狠狠撸

狠狠撸Share a Scribd company logo
Scoren in Google “ Het is meer dan gewoon tekst!” Joost de Valk, OrangeValley - Emerce eTravel 2010
Joost de Valk, OrangeValley - Emerce eTravel 2010 Open Source WebKit CSS SEO Geek Theology IBMS Blogger Speaker Marketeer Online marketeer WordPress
?
Enkele van onze klanten
Joost de Valk, OrangeValley - Emerce eTravel 2010 http://yoast.com/
Voorpret!
Met de auto
Kids achterin
Boooooooooring
Boooooooooring
SEO in de travel is SAAAAAAAAI
Nog een poging
En de laatste poging
Wat zijn nou weer “rich snippets”?
Traditionele results
Kleine stapjes
Niet alle content is zo “simpel”
Microformats: open standaard
Rich Snippets: 12 mei 2009
De 5 soorten rich snippets
Voordelen van rich snippets
Clickthrough rate omhoog
Kwalitatief beter bezoek
Situatie in Nederland
International op 26-4-2010
Events
Reviews van buitenlandse sites
Implementatie voor rich snippets 3 opties: - microformats - microdata (html5) - rdf/a
Video
XML Video Sitemaps
Moet je natuurlijk wel video’s hebben.
Mijn uitdaging aan jullie!
Vragen? Opmerkingen? Hulp nodig? Email:  [email_address] Twitter: @yoast Mobiel:  06 24 555 808
Ad

Recommended

HTML5. Waarom HTML5 nu relevant is voor jóu.
HTML5. Waarom HTML5 nu relevant is voor jóu.
Willem Mulder
?
Joomladays 2010 - ManualsFountain
Joomladays 2010 - ManualsFountain
ManualsFountain
?
WordPress SEO
WordPress SEO
Joost de Valk
?
WordCamp Bulgaria: Making sure your content is found.
WordCamp Bulgaria: Making sure your content is found.
Joost de Valk
?
Feeds & Microformats
Feeds & Microformats
Joost de Valk
?
Tools for Online Marketing
Tools for Online Marketing
Joost de Valk
?
Onetomarket - Thuiswinkel Update September 2007
Onetomarket - Thuiswinkel Update September 2007
Joost de Valk
?
High Profile - Hoe word ik beter vindbaar in zoekmachines?
High Profile - Hoe word ik beter vindbaar in zoekmachines?
Joost de Valk
?
Rich snippets in Google
Rich snippets in Google
Joost de Valk
?
WordCamp Buffalo WPTV
WordCamp Buffalo WPTV
John Parkinson
?
Cross domain canonical & your Link Building strategy
Cross domain canonical & your Link Building strategy
Joost de Valk
?
How to Get Your First Child Theme Off The Ground
How to Get Your First Child Theme Off The Ground
Rhys Wynne
?
Emerce Eday - SEO in 7 minuten
Emerce Eday - SEO in 7 minuten
Joost de Valk
?
WordCamp NL: Optimizing WordPress
WordCamp NL: Optimizing WordPress
Joost de Valk
?
SEO voor de Podiumkunsten
SEO voor de Podiumkunsten
Joost de Valk
?
Wlw blog撰寫技巧-keeptouchme-adam
Wlw blog撰寫技巧-keeptouchme-adam
Huang Blake
?
Social Media Metrics
Social Media Metrics
Joost de Valk
?
Affiliatedag 2011 - Quality Matters (in Dutch)
Affiliatedag 2011 - Quality Matters (in Dutch)
Joost de Valk
?
Magento SEO
Magento SEO
Joost de Valk
?
Sublime Text 2 Tips & Tricks
Sublime Text 2 Tips & Tricks
Rhys Wynne
?
Mancsas - 5 Top Tools for WordPress SEO in 2016
Mancsas - 5 Top Tools for WordPress SEO in 2016
Rhys Wynne
?
Ruby on Rails为什么这么红?
Ruby on Rails为什么这么红?
Nathan Chen
?
WordPress Optimisation @ Think Visibility
WordPress Optimisation @ Think Visibility
Joost de Valk
?
WordCamp Ireland - 40 tips for WordPress Optimization
WordCamp Ireland - 40 tips for WordPress Optimization
Joost de Valk
?
WordCamp London - Top Tools for WordPress SEO - To Use As Well As Yoast's Stuff
WordCamp London - Top Tools for WordPress SEO - To Use As Well As Yoast's Stuff
Rhys Wynne
?
如何选择合适的网站製作平台
如何选择合适的网站製作平台
Hui Chieh Chiu
?
Was das Hirn alles kann
guest334c80
?
WordPress Optimisation - A4UExpo
WordPress Optimisation - A4UExpo
Joost de Valk
?
WordPress SEO & Optimisation
WordPress SEO & Optimisation
Joost de Valk
?

More Related Content

Viewers also liked (20)

Rich snippets in Google
Rich snippets in Google
Joost de Valk
?
WordCamp Buffalo WPTV
WordCamp Buffalo WPTV
John Parkinson
?
Cross domain canonical & your Link Building strategy
Cross domain canonical & your Link Building strategy
Joost de Valk
?
How to Get Your First Child Theme Off The Ground
How to Get Your First Child Theme Off The Ground
Rhys Wynne
?
Emerce Eday - SEO in 7 minuten
Emerce Eday - SEO in 7 minuten
Joost de Valk
?
WordCamp NL: Optimizing WordPress
WordCamp NL: Optimizing WordPress
Joost de Valk
?
SEO voor de Podiumkunsten
SEO voor de Podiumkunsten
Joost de Valk
?
Wlw blog撰寫技巧-keeptouchme-adam
Wlw blog撰寫技巧-keeptouchme-adam
Huang Blake
?
Social Media Metrics
Social Media Metrics
Joost de Valk
?
Affiliatedag 2011 - Quality Matters (in Dutch)
Affiliatedag 2011 - Quality Matters (in Dutch)
Joost de Valk
?
Magento SEO
Magento SEO
Joost de Valk
?
Sublime Text 2 Tips & Tricks
Sublime Text 2 Tips & Tricks
Rhys Wynne
?
Mancsas - 5 Top Tools for WordPress SEO in 2016
Mancsas - 5 Top Tools for WordPress SEO in 2016
Rhys Wynne
?
Ruby on Rails为什么这么红?
Ruby on Rails为什么这么红?
Nathan Chen
?
WordPress Optimisation @ Think Visibility
WordPress Optimisation @ Think Visibility
Joost de Valk
?
WordCamp Ireland - 40 tips for WordPress Optimization
WordCamp Ireland - 40 tips for WordPress Optimization
Joost de Valk
?
WordCamp London - Top Tools for WordPress SEO - To Use As Well As Yoast's Stuff
WordCamp London - Top Tools for WordPress SEO - To Use As Well As Yoast's Stuff
Rhys Wynne
?
如何选择合适的网站製作平台
如何选择合适的网站製作平台
Hui Chieh Chiu
?
Was das Hirn alles kann
guest334c80
?
Rich snippets in Google
Rich snippets in Google
Joost de Valk
?
Cross domain canonical & your Link Building strategy
Cross domain canonical & your Link Building strategy
Joost de Valk
?
How to Get Your First Child Theme Off The Ground
How to Get Your First Child Theme Off The Ground
Rhys Wynne
?
Emerce Eday - SEO in 7 minuten
Emerce Eday - SEO in 7 minuten
Joost de Valk
?
WordCamp NL: Optimizing WordPress
WordCamp NL: Optimizing WordPress
Joost de Valk
?
SEO voor de Podiumkunsten
SEO voor de Podiumkunsten
Joost de Valk
?
Wlw blog撰寫技巧-keeptouchme-adam
Wlw blog撰寫技巧-keeptouchme-adam
Huang Blake
?
Affiliatedag 2011 - Quality Matters (in Dutch)
Affiliatedag 2011 - Quality Matters (in Dutch)
Joost de Valk
?
Sublime Text 2 Tips & Tricks
Sublime Text 2 Tips & Tricks
Rhys Wynne
?
Mancsas - 5 Top Tools for WordPress SEO in 2016
Mancsas - 5 Top Tools for WordPress SEO in 2016
Rhys Wynne
?
Ruby on Rails为什么这么红?
Ruby on Rails为什么这么红?
Nathan Chen
?
WordPress Optimisation @ Think Visibility
WordPress Optimisation @ Think Visibility
Joost de Valk
?
WordCamp Ireland - 40 tips for WordPress Optimization
WordCamp Ireland - 40 tips for WordPress Optimization
Joost de Valk
?
WordCamp London - Top Tools for WordPress SEO - To Use As Well As Yoast's Stuff
WordCamp London - Top Tools for WordPress SEO - To Use As Well As Yoast's Stuff
Rhys Wynne
?
如何选择合适的网站製作平台
如何选择合适的网站製作平台
Hui Chieh Chiu
?
Was das Hirn alles kann
guest334c80
?

More from Joost de Valk (8)

WordPress Optimisation - A4UExpo
WordPress Optimisation - A4UExpo
Joost de Valk
?
WordPress SEO & Optimisation
WordPress SEO & Optimisation
Joost de Valk
?
10 steps to improve to conversation on your blog
10 steps to improve to conversation on your blog
Joost de Valk
?
Link Bait Big Game Fishing
Link Bait Big Game Fishing
Joost de Valk
?
Conversation Optimization
Conversation Optimization
Joost de Valk
?
RIMC Iceland
RIMC Iceland
Joost de Valk
?
Essential Tools For Search Marketers
Essential Tools For Search Marketers
Joost de Valk
?
WordPress Optimisation - A4UExpo
WordPress Optimisation - A4UExpo
Joost de Valk
?
WordPress SEO & Optimisation
WordPress SEO & Optimisation
Joost de Valk
?
10 steps to improve to conversation on your blog
10 steps to improve to conversation on your blog
Joost de Valk
?
Link Bait Big Game Fishing
Link Bait Big Game Fishing
Joost de Valk
?
Conversation Optimization
Conversation Optimization
Joost de Valk
?
Essential Tools For Search Marketers
Essential Tools For Search Marketers
Joost de Valk
?
Ad

SEO in de travel is SAAAAAAAAI

Editor's Notes

  • #4: I work for OrangeValley, a company that develops WordPress and Magento websites but mostly helps it’s customers make more money by consulting for them on SEO and Conversion Rate Optimization.
  • #6: I blog on http://yoast.com /
  • #7: Mijn vakantie dit jaar gaat naar Normandi? en Bretagne.
  • #9: Kortom: feest! Hebt u er ook al zin in?
  • #10: Dus we gaan op zoek in Google.
  • #11: Saaaaaaai.
  • #13: Veel beter al.
  • #14: Een rich snippet! :)
  • #29: Snap je het niet? Vraag het je developer. Snapt die het niet? Vraag het ons!