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Personification in Adverts

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Apple Tree Education
Apple Tree Education

A lesson prepared on the London Underground after inspiration hit! Is this an example of personification?

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On Sunday I went into London and while at the tube station I noticed a particular advert. I knew I had to take a picture and share it with you. While I sat on the tube I came up with this lesson…
Your aim this lesson is to understand how to create an Your aim this lesson is to understand how to create an effective advert using personification. effective advert using personification. I can identify how to persuade someone to buy a product or idea. I can identify how to persuade someone to buy a product or idea. I can personify my product or idea in order to draw the audience’s attention. I can personify my product or idea in order to draw the audience’s attention. I can challenge myself by including a variety of features within my advert. I can challenge myself by including a variety of features within my advert.
How do adverts persuade you? On your sugar paper create a spider diagram of the different ways adverts persuade audiences to buy products or ideas?
Did you include these features? Direct Address Anecdote Facts Opinion Repetition Rhetorical Questions Emotive Language Statistics Triplets Alliteration
Which features can you find in this advert? Is this Is this personification? personification?
YOUR TURN YOUR TURN •Choose an object to sell. •Personify it. •Create an advert from the point of view of your object like this example here. •Choose an object to sell. •Personify it. •Create an advert from the point of view of your object like this example here. Can you include other Can you include other devices as well devices as well as personification? as personification?
YOUR TURN YOUR TURN •Choose an object to sell. •Personify it. •Create an advert from the point of view of your object like this example here. •Choose an object to sell. •Personify it. •Create an advert from the point of view of your object like this example here. Can you include other Can you include other devices as well devices as well as personification? as personification?

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Personification in Adverts

  • 1. On Sunday I went into London and while at the tube station I noticed a particular advert. I knew I had to take a picture and share it with you. While I sat on the tube I came up with this lesson…
  • 2. Your aim this lesson is to understand how to create an Your aim this lesson is to understand how to create an effective advert using personification. effective advert using personification. I can identify how to persuade someone to buy a product or idea. I can identify how to persuade someone to buy a product or idea. I can personify my product or idea in order to draw the audience’s attention. I can personify my product or idea in order to draw the audience’s attention. I can challenge myself by including a variety of features within my advert. I can challenge myself by including a variety of features within my advert.
  • 3. How do adverts persuade you? On your sugar paper create a spider diagram of the different ways adverts persuade audiences to buy products or ideas?
  • 4. Did you include these features? Direct Address Anecdote Facts Opinion Repetition Rhetorical Questions Emotive Language Statistics Triplets Alliteration
  • 5. Which features can you find in this advert? Is this Is this personification? personification?
  • 6. YOUR TURN YOUR TURN •Choose an object to sell. •Personify it. •Create an advert from the point of view of your object like this example here. •Choose an object to sell. •Personify it. •Create an advert from the point of view of your object like this example here. Can you include other Can you include other devices as well devices as well as personification? as personification?
  • 7. YOUR TURN YOUR TURN •Choose an object to sell. •Personify it. •Create an advert from the point of view of your object like this example here. •Choose an object to sell. •Personify it. •Create an advert from the point of view of your object like this example here. Can you include other Can you include other devices as well devices as well as personification? as personification?