The Solution To Silence On Hold - Music On Hold Marketing Messages

Mar 3, 2014Download as PPTX, PDF0 likes932 views

When you realize that 76% of callers prefer information to music on hold, and that 20% of on hold callers made a purchase based on the on hold marketing messages they heard--you'll want to replace silence on hold with marketing.

70

%

callers on hold in silence
hang up within 60
seconds
CNN

%
33

of hang-ups
never call back.
North American Telecom

Silence = hang-ups
Hang-ups = lost business

Hold times seem longer,
causing caller irritation.

You’re missing a critical
marketing opportunity to
inform, educate and sell more.

But most importantly:
You’ll sell more products and services

$

20

%

buy based on what they
hear while holding.
IMC CORP. STUDY

The Solution To Silence On Hold - Music On Hold Marketing Messages

What happens next?
We’ll write a custom script.

Voices and music will bring it to life.
You’ll hear your custom production
online in just 3 days.
We work with any phone system.

Easy, right?
Now let’s find out about you.

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