際際滷

際際滷Share a Scribd company logo
Thoughts on UXin
for Museums
About me
 Blaise Galinier
 @blasj
 Lead UXer at AllofUs
 I have a cat on my
head
Disclaimer
The greatest insights can
come from the flimsiest
evidence
Ken Tmakethatstuffup
@blasj #uxcamplondon
Personas
 Think groups first
 Within a group,
consider individuals
Package E2 - Museography
Design Development Phase  31 July 2012
Document No. 2012-RT-20-0019 5
Qatari family of 6
Two parents, 3 children and a
live-in nanny.
Two adults with a class of 35 children Western non-Qatari family
Two adults, 2 children
Group of friends
Three young females aged 21, 19, 23
Couple of friends
Two young male adults aged 18, 19
We would like to spend some time
together and do something different.
Our friend told us the new Qatar Museum
is really cool!
We want our children to know their heritage  Our class is doing a module on Qatari history and this would
be a good way to teach the children.
Weve lived here a for a while and would like to
connect more with Qatari culture.
Single expat
One man, aged 40
Here on business, I have a few
hours to spare
We have created personas for 6 primary groups of visitors
@blasj #uxcamplondon
Learner types
 Read
 Observe
 Listen
 Do
 Make sure youve
always got
something for
everyone
@blasj #uxcamplondon
Dwell time
Document No. 2012-RT-20-0019 14
1. Short
Only see key content,
never go in depth.
Total visit time:
1.5 - 2 hours
Time per gallery:
1o mins avg
Time per exhibit:
1 - 2 mins avg
2. Long
See all key content and cherry-pick
some in depth content.
Total visit time:
4 hours
Time per gallery:
25 mins avg
Time per exhibit:
2 - 5 mins avg
3. Repeated visits
See all key and in depth content
(over several visits)
Total visit time:
8 hours
Time per gallery:
45 mins avg
Time per exhibit:
2 - 10 mins avg
Visitors will behave in different ways and no two visits will ever be the same.
To design each exhibit with the necessary degree of flexibility we have
considered three types of visits:
Do the math
@blasj #uxcamplondon
Content depth
Introduction
10 - 30 sec
Key message
1 - 2 min
In depth
2 - 15 min
1 min chunks
@blasj #uxcamplondon
Flow
@blasj #uxcamplondon
Flow
@blasj #uxcamplondon
Engagement mantra
1.Attract
2.Engage
3.Interact
@blasj #uxcamplondon
Engagement mantra
Physical objects
Cannot see the screen
Physical objects
General outline of content on screen
Small text
Animation (with subtitles)
Recommendations for content asset use at varying visitor distances
Interactive table
@blasj #uxcamplondon
Not everyone is in front
@blasj #uxcamplondon
Accessibility
 Museums usually have guidelines
 Working with architects
 Dont forget foreigners
 Why not include disabilities in your
personas?
@blasj #uxcamplondon
Dont forget
Pre-visit experience
Way-finding
Tickets
Transport
Set the mood
Post-visit experience
Takeaways
Online exhibits
Live data
Leave your mark
@blasj #uxcamplondon
Thank you!
By the way
AllofUs is looking for a talented
mid-weight / senior UX designer
Get in touch!
@blasj #uxcamplondon

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Thoughts on UXin' for Museums - UXCampLondon2014

  • 2. About me Blaise Galinier @blasj Lead UXer at AllofUs I have a cat on my head
  • 3. Disclaimer The greatest insights can come from the flimsiest evidence Ken Tmakethatstuffup @blasj #uxcamplondon
  • 4. Personas Think groups first Within a group, consider individuals Package E2 - Museography Design Development Phase 31 July 2012 Document No. 2012-RT-20-0019 5 Qatari family of 6 Two parents, 3 children and a live-in nanny. Two adults with a class of 35 children Western non-Qatari family Two adults, 2 children Group of friends Three young females aged 21, 19, 23 Couple of friends Two young male adults aged 18, 19 We would like to spend some time together and do something different. Our friend told us the new Qatar Museum is really cool! We want our children to know their heritage Our class is doing a module on Qatari history and this would be a good way to teach the children. Weve lived here a for a while and would like to connect more with Qatari culture. Single expat One man, aged 40 Here on business, I have a few hours to spare We have created personas for 6 primary groups of visitors @blasj #uxcamplondon
  • 5. Learner types Read Observe Listen Do Make sure youve always got something for everyone @blasj #uxcamplondon
  • 6. Dwell time Document No. 2012-RT-20-0019 14 1. Short Only see key content, never go in depth. Total visit time: 1.5 - 2 hours Time per gallery: 1o mins avg Time per exhibit: 1 - 2 mins avg 2. Long See all key content and cherry-pick some in depth content. Total visit time: 4 hours Time per gallery: 25 mins avg Time per exhibit: 2 - 5 mins avg 3. Repeated visits See all key and in depth content (over several visits) Total visit time: 8 hours Time per gallery: 45 mins avg Time per exhibit: 2 - 10 mins avg Visitors will behave in different ways and no two visits will ever be the same. To design each exhibit with the necessary degree of flexibility we have considered three types of visits: Do the math @blasj #uxcamplondon
  • 7. Content depth Introduction 10 - 30 sec Key message 1 - 2 min In depth 2 - 15 min 1 min chunks @blasj #uxcamplondon
  • 11. Engagement mantra Physical objects Cannot see the screen Physical objects General outline of content on screen Small text Animation (with subtitles) Recommendations for content asset use at varying visitor distances Interactive table @blasj #uxcamplondon
  • 12. Not everyone is in front @blasj #uxcamplondon
  • 13. Accessibility Museums usually have guidelines Working with architects Dont forget foreigners Why not include disabilities in your personas? @blasj #uxcamplondon
  • 14. Dont forget Pre-visit experience Way-finding Tickets Transport Set the mood Post-visit experience Takeaways Online exhibits Live data Leave your mark @blasj #uxcamplondon
  • 16. By the way AllofUs is looking for a talented mid-weight / senior UX designer Get in touch! @blasj #uxcamplondon