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Speculative design
and
experiential futures
Stuart Candy, Ph.D | @futuryst
Director of the Situation Lab | @sitlab
Asst Prof, Faculty of Design, OCAD University | @OCAD
Stanford d.School
1 May 2014
Always design a thing
by considering it
in its next larger context
 a chair in a room,
a room in a house,
a house in an environment,
an environment in a city plan.
- Eliel Saarinen (1873-1950)
Source: Candy 2014, based on Wendy Schultz /
Hawaii Research Center for Futures Studies
planning
admin/ops
foresight
TIME
SCOPE
PARTICIPATION
What should happen in orgs: Planning for alternative futures
Outside in
thinking;
foresight
informing
action today
Source: Candy 2014, based on Wendy Schultz /
Hawaii Research Center for Futures Studies
TIME
SCOPE
PARTICIPATION
What usually happens in orgs: Planning for the present
planning
admin/ops
(foresight?)
Inside-out
thinking;
extrapolation of
the present
Source: Candy 2014, based on Wendy Schultz /
Hawaii Research Center for Futures Studies
TIME
SCOPE
PARTICIPATION
How design should work: informed by experimentation from both sides
Inside-out
thinking and
outside in
simultaneously
design
making
foresight
the present
moment
time
Chess:
After one player moves: 20
After 1 move each: 400
After 2 moves each: 72,084
After 3 moves each: 9,000,000+
After 4 moves each:
288,000,000,000+
Source: Candy 2010
Based on Hancock & Bezold, 1994
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Setting
Story
Situation
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Speculative Design and Experiential Futures
Arc
Terrain
Object
Arc
Terrain
Object
Mood
Speculative Design and Experiential Futures
#futurething
@futuryst | futuryst.com
@sitlab | situationlab.org

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