Traditional Marketing is gagged and restrained. It’s time to break free
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This document discusses how businesses can stop wasting time in sales and marketing by using inbound marketing strategies. It notes that 80% of a salesperson's time is spent on non-revenue generating activities and that responding first to prospects leads to 35-50% of sales. Inbound marketing helps businesses earn better quality sales leads by seducing prospects individually with timely content so they seek out the business. The document advocates starting inbound marketing to potentially change a business's life by delivering better marketing returns.
Traditional Marketing is gagged and restrained. It’s time to break free
- 1. produced by (but were too afraid to ask) EVERYTHING YOU ALWAYS WANTED TO KNOW ABOUT S&M* * Sales & Marketing Session II: Stop Wasting Time
- 3. It’s a dirty word. (Fifty Shades of Filth actually) It’s up there with Marketing and %*@! SALES
- 4. it’s a waste of time. Because most of the time,
- 5. of the average sales person's day is spent on non-revenue generating activities, including not knowing where to find good prospects or recognising them once they find them. (Source: TeleSmart.com) 80%
- 6. Research shows that 35-50% of sales go to the vendor that responds first. (Source: InsideSales.com) 35%-50% 2 1 3
- 7. …if only there was a way to direct traffic to you? (Hint, hint, there is; keep reading)
- 8. of business buyers say when they’re ready to buy, they’ll find you… (Source: DemandGen Report) or your competitor
- 9. More than a quarter of all B2B sales cycles take months or more to close. (Source: Harvard University and Gallup) (or 4 dog years)
- 10. WHY?
- 11. SALES!to the masses... ...and they’ll run a mile Scream
- 13. Seduce them individually with timely, engaging content and they’ll seek you out and listen to what you have to offer.
- 14. HOW?
- 15. Human Sacrifice
- 16. OR
- 17. Whispers That In a nutshell, Inbound Marketing helps you earn the trust of better quality sales leads. ( i.e less wasted time )
- 18. STOP WASTING TIME Start Inbound Marketing. it might change your life!READ OUR ‘INTRO TO INBOUND’
- 19. Squaredot was founded in 2013 with a vision to deliver better marketing return on investment for its B2B clients through proven inbound marketing methodologies. SquareDot 30 Molesworth St Dublin 2 Rep. of Ireland ian@squaredot.eu www.squaredot.eu +353 83 359 9077 +353 1 524 2731