PDMA Event -- "Roadmapping" February 2014
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This document summarizes a panel discussion on best practices for roadmapping. The panelists discussed determining the right horizon, granularity, and cadence for roadmaps, as well as how much detail is needed. They also covered whether different versions are needed for different stakeholders, and how roadmaps relate to other planning artifacts. The panelists represented companies in software, education, and marketing technology and shared examples from developing roadmaps at both young and large enterprises.
![Considerations
Strategic Goals
Customer Priorities
Roadmap
Competitor Actions
Market/Tech Trends
[Iterate]](https://image.slidesharecdn.com/pdmaroadmapping2014-140221000925-phpapp02/85/PDMA-Event-Roadmapping-February-2014-8-320.jpg)
PDMA Event -- "Roadmapping" February 2014
- 1. Roadmapping: Best Practices For Determining What's Next Well start soon.. Grab a brew/bite and meet a fellow traveler
- 2. Tonights Event Brought to You by Practical Training. Proven Results. Portland Classes! February 25-27, 2014 Hotel Monaco
- 3. Oregon Events Exit Here UX Whats the big deal? Thursday March 27th, Lucky Lab Quimby ProductCamp Portland 3.0 Sat April 12th,Southridge High School productcamppdx.org
- 5. New for this year! Special Track Mini sprint teams compete Model Agile & AngularJS to build cool software in One Day A fishbowl for other Camp attendees Celebrate our Winners productcamppdx.org #PCampPDX #PCampPDXSmackdown
- 6. Jobs Ahead
- 7. Provide a Product Vision for the future that organizations can align to and invest around Externally, Internally, and.. Yourself A roadmap is a plan not a commitment
- 8. Considerations Strategic Goals Customer Priorities Roadmap Competitor Actions Market/Tech Trends [Iterate]
- 9. Our Panelists Bill Lynch Co-Founder & Advisor, Jive Software Julie Anne Reda VP of Product Strategy, Yesmail Interactive Andy Mallinger Sr. Director of Product, EdPlus (Moderator) David Nash VP Product Management, ADP Dealer Services
- 10. Opening Remarks 息 Bill LynchC OP YR I GH T I OVATI ON 10
- 11. What we think we do What they think we do Andy Mallinger
- 12. Large project mapped to epics and use cases Julie Anne Reda
- 13. Panel Questions 1. 2. 3. 4. 5. 6. First, some mechanics: What's the right horizon for a roadmap? The right granularity? The right cadence for doing it? What is 'enough' detail? Should there be different versions for different stakeholders? Why or Why not? Who approves your roadmap? Some people use themes on roadmaps. What are some examples of themes youve used? Is Roadmapping more an Agile or Waterfall practice? How does your product roadmap relate to your other planning artifacts for Strategic Plan, Ops Plan, Release Plans, etc?
- 14. Panel Questions 7. Does the roadmapping process differ in a young/small company vs. a mature/larger enterprise? If so, how? 8. Has a roadmap ever been 'used against you'? Any lessons? 9. What are some tools you've found to be the most useful? Spreadsheets? Powerpoint? Wiki? other? 10. Do you leave roadmaps behind with customers or prospects? Are they confidential? Why / Why not? 11. Other than your own, whats the best roadmap example you've ever seen? The Worst? Why? 12. Have you ever gone back to look at one of your roadmaps a few years later? A bit like your HS yearbook picture?
- 15. Questions? Please take our 3-minute event survey! http://goo.gl/j4fnIK
- 16. Tonights Event Brought to You by The product management and marketing authority. Portland Classes! February 25-27, 2014 Hotel Monaco
- 17. Next Exits Please return your lanyard and take our 3-minute event survey! http://goo.gl/j4fnIK PDMA Oregon productcamppdx.org www.pdma.org @PDXProductCamp @PDMAIntl