Shot list
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This document lists 7 images in a book with their corresponding shot types and placements. The images include a mix of mid shots, long shots, and one high shot at different eye levels. The shots are used on the cover page, contents page, and a double fold spread page.
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The document discusses the evaluation of a student's media product which was a newspaper.
It summarizes how the student used conventions of real newspapers by adopting a broadsheet layout format and font style to make the product seem realistic. It also discusses how the student developed conventions by targeting niche audiences and challenges conventions through unique design elements like the 3D logo.
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The document compares and contrasts aspects of the layout, design, and advertising approaches between the student's mock newspaper and several real newspapers. Key differences noted include placement of logos and mastheads, use of images, headline and article placement, size and placement of advertisements. Advertising approaches like color selection, information included, and ending techniques are also evaluated between the student's posters and radio ads and those used by real newspapers. Overall, the document provides a critical analysis of the design and advertising strategies used in the student's newspaper prototype versus established industry practices.Fonts used
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The document describes the fonts used in different elements of a mock newspaper project. English Towne font was used for the newspaper heading, inspired by The Daily Times newspaper. All articles were in Times New Roman for simple readability. Article headings used Times New Roman Bold to stand out from the regular text. Algerian font was used for the catchphrase on the newspaper poster to catch viewers' attention. The radio advertisement used Edwardian Script for an elegant title.Evaluation Questions
Evaluation Questions Amna Qaiser
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The document discusses the evaluation of a media product - a newspaper.
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Ancillary tasks of a poster and radio advert were effective at promoting the newspaper by grabbing attention and stating its qualities. Feedback on social media was positive and led to some minor improvements.
Various media technologies were used at different stages, including cameras, software, and online platforms for research, construction, and evaluation.Newspaper adverts Analysis
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油
This document analyzes and compares the key elements of four different advertisements, including their titles, company names, focal images, contact info, taglines, layouts, logos, and other details. The ads are for a holiday trip promotion, an auto repair service, a job opening, and a real estate listing. Each ad is designed differently based on the type of business or service being advertised.Newspaper advert codes and conventions
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A newspaper is a periodically published publication containing news stories, advertisements, opinions and other information. It is issued daily or weekly and covers a wide range of topics from local to international news across categories like sports, crime, politics and entertainment. Newspapers can be daily, weekly, national, regional or international and are traditionally printed but many now also have online versions. Every news story in a newspaper should answer the basic questions of who, what, where, when and why.Newspaper organization
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This document outlines the different departments within a newspaper organization. There are 7 main departments: Editorial, Advertising, Circulation, Printing, Administrative, Accounting, and Stores. The Editorial department is responsible for gathering news, editing stories, and overseeing different sections. The Advertising department generates revenue by selling ads. The Circulation department distributes the newspaper through retailers and subscribers. The Printing department compiles the content and prints millions of copies for distribution. The Administrative department handles staffing, training, and records. The Accounting department manages finances, budgets, and tracks revenue and expenses. The Stores department maintains inventory of raw materials and finished newspapers.Target audience
Target audienceAmna Qaiser
油
This document outlines several target audiences for news media and their interests, including:
1) The general public interested in politics, prices, the economy, and crime.
2) Business personnel interested in the stock market and economy.
3) Sports lovers interested in player biographies, sports updates, and upcoming events.
4) Tech geeks interested in new research, upcoming devices, and advancements in technology.
5) Photographers interested in the best cameras, studios, and new photo equipment models.Questionnaire results
Questionnaire resultsAmna Qaiser
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1) Questionnaires assessed newspaper readership among different genders and age groups, finding that men aged 30-40 were most interested but not all were regular readers.
2) Most interviewees reported newspapers as their main source of news, while social media was favored more among youth.
3) Headlines and logos were the main attractions to newspapers, with headlines considered slightly more important.
4) Daily newspapers were preferred by 70% compared to weekly newspapers preferred by those aged 15-20.
5) National newspapers were favored over local ones by a ratio of 70% to 30%.Target audience
Target audienceAmna Qaiser
油
The document discusses the target audiences for news media and their interests. It identifies several key audience groups - the general public, those interested in politics, business people, sports fans, tech geeks, and photographers. Each group is interested in news related to their main area of focus. For example, business people want to stay updated on the stock market and economy, sports fans like players' biographies and upcoming events, and photographers seek information on new cameras and photography studios. The document suggests providing news updates tailored to these different groups through newspapers, SMS alerts, social media, and other sources.Questionnaire results
Questionnaire resultsAmna Qaiser
油
The document summarizes the results of a questionnaire regarding newspaper readership habits. It found that men had a higher readership than women, and those aged 30-40 were most interested though not all were readers. 70% of respondents preferred daily newspapers over weekly editions. National papers like The Lahore Times and Friday Times were more popular than local papers. Features preferences varied by gender and age, with females preferring entertainment and males sports. The most preferred price was Rs 20. Home delivery was the most popular way to receive newspapers.Analysis
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This document discusses the common elements and layout of newspapers. It describes features such as the headline, masthead, frames, advertisements, columns, images, captions, bylines, and other structural aspects. The document provides examples of where these elements are typically placed and their purposes in organizing information for readers.Target audience
Target audienceAmna Qaiser
油
The document discusses the target audiences for news media and their interests. It identifies several key audience groups - the general public, those interested in politics, business people, sports fans, tech geeks, and photographers. Each group is interested in news related to their main area of focus. For example, business people want to stay updated on the stock market and economy, sports fans like players' biographies and upcoming events, and photographers seek information on new cameras and photography studios. The document suggests providing news updates tailored to these different groups through newspapers, SMS alerts, social media, and other online sources.Analysis
AnalysisAmna Qaiser
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This document provides a summary of key elements found in national and local newspapers. It identifies common elements such as the headline, masthead, frames, advertisements, columns, images, captions, bylines, and dates. These elements are used across newspaper publications to clearly convey important news stories and information to readers.Codes and convention radio
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Shot list
- 1. No# Image Shot type Placement 1 Eye Level (Mid Shot) Cover page 2 Eye level (Long shot) Cover Page 3 Eye Level (Mid Shot) Contents page 4 Low level (Long shot) Contents page 5 High Level (Mid shot) Contents Page
- 2. 6 Low Level (Long Shot) Contents Page 7 Eye Level (Mid shot) Contents Page 8 Eye Level (Mid shot) Double fold spread page