Music poster
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This music poster uses large text to prominently display the rapper's name in order to attract fans and promote the artist. It keeps the image simple with just three red stripes on a white background to draw attention while maintaining a minimalist style. The poster only includes key details like the album name, record label, and release date to promote the new album and record label owned by Jay-Z. A large picture of the artist is also used to ensure immediate recognition by fans.
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This document analyzes three music magazine advertisements to understand typical conventions. It finds that advertisements usually feature the artist's name prominently in the masthead and include popular songs to interest readers. Main images typically show the artist to identify them. Color schemes and layouts represent the artist's brand. Lower sections provide the album name, release date, and purchase details. Analyzing real advertisements helped the author understand conventions to apply in their own ad, such as using the artist as the main image and including essential information.Research: Similar Product (Magazine Advertisement)
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The document analyzes three music magazine advertisements for albums by Jay-Z, Lana Del Rey, and Rihanna. It summarizes the key elements of each ad, including main images featuring the artists, mastheads with the artist names in bold capital letters, and listings of popular songs and release dates. The conclusion indicates that recognizing conventions like these mastheads and using photos of the artist will help make an original magazine ad design feel authentic.More Related Content
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From a survey of their target audience:
- 37.5% preferred the indie/alternative genre, which matches the song they chose.
- Respondents commented on lyrics and sound as important conventions to include.
- Answers suggested audiences enjoy music videos with some type of story loosely based on lyrics.
- Audiences focused on narratives and costumes rather than camera techniques or special effects.This is a poster promoting jay
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油
This poster promotes Jay-Z's 9th studio album "Kingdom Come". It uses a simplistic color scheme of red and black with a large central image of Jay-Z taking up much of the page. The colors and image relate to the rap/hip-hop genre and style of the album. There is limited text highlighting key information like Jay-Z's name, the album title, and release date to draw attention to the recognizable rapper and his new album.Music video purposes work sheet (2)
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油
Ed Sheeran has found success through strategic self-promotion and taking advantage of opportunities to extend his brand and income. He promoted himself through free local shows which built strong fan bases. Appearances on popular TV shows in the UK and US further raised his profile. Monetizing his music through YouTube videos, streaming services, album sales and tours generates ongoing income. Partnerships with brands provide promotional synergies while also serving as an additional revenue stream. Through diverse promotional strategies and outlets, Sheeran has been able to achieve worldwide fame as a singer and songwriter.Analysing our music video survey
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油
The document analyzes the results of a music video survey. It found that the majority of respondents were 17-18 years old, female, and enjoyed pop music. This informed decisions about the music video, such as featuring a young female pop singer as the main character. The survey also found that people listen to music on YouTube and through streaming, so the video will need to be interesting to watch as well as listen to. Respondents said city locations and special effects would make videos more appealing. The group plans to incorporate dance routines and possibly special effects based on the survey results.Purpose of music videos
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油
Music videos serve several purposes: promotion of the artist and song, creating a brand identity for the artist, and extending the artist's income and outlets. They promote through advertising, illustrating the song, appealing visually to audiences like youth, and telling stories. Some artists use music videos to create a recognizable brand, while others focus more on being true artists than brands. As technology advanced, it allowed for more availability of artists through music videos when they couldn't tour as often. Producers now use strategies like hosting music videos on paid channels to combat illegal free streaming.Audience research 2
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The document discusses research conducted to better understand the target audience for an R&B artist named Eva. Surveys were distributed to fans of a similar artist, Jorja Smith, to learn about their demographics, music preferences, and opinions on how an R&B music video should be styled. The research found that the audience is mostly female aged 16-25 who enjoy the R&B genre. They also preferred that an R&B video feature low-key lighting and illustrations over disjunctive styles and could be set in various indoor or outdoor locations. This feedback will help tailor Eva's upcoming music video to her target audience.Evaluation question 3 what have you learnt
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Audience feedback was important for structuring the music video. Feedback on similar artists helped with initial ideas. Positive and constructive comments on the final video suggested ways to improve lip syncing, eye contact, shot variety, and color grading to create a happier feel. This feedback will help strengthen future music videos.Analysing a previous students work
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Samantha Harris created a music video for the song "Robbers" by The 1975 as part of her A2 Media coursework. The video follows a female protagonist through her daily life and interactions with friends, portraying the perspective of an observer. Samantha matched the changing tempos and emotions of the song through camera movements, editing, and lighting. She also analyzed previous student work and researched conventions of music videos to inform her planning and production of a professional project that appealed to her target demographic.Evaluation Q3
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油
The audience feedback that the student collected made significant contributions to improving their music video, advertisement, and digipak. By continuously gathering feedback throughout the process, the student was able to make changes that better suited their target audience of 16-25 year olds. For example, based on feedback, the student added black and white scenes to their music video to convey feelings of confinement and added a strip of color to their advertisement to link it to their music video. Overall, incorporating audience perspectives helped the student recognize what their target audience prefers and create higher quality final products.Audience feedback
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油
The document summarizes the results of a questionnaire given to 20 participants about their music preferences and expectations for music videos. It finds that the majority of the audience is 45+ years old and male. Common music genres enjoyed are indie/rock. Most participants prefer music videos that have both a narrative story and musical performances. They also enjoy seeing controversial storylines and social realism themes. Over 50% access music videos on smartphones daily or often. Based on these findings, the creator plans to make their music video appeal to a wide age range, include a performance and controversial narrative, and relate to outsiders in society.Evaluation Question 2
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The music video and ancillary tasks effectively represented the indie rock genre through their use of mise-en-scene, influences, and conventions. The music video featured live performance shots of the band interspersed with a narrative to engage viewers. Lighting, camerawork, editing, and a black and white filter were used to symbolize the protagonist's emotions and conform to indie conventions. The ancillary tasks, a magazine ad and album packaging, featured close-ups of the frontman to develop the band's brand and referenced other iconic indie bands and magazines. A consistent green color scheme across tasks also helped establish the band's identity.Treatment
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油
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油
The document analyzes conventions of magazine advertisements for music artists. Typically, these ads feature large images of the artist, quotes and reviews to promote their music, and information like upcoming album release dates and hit songs. The ads are designed to attract readers' attention to the artist and entice them to learn more about the artist's new album or music inside the magazine. Several example advertisements are shown and briefly described to illustrate these typical design elements and focus on promoting the profiled music artists.Song choices
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The document discusses choosing a song to base three music-related products on. It considers several song options and gets feedback from the target audience, 15-18 year olds, on each song. Based on the feedback, the song "Cool Kids" by Echosmith is chosen because it appeals most to the target audience. It is described as more interesting than typical pop songs and features a strong female lead singer that would appeal to the female target demographic. Now that the song is selected, more detailed planning for the three consistent and interlinked products can begin.Audience feedback on ancillary task
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The document summarizes feedback from 5 participants on album covers and posters created as part of an ancillary task. Participants felt the products captured the artist's personality through facial expressions and consistent outfit. They also noted the animated drapes and hanging CD as unique elements. However, some felt the background was too plain. Overall, participants saw a clear fun and energetic brand image conveyed through the colorful designs and fonts used. The creator was pleased with the positive feedback but also saw room for improvement by adding new outfits and a more interesting background.Wretchrospective
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油
This poster promotes Wretch 32's album "Wretchrospective" through several conventions. It uses the same image of Wretch 32 from the album cover to help recognize the artist. As an unknown artist in 2008, the poster helps advertise both the artist and album. The typography, urban clothing, and background tower block image relate to Wretch 32's genre and target urban audience. It also promotes where to purchase the album.My version of musical theroies
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油
Andrew Goodwin and Simon Firth present different theories on music video typologies and conventions. Goodwin identifies four relationships between lyrics and visuals in music videos: illustrative, contradictory, amplification, and disjuncture. Firth categorizes music videos as performance, conceptual, or narrative. Performance videos show the artist performing, conceptual rely on metaphor to evoke mood, and narrative tell a story. Richard Dyer argues that pop stars are manufactured images created by the music industry to make money, and that they aim to appeal to a range of audiences.Similar to Music poster (20)
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The document analyzes three music magazine advertisements for albums by Jay-Z, Lana Del Rey, and Rihanna. It summarizes the key elements of each ad, including main images featuring the artists, mastheads with the artist names in bold capital letters, and listings of popular songs and release dates. The conclusion indicates that recognizing conventions like these mastheads and using photos of the artist will help make an original magazine ad design feel authentic.Research: Similar Product (Magazine Advertisement)
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The document analyzes three music magazine advertisements to understand typical conventions. It finds that advertisements usually feature the artist's name prominently in the masthead and include popular song titles. Main images typically show the artist to identify them and engage readers. Color schemes and layouts represent the artist's brand and music genre. Understanding these conventions will help create effective advertisements that look authentic.Research: Similar Product (Magazine Advertisement)
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A2 cd magazine advertisementAnitahoxha
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The document analyzes a magazine advertisement for Jessie J's album "Who You Are". The main image takes up half the space and shows Jessie J in dark, edgy clothing to portray her as young and outgoing. Her name is bold and centered at the top to grab attention. The background is white to make the text stand out. The release date, album name, and website are included to provide key information to audiences, particularly young teenagers. The overall dark tones and Jessie J's attitude are meant to appeal to working class audiences.Magazine analysis
Magazine analysisGeorge Robinson
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The document contains multiple paragraphs describing different album cover designs and the elements within them. Common elements discussed include the use of the rule of three layout principle to divide elements visually, centering the band/album name as the focal point, including the release date and information on where the album can be purchased, and occasionally featuring the band's artwork or image. The goal of these designs is to attract attention, clearly communicate key details about the album, and encourage audiences to buy the new release.Magazine analysis 5
Magazine analysis 5SirAtko
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The document analyzes the design of a magazine advertisement for Jay Z's album "The Blueprint 3". It notes that the title is larger than other texts to draw attention as Jay Z is a renowned artist. The color scheme of red, black and white is eye-catching. The album's logo of 3 strips references the title "The Blueprint 3". The background items relate to the history of hip hop's origins in genres like jazz. The magazine uses a 3 strip layout to efficiently present the title, logo, background, and information about the album release.Album magazine advert analysis 3
Album magazine advert analysis 3kittyelliott2000
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The magazine advert uses a simple color scheme of white, red, and black to promote Jay Z's album "The Blue Print 3". A pile of white musical instruments are featured on a white background, with three red lines representing the album title. The artist's name is prominently displayed in black at the top to indicate importance. Minimal text is used as Jay Z is already well-known, focusing on visually recognizing his style. Release date and website are listed at the bottom in smaller black text for additional information.Album adverts in magazines
Album adverts in magazineselliotballasmedia
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The document analyzes magazine advertisements for four different albums. It finds that the ads generally use synergy between the visuals and color schemes of the ad and album cover to link them. Artist/album names and release dates are prominently displayed to attract attention. Reviews are often featured to convince readers of the album's quality. Logos of record labels and websites are usually placed at the bottom. While maintaining these overall conventions, each ad may emphasize different visual elements or text based on the artist's style or album content.Advertisement posters analysis
Advertisement posters analysis09gilesluc
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This document analyzes and summarizes several music advertisement posters:
1. Posters are commonly used to promote albums, artists, films, and TV shows. They often feature the artist's name in bold text and the album title in thinner text. Many use the same image from the album cover.
2. The Ben Howard poster analyzed promotes his debut album with his name in bold and the album title in thinner text, matching the album cover image.
3. The Bombay Bicycle Club poster informs viewers of the band, album, and tracks in an appealing color scheme with the band name highlighted at top.
4. The Verve poster features a complex background image with text positioned centrally toMore from Jack Goodman (6)
Question 4
Question 4Jack Goodman
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Throughout the project, the student used various media technologies for research, planning, and construction of their final piece. For research, they used Google, YouTube, and websites to research conventions and find examples. They used SurveyMonkey to create a survey and Blogger to log research. For planning, they used Blogger, SurveyMonkey, and StoryboardThat to plan and storyboard ideas. For construction, they used a Panasonic camera, Sony Vegas Pro 14 for editing, Photoshop, and a tripod. Sony Vegas and Photoshop allowed editing with effects and layers. Research technologies helped with inspiration and planning technologies helped organize ideas.Digipak analysis
Digipak analysisJack Goodman
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The disk features a simple purple design with Tinie Tempah's logo to allow for easy recognition when separated from the digipak. The front cover depicts the artist holding a city to symbolize power, consistent with the cosmic purple theme throughout. It also shows Tinie Tempah in flashy clothing that aligns with rapper stereotypes. The back cover continues the cosmic purple theme while including legally required information like the barcode.Cinematography
CinematographyJack Goodman
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This document discusses cinematography techniques used in music videos. It covers different camera shots like very wide shots, wide shots, and mid shots that are used to frame the artist and setting. Camera movements like panning and tracking are used to follow the artist's performance. Different camera angles like eye-level, high angles, and low angles are employed to convey various images and influence how powerful or significant the subject appears. In summary, a variety of shots, movements, and angles are utilized in music videos to creatively express emotions and depict what is happening in unique ways.Editing
EditingJack Goodman
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Editing is used in music videos to make the video fit the required length and complement the song. Quick cuts are commonly used to match fast rhythms in modern pop music and help convey emotion. Different transitions like cuts, fades, and cross-cutting are employed to link events, locations, and establish a style while telling a story through the video. Digital effects can enhance real footage or create unreal outcomes to make the video a unique and pleasurable experience for viewers.Media music video history
Media music video historyJack Goodman
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This document provides a history of music videos from 1926 to 1994 in brief sections for each era. Some of the earliest recorded music videos were produced for films in the 1920s. In the 1960s, the Beatles starred in one of the first official music videos for their song "A Hard Day's Night", setting a template for the format. The 1970s saw the rise of music television programs like Top of the Pops, encouraging more artists to create videos. Queen released one of the most advanced and impactful videos of the time in 1975 as MTV was launching. By 1994, some artists were releasing music videos more as artistic works than solely for promotion.Q5
Q5Jack Goodman
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The document discusses how the author attracted their target audience for their magazine. They researched magazines like Kerrang! that targeted a similar 16-24 age range to adapt conventions and appeal to that demographic. Energetic colors, distressed designs, and a relatable role model interview were used to attract younger readers. Gender-neutral colors, fonts, and layouts aimed to attract both males and females. The language, photos, and competitions were designed to directly address and engage the audience. Providing a sense of belonging, escape, inspiration, and happiness fulfilled different needs according to Maslow's hierarchy.Recently uploaded (14)
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Business-to-Business (B2B):
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- 2. Uses very large text when stating the rappers name This shows the importance of the star and also will attract a crowd that is interested in the artist. Because he is such a large celebrity, it is very useful as it can be used in promotion. Uses a very simple image This shows that the celeb can promote through simplicity and does not need anything extravagant. The three red stripes, however, do attract the readers attention as it is on a white background. Has a very minimalistic view with text It only states the date of release, the name of the album and also the record label. The record label is owned and created by Jay-Z so by promoting this, it shows he is proud of this fact and believes that his album The Blueprint 3 will be huge aswell.
- 3. Uses the Artists name again as a promoter and is massive compared to the rest of the page. Gives information Gives a brief explanation of the product to the consumer so that they can understand the product and also see the promotional offer that the advert is offering, in this case, a free remixed 7 inch single. Blue text shows name It stands out from the rest of the shirt but still follows the colour scheme. Large Picture Of Artist Makes sure that fans of the artist will instantaneously recognize her and be attracted to the poster.