Sony held a make.believe event from November 9th to 22nd to showcase new products including cameras, headphones, and microphones. On November 24th and December 5th, more details were provided about some of the products. Some of the products highlighted included the Sony Full HD HDR-XR500 and NP-FH series video cameras, and the ECM-HW2 microphone. On December 6th, the CEO of Sony met with press and bloggers to discuss the make.believe event and new products.