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This is the final design for our
tickets to the premiere of our
horror trailers. We decided to use
a phone screen as the ticket so
that the target audience could
begin to question what role it
would have in the narrative for our
trailer. We then used a pun in the
text message, as we know that our
target audience is responsive to
jokes. We changed some of the
details on the phone screen, such
as the battery percentage and
mobile network, so that it still had
connotations of the horror genre.

This is the presentation that we made to introduce our trailer,
magazine cover and film poster:

Tickets for Premiere, Promotion and Presentation

We were tasked to create a
horror film trailer, poster and
magazine cover. It had to be
rated 15 and also had to
contain conventions and
features usually displayed in
real media text.

Our group decided on a synopsis regarding the
genre of paranormal as this is popular in current
trends of horror films. The narrative is about a
female protagonist named Azyln who is haunted
by a unknown entity and as she gains popularity
online, she is sabotaged by ‘herself’ through
social media. With the determination to find out
who it is, Azyln finds out a secret about her
family which sends her life into chaos as the
entity continues to isolate her. Is she able to
escape??

The photograph is of the protagonist, with a glitch on
her face. This helps link the narrative to the
magazine cover. We also edited her eyes and face,
so that elements of the narrative would be clear.
The film title ‘Message Delivered’ is the same as the
title on the poster and in the film trailer, and this
establishes the house style of the trailer.
The coverlines relate back to horror films, and then
our own trailer, which follows conventions of film
magazine colours. Also, by changing the colours of
masthead, it makes the colour scheme stronger, and
therefore makes our theme more prevalent.
The pull quote is similar to both the captions in the
trailer and the pull quote on the magazine, and helps
link the three pieces together.

The photograph is of the protagonist holding a mobile
phone, with suspicious messages on it. This
continues to highlight the main themes within our
trailer, and also helps link the three different pieces of
our project. We added the blood drip to make the
poster more related to the genre of horror.
The film title ‘Message Delivered’ is the same as the
title on the poster and in the film trailer, and this
establishes the house style of the trailer.
We added both the film rating, our production
company logo, an entertainment distributor and
credits so that our product looked more like real
media text.
The pull quote is similar to both the captions in the
trailer and the pull quote on the magazine, and helps
link the three pieces together.

The conventions that our horror trailer follows
are the use of the final girl, jump scares and
scenes that include blood and gore. As well as
setting the scene at night which is usually when
bad things start to happen, as seen in existing
trailers such as Carrie, Halloween and
Unfriended.
Our trailer subverts from conventions shown in
existing horror trailers, as they usually speed up
the length of each scene , highlight the climatic
points in the narrative.
We edited sound clips to increase the tension,
and therefore create a suspenseful atmosphere.
This is seen often in trailers.

Throughout our project, we used different
outputs of media in order to display our research
such as �ݺ�ߣshare, this was significant in
displaying our ideas which would help us in
making our trailer. For example, we were able to
find out and use a theory called Moral Panic,
linking to devices in our trailer. Alongside this, in
our construction, we ended up becoming for
familiar with ways of using the camera and
finding out the different between shots and
movement of it. We also used Adobe Photoshop
& Premiere to edit our clips and auxiliary tasks.

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Tickets for Premiere, Promotion and Presentation

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