Nrc calendar brief 2013 v2
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The document provides details for a design brief and calendar project for Northern Regional College (NRC) for 2013. Students are asked to design an image that represents the theme of "Belonging" and will be included in the 2013 NRC calendar. The image must be submitted digitally by November 14th, and the winning design will be used for the cover and January month, while other finalists will be featured throughout the calendar.
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Nrc calendar brief 2013 v2
- 1. Project NRC 2013 Calendar Design Issued to BTEC Diploma in Foundation Studies in Art and Design (NRC) Date 19th October 2012 Brief Theme: 2012 and 2013 are special years for this part of the world. The centenary celebrations, special events and iconic launches that are currently being promoted through Northern Ireland Tourist Boards Our Time, Our Place branding campaign are raising the profile of Northern Ireland on an international basis. Even more importantly perhaps, theyre helping all of us to recognise the strengths of our shared heritage, to see what it means to take pride in local achievements and to understand the aspirations that we all share for the future. With these powerful feelings in mind, the theme of the 2013 NRC calendar is: Belong Requirement: It is the role of artists, poets, writers and perhaps most especially designers to help people understand, appreciate and experience the world around them. Good design can take a complex theme and make it seem clear and direct. Often this process involves using some form of symbolism to communicate on an emotional rather than a rational level. For this project we want you to bear in mind all that is mentioned above, think about what the word Belong means to you as an individual, consider how a sense of belonging can play a positive role within society and ultimately create an image that communicates your conclusions. These images will be used within the NRC 2013 calendar, an integral and crucial part of the colleges corporate communications. Target Audience: Students and staff of Northern Regional College Parents Stakeholders Industry - local, national and international Local community - schools, libraries and community groups Local media McCadden Roof Terrace, Bedford House, Bedford Street, Belfast BT2 7FD | 028 9024 2228 | www.mccadden.co.uk
- 2. Brief Media: There is no restriction imposed upon how you create your image. Images may be full colour or monochrome and can be produced in any of the following media: Illustration Graphics Typography Photography or digital imaging Printmaking Textiles Mixed media of your choice Specification: Image Area - to scale to finished size of - 325mm (w) x 275mm (h) All images to be supplied as either: 300dpi CMYK eps photoshop file Highest quality JPG file CS4 Illustrator eps Adobe Acrobat PDF 300dpi Submission to include a maximum of 140 words of text to explain your interpretation of the brief design rationale method of production Deadline 14th November 2012 All final submissions to be given to your tutor by Wednesday 14th November 2012 at 12 noon. Each student can only submit one design. Outcome: McCadden will judge the submissions and the winning entries will be as follows: 1st - Winner The winning entry will feature on the front cover and on the month of January of the calendar and the winning student will be awarded an iPod Touch. The remaining 11 finalists will be featured on the FebruaryDecember spreads. The 12 finalists will be announced on Tuesday 4th December 2012 at 12 noon. Date of award ceremony - Tuesday 4th December 2012 at 12 noon. McCadden Roof Terrace, Bedford House, Bedford Street, Belfast BT2 7FD | 028 9024 2228 | www.mccadden.co.uk
- 3. Brand Building BELONG NAME This area is for support text IMAGE AREA from the student about their piece of work. This area is for support text from the student about their piece of work. This area is for support text from the student about their piece of work. This area is for support text from the student about their piece of work. This area is for support text from the student about their piece of work. This area is for support text from the student about their piece of work. This area is for support text from the student about their piece of work. This area is for support text from the student about their piece of work. This area is for support text from the student about their piece of work. This area is for support text from the student about their piece of work. MARCH 2013 M T W T F S S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 Format Calendar 2013 Please note the format of the entries on the calendar. Shape is LANDSCAPE - please submit entry at 325mm (width) x 275mm (height). McCadden McCadden Roof Terrace, Bedford House, Bedford Street, Belfast BT2 7FD || 028 9024 2228 | www.mccadden.co.uk Roof Terrace, Bedford House, Bedford Street, Belfast BT2 7FD 028 9024 2228 www.mccadden.co.uk