This document discusses an optimistic recruitment approach that focuses on identifying and hiring candidates with strengths like optimism, tenacity and courage. It introduces a new online assessment tool that profiles 59 subconscious strengths to understand a candidate's behavior and fit. The approach benchmarks candidates against current high performers and provides coaching to help new hires and management maximize strengths. Clients have found candidates with the desired optimism edge who significantly outperform others quickly. The methodology was pioneered by a psychologist and helped a major insurance company achieve great success. All placements also come with a six month replacement guarantee.