Future Retail FashionkwersteinThe retail fashion industry is increasingly moving online, with e-retail spending projected to rise 62% by 2016. Personalized shopping experiences, flexible shipping options, and flash deals are some of the leading online retail trends. Emerging technologies like motion tracking and seamless social media integration are also transforming the industry. Many fashion brands and retailers are leveraging social media and group buying platforms to engage customers and drive sales. Over 1 billion people worldwide now use social media, mostly on mobile devices, and social media is influencing purchase decisions for many consumers.
FAS 260 OL SPRING 2015 WattersberklibraryThis presentation will introduce students to library resources that they will need to complete their FAS 260 assignment.
Trend spotting and future forecasting of 2nd inningsSadman ProdhanThe document discusses trends in Bangladeshi weddings. It notes that weddings have become a four day ceremony and describes the activities that take place each day. Current wedding trends are increasing costs and expenses for families. Factors like improved living standards, cultural influences, and social media are driving individuals' desires to make their weddings memorable regardless of cost. The document then outlines several trends emerging in areas like floral design, decor, clothing, food, photography, and wedding locations. It suggests nature-inspired and destination weddings may be future trends that are more affordable.
Fashion merchandisingUniversity of Southern CaliforniaThis document summarizes a fashion forecasting project completed by students for Biba, an Indian women's clothing brand. The students presented a wedding collection inspired by mood boards and color schemes. They forecasted 12 looks including lehengas, saris, and kurtas made of materials like velvet, brocade and silk. The looks featured trims like laces, embroidery and thread work. The overarching themes were comfort and grace to make brides feel elegant on their special day.
H & m case studyWaseem00791H&M has experienced continued success through its business model of providing high fashion items at low prices. It achieves this through efficient management of its supply chain and policy of quickly bringing new fashion trends to stores at affordable prices. H&M designs its collections in-house but outsources all production, allowing it to find cheaper suppliers globally. It focuses on frequent store renovations and social media engagement to keep customers interested in visiting frequently for new items. While low-cost competitors pose a threat, H&M's brand strength and rapid response to trends have allowed it to maintain its leadership in fast fashion.
The Future Of Online Retail - For Fashion Businessespaulmc74The Future Of Online Retail For Fashion Businesses - A presentation I presented at the London College Of Fashion.
Fashion Merchandising AFNianThe document provides information about fashion merchandising and why people wear clothes. It discusses the basic needs that clothing fulfills such as protection, adornment, modesty, and status. It also covers fashion terminology like silhouette, haute couture, knock-offs, and classics. Key factors that influence clothing choices are described as values, attitudes, conformity, and personality.
RESEARCH ON APPAREL FASHION RETAIL INDUSTRY IN INDIAVISHWA VARUNThe document is a project report on the apparel fashion retail industry in India. It provides an overview of the history and growth of the industry in India. Key points include:
- The apparel industry is one of India's largest and has benefited from rising incomes and spending. Categories like sportswear and casual wear are growing.
- Organized retail is booming due to private incomes and changing consumer lifestyles and preferences. Apparel is the largest organized retail segment.
- The objectives of the report are to analyze opportunities/threats and understand government policies, consumer demographics, and industry trends.