際際滷

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CREATING A PUBLIC SERVICE 
ANNOUNCEMENT FOR THE 
GIFTED EDUCATION 
CLASSROOM 
AAGC, September 18, 2014 
Kevin D. Besnoy, The University of Alabama (kdbesnoy@bamaed.ua.edu)
STUDENT CREATED PSA
TODAYS PRESENTATION 
Digital Ecosystem 
Public Service 
Announcement 
Steps to Creating a Public 
Service Announcement
DIGITAL ECOSYSTEM
PUBLIC SERVICE 
ANNOUNCEMENTS
STEPS TO CREATING A PSA 
1. Local and/or global issues 
2. Research 
3. Poll public 
4. Write scripts 
5. Record and edit 
video/audio 
6. Publish to Internet 
7. Promote via social media
IDENTIFY LOCAL AND GLOBAL ISSUES 
AROUND WHICH STUDENTS CAN RAISE 
AWARENESS
CONDUCT RESEARCH ABOUT THE ISSUES 
AND GATHER DATA TO SUPPORT THE NEED 
FOR A PSA 
Triangulate the Data 
source source 
source truth
STUDENT PSA
COMPLETE RESEARCH POLLS TO 
DETERMINE HOW BEHAVIORS NEED TO 
BE CHANGE
WRITE SCRIPTS/STORY 
BOARD FOR ACTIONS AND 
DIALOGUE
RECORD AND EDIT 
VIDEO/AUDIO
Ad

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Psa