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Setting Goals
and Objectives
Training
2
WELCOME!
Setting Goals and Objectives Training
3
Introduction
Setting goals and objectives is the first and most critical step in a
companys planning process.
Goals are forward-facing and provide the company with the direction in
which it will move.
Objectives can be mile markers along the road indicating progress and
maintaining motivation.
4
Agenda
 The difference between goals and objectives.
 Setting SMART goals and objectives.
 How [company name] sets goals and objectives.
 Summary.
5
Objectives
 Specific
 Measurable
 Narrow
 Tacticalshort-range, set by
managers to support the
accomplishment of goals
Goals
 General
 Intangible
 Broad
 Abstract
 Strategiclong-range direction,
set by senior management
Goals define what should be accomplished while objectives define the actions
needed to achieve the goal.
The Difference Between Goals and Objectives
6
Questions? Comments?
7
SMART Goals and Objectives
When setting goals and objectives, use SMART criteria:
 Specific
 Measurable
 Achievable
 Relevant/Realistic
 Time-bound
8
SMART Goals and Objectives- Specific
Specific goals and
objectives are:
 Detailed
 Focused
 Well-defined
 Straightforward
 Action-oriented
When setting objectives that are specific, ask
the following questions:
 What am I going to do? Use action verbs such
as develop, execute, conduct, and build.
 Why is it important to do this task?
 Who is going to be involved?
 When do I want this task to be completed?
 How am I going to do this task?
9
When setting objectives that are measurable, ask the following questions:
 How will I know when this objective has been achieved?
 What measurements can I use?
 What milestones can I use to track progress toward completion?
Measurements help you know you are making progress toward completing the
objectives.
Progress measurements also allow for course corrections along the way for both
direction and pace.
Objectives that are measurable provide tangible evidence of completion.
SMART Goals and Objectives- Measurable
10
SMART Goals and Objectives- Achievable
Achievable objectives are those that can actually be accomplished (something that
can realistically be done within the time frame set)not an aspiration or vision.
Achievable objectives need to be challenging but not so much that they are
unattainable or cause frustration in being unable to complete them.
Full commitment is necessary to achieve the objectives.
11
SMART Goals and Objectives  Relevant/Realistic
Realistic objectives are
those that you have the
resources to accomplish,
including:
 Skills.
 Funding.
 Equipment.
 Time.
 Staff.
When setting objectives that are relevant and
realistic, ask the following questions:
 How will pursuing this objective affect other
performance objectives?
 Will this objective help meet/support
department and company goals?
 Do I have the resources to accomplish this
objective? If not, what additional resources
are needed?
 Do I need to rearrange my priorities to
accomplish this objective?
12
When setting objectives that are time-focused, ask the following questions:
 What are the earliestyet achievable and realisticdates for this objective to
be started and to be completed?
 Have I included these dates in the statement of the objective?
 Are there other projects/objectives that must be completed first? Are other
individuals or objectives reliant on the completion of this objective?
Time-focused objectives are those that have realistic deadlines for completion.
The time frames create a sense of urgency and lead to action.
Complex objectives can be broken into small parts with deadlines set for
completion of each phase.
SMART Goals and Objectives  Time-Focused
13
Questions? Comments?
14
How We Set Goals and Objectives
At [Company Name], senior management refines our corporate goals
for the next three to five years on an annual basis as part of the
companys strategic planning process.
Under our management by objectives (MBO) process, individual
managers use these corporate goals to set their departmental
objectives and their own objectives, and they collaborate with
employees to help develop employees individual objectives.
We evaluate the performance of managers and employees based
primarily on their accomplishment of these objectives.
15
Test Your Knowledge
What is the difference between a goal and an objective?
Why and how does [Company Name] set goals and objectives?
What are SMART goals and objectives?
16
Summary
 Setting goals and objectives is the first and most critical step in the
planning process.
 Although the terms goals and objectives are often used
interchangeably, there are significant differences.
 The SMART acronym provides criteria to be used when setting goals
and objectives.
17
Questions? Comments?
18
Training Evaluation
Please complete the training evaluation sheet included in the handouts.
Thank you for your interest and attention!

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presentationsPPT-Setting-Goals-And-Objectives-Training.pptx

  • 2. 2 WELCOME! Setting Goals and Objectives Training
  • 3. 3 Introduction Setting goals and objectives is the first and most critical step in a companys planning process. Goals are forward-facing and provide the company with the direction in which it will move. Objectives can be mile markers along the road indicating progress and maintaining motivation.
  • 4. 4 Agenda The difference between goals and objectives. Setting SMART goals and objectives. How [company name] sets goals and objectives. Summary.
  • 5. 5 Objectives Specific Measurable Narrow Tacticalshort-range, set by managers to support the accomplishment of goals Goals General Intangible Broad Abstract Strategiclong-range direction, set by senior management Goals define what should be accomplished while objectives define the actions needed to achieve the goal. The Difference Between Goals and Objectives
  • 7. 7 SMART Goals and Objectives When setting goals and objectives, use SMART criteria: Specific Measurable Achievable Relevant/Realistic Time-bound
  • 8. 8 SMART Goals and Objectives- Specific Specific goals and objectives are: Detailed Focused Well-defined Straightforward Action-oriented When setting objectives that are specific, ask the following questions: What am I going to do? Use action verbs such as develop, execute, conduct, and build. Why is it important to do this task? Who is going to be involved? When do I want this task to be completed? How am I going to do this task?
  • 9. 9 When setting objectives that are measurable, ask the following questions: How will I know when this objective has been achieved? What measurements can I use? What milestones can I use to track progress toward completion? Measurements help you know you are making progress toward completing the objectives. Progress measurements also allow for course corrections along the way for both direction and pace. Objectives that are measurable provide tangible evidence of completion. SMART Goals and Objectives- Measurable
  • 10. 10 SMART Goals and Objectives- Achievable Achievable objectives are those that can actually be accomplished (something that can realistically be done within the time frame set)not an aspiration or vision. Achievable objectives need to be challenging but not so much that they are unattainable or cause frustration in being unable to complete them. Full commitment is necessary to achieve the objectives.
  • 11. 11 SMART Goals and Objectives Relevant/Realistic Realistic objectives are those that you have the resources to accomplish, including: Skills. Funding. Equipment. Time. Staff. When setting objectives that are relevant and realistic, ask the following questions: How will pursuing this objective affect other performance objectives? Will this objective help meet/support department and company goals? Do I have the resources to accomplish this objective? If not, what additional resources are needed? Do I need to rearrange my priorities to accomplish this objective?
  • 12. 12 When setting objectives that are time-focused, ask the following questions: What are the earliestyet achievable and realisticdates for this objective to be started and to be completed? Have I included these dates in the statement of the objective? Are there other projects/objectives that must be completed first? Are other individuals or objectives reliant on the completion of this objective? Time-focused objectives are those that have realistic deadlines for completion. The time frames create a sense of urgency and lead to action. Complex objectives can be broken into small parts with deadlines set for completion of each phase. SMART Goals and Objectives Time-Focused
  • 14. 14 How We Set Goals and Objectives At [Company Name], senior management refines our corporate goals for the next three to five years on an annual basis as part of the companys strategic planning process. Under our management by objectives (MBO) process, individual managers use these corporate goals to set their departmental objectives and their own objectives, and they collaborate with employees to help develop employees individual objectives. We evaluate the performance of managers and employees based primarily on their accomplishment of these objectives.
  • 15. 15 Test Your Knowledge What is the difference between a goal and an objective? Why and how does [Company Name] set goals and objectives? What are SMART goals and objectives?
  • 16. 16 Summary Setting goals and objectives is the first and most critical step in the planning process. Although the terms goals and objectives are often used interchangeably, there are significant differences. The SMART acronym provides criteria to be used when setting goals and objectives.
  • 18. 18 Training Evaluation Please complete the training evaluation sheet included in the handouts. Thank you for your interest and attention!

Editor's Notes

  • #4: Customize this slide with your company name.
  • #14: Customize this slide to reflect your internal goal setting process.