Thailand Social Commerce 2015
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The impact of Entrepreneurs at Scale Up Company in South East Asia, See how P...Pawoot (Pom) Pongvitayapanu
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This report highlights the significant impact of scaleup companies on Southeast Asia's economies, noting that despite representing only 14% of firms, they accounted for 77% of net new jobs created in the region. It emphasizes the pressing issue of youth unemployment, projected to rise to 14.2% by 2017, and advocates for entrepreneurship as a critical solution to job creation. The findings are supported by case studies of successful entrepreneurs who illustrate the benefits of high-impact entrepreneurship in creating employment and fostering innovation.Thailand e-commerce report 55
Thailand e-commerce report 55Pawoot (Pom) Pongvitayapanu
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summary of Thailand E-Commerce data from National Statistic Office (NSO)Mobile Commerce in Thailand Campaign from TARAD.com
Mobile Commerce in Thailand Campaign from TARAD.comPawoot (Pom) Pongvitayapanu
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The document discusses a mobile campaign by TARAD.com to increase sales volumes across PC and mobile channels. TARAD implemented a "TARAD Super Point" program that awarded customers points for purchases that could be redeemed for future discounts. The program gave customers 3x points for mobile purchases and additional fixed points for purchases on both PC and mobile. This synchronized the channels and boosted mobile sales by 437% over the month, achieving the campaign's sale growth target of 100% within 5 days.Thailand Internet User Profile 2013
Thailand Internet User Profile 2013Pawoot (Pom) Pongvitayapanu
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ETDA do survey to Thai people and get result of Thailand Internet User Profile 2013Thailand-ict-market-2011-and-outlook-2012
Thailand-ict-market-2011-and-outlook-2012Pawoot (Pom) Pongvitayapanu
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1. The ICT market in Thailand grew 11.2% from 2554 to 2555, with the computer hardware segment growing the most at 20.4%. Communications remained the largest segment but grew more slowly.
2. Within the ICT market, the IT segment grew 18.7% from 2554 to 2555 led by 20.4% growth in computer hardware. Data communication equipment and software/services also grew substantially.
3. Most computer hardware sales were to households and small offices, while communications equipment was dominated by sales to corporations. The government was also a major purchaser of some ICT products and services.E-mail marketing benchmark_apac_2012
E-mail marketing benchmark_apac_2012Pawoot (Pom) Pongvitayapanu
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This document appears to be an email marketing benchmark report focused on Asia. Some key findings from the report include:
1) Bounce rates have continued to improve in 2011 for both first mailings and ongoing campaigns compared to previous years. Bounce rates were lower for B2C compared to B2B campaigns.
2) Open rates have decreased slightly in 2011 but the decline was smaller than in previous years. B2B campaigns had higher open rates than B2C.
3) Click rates, which had been declining for several years, increased in 2011 for both unique and total clicks compared to 2010.implemetning google analytics - 2011-09-24 Google Devfest Chiangmai
implemetning google analytics - 2011-09-24 Google Devfest ChiangmaiPawoot (Pom) Pongvitayapanu
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Google Analytics is a tool for measuring website traffic and usage. It works by tracking user behavior through a tracking code installed on pages. The code collects data on page views, user interactions, and traffic sources which is then compiled into reports. The tracking code works asynchronously to not slow down page loads. It collects data and sends it to Google servers where it is stored and can be accessed through a web-based interface. Event tracking allows user interactions beyond just page views to be measured, providing more insights into user behavior on sites.[ºÝºÝߣ] ??????????????????? ?????????? (History of dry cell and Battery by pa...
[ºÝºÝߣ] ??????????????????? ?????????? (History of dry cell and Battery by pa...Pawoot (Pom) Pongvitayapanu
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The impact of Entrepreneurs at Scale Up Company in South East Asia, See how P...
The impact of Entrepreneurs at Scale Up Company in South East Asia, See how P...Pawoot (Pom) Pongvitayapanu
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Thailand Social Commerce 2015
- 1. #PaySocialParty ??????? E-Commerce ???????? ??????????????? Social Commerce by Pawoot Pom Pongvitayapanu CEO of efrastructure Group MD and Founder of Rakuten TARAD.com President of Thai E-Commerce Association
- 2. #PaySocialParty Data as of Jan 2015 ???????????????
- 6. #PaySocialParty E-Commerce ????????????????????????????? ??????????????????????? (B2C Retail) 4.65 ???????????????? 2015 (????????? eMarketer ????????????????) ** ???????????????????????????????? 2013 = 182,033 ??????? (?????????????) ¡°???????????????????????????????????? Social Commerce ?????????????????? ????? ????????¡±
- 7. #PaySocialParty ???????? Social Media ??? 93.8% ???????????????? Social Media ????????????? Social Media ** ????????? ?????????????????????????????????? ETDA (2013)
- 8. #PaySocialParty ?????????????????????????????????????? ** ????????? ?????????????????????????????????? ETDA (2013)
- 9. #PaySocialParty ??????????????????????????????????????? 49.7% ** ????????? ?????????????????????????????????? ETDA (2013)
- 10. #PaySocialParty ????????? 15-34 ????????????????????????????????? ?????????? 55.9% ????????????????????????????????????????? ** ????????? ?????????????????????????????????? ETDA (2013)
- 11. #PaySocialParty ??????????? ???????, ???????????, ?????????????? ??????? 30% ????????????????????????????????????????????????? ** ????????? ?????????????????????????????????? ETDA (2013)
- 12. #PaySocialParty ??????????? 500-1,000 ??? ???????????????????????????????? ??????????????????????????????????????????????????????????? ** ????????? ?????????????????????????????????? ETDA (2013) ???????????????????????????
- 13. #PaySocialParty
- 14. #PaySocialParty Social Media ??????????????? ????????????????????
- 15. #PaySocialParty Facebook ?????????????????? 37 ?????? (???????????? 2 ???????????? ???? 2015 ????????? 6 ?????) ** Data from Zocialinc.com
- 17. #PaySocialParty
- 18. #PaySocialParty
- 20. #PaySocialParty
- 21. #PaySocialParty
- 22. #PaySocialParty
- 23. #PaySocialParty Hash Tag #SBN (Siam Brand Name) ??????? ? Hash Tag ?????????? ??????????? Instagram ??????????????????????????????????????????????? IG Shopping ??????????
- 25. #PaySocialParty ??????????????????????? Line ?????? 2 ???????
- 26. #PaySocialParty ¡°???????????? E-Commerce ???????????????????????? ???? Social Media¡± ??????????????????? Social Media ????????????? ¡ñ ???.! ???????????????? ¡ñ ?????????? ??????????????? ¡ñ ?????????????????????
- 28. #PaySocialParty ???????? ??????????????????????????????? ?????????????????????????? ?????????????? ??????????? ??????????????????????????
- 31. #PaySocialParty ??????????????????? ???????????????????? 31 ?????? ??????? 200??????, ??????? 2,200 ?????? E-Commerce ??????????????? ????????????????????????? Social Media ????????????? ???????????????????????????? ???????????? ????????????????? ??????? ???????????????? ???? Social Media ??????????????????????? ?????????????????????