the artist and connect on a deeper level.
  • 3. Representations Two artists or characters representing two different social groups Main artist who will be shown is a male who wants to be in a relationship with this person that he has a good connection with, but doesnt know how to move forward. Clothes would be basic and sterotypical in one scene, but changes into more fun and expressive as he become happier.
  • 4. Audience 1625-year-olds Emotionally engaged Close-up and mid-shots to engage the audience allowing them to connect and see the emotion on the artists face Known song meaning they can sing along and relate Some of the song will be inside where someone is laying on the bed lost in their own thoughts. This relates to the target audience as I think almost everyone has those moments where you just completely zone out of reality Artists are within the demographic
  • 5. Narrative Set inside a home and outside on the street outside Dark and sad atmosphere but changes to a brighter scene maybe a sunset Man is confused with what is going on with his relationship, doesnt feel normal or like himself.
  • 6. Artist's name and song Song choice is Stay with me by Sam Smith Artist name is Finley Evans
  • 7. Website ideas Photos from photoshoot (location, outfits etc) Music videos and new releases Tour dates and locations Biography on artist (About the artist) Merchandise store to buy clothes, signatures, tickets, premieres to new music etc. Newsletter by email