際際滷

際際滷Share a Scribd company logo
Twitter op open dagen
Natalie Vijlbrief
Projectleider Sociale Media
22 mei 2013
22 mei 2013Twitter op open dagen 2
Twitteren in 2011
Maart 2011
 Alemaal vragen/opmerkingen over open dag maar niemand
reageerde
 Vanuit @humanitiesUU die dag gereageerd op allerlei
vragen, niet alleen over opleidingen van faculteit
November 2011
 Grootser: meerdere faculteiten hebben schermen met
Twitterfountain
 Hashtag #BachelorUU
 Reacties vanuit @uniutrecht account
22 mei 2013Twitter op open dagen 3
Twitter in 2012/2013
 Steeds meer faculteiten doen mee, reageren ook zelf
 Hashtag wordt aangegeven in email na inschrijving
 Twitterfeed van hashtag op open dag website
 Ook voor en na open dag tweeten en reageren
 Positieve reacties van scholieren 辿n ouders
22 mei 2013Twitter op open dagen 4
22 mei 2013Twitter op open dagen 5
22 mei 2013Twitter op open dagen 6
Resultaten
 Steeds meer tweets over
Universiteit Utrecht
 Ook steeds meer met hashtag
 In november 2012 in 2 dagen
536 tweets
 In maart 2013 in 1 dag 406
tweets
22 mei 2013Twitter op open dagen 7
Universiteit Utrecht op social media
22 mei 2013Twitter op open dagen 8
 @UniUtrecht
 Facebook.com/UtrechtUniversity
Ik op social media
 @digitalie
 http://www.linkedin.com/in/
nvijlbrief
22 mei 2013Twitter op open dagen 9

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Twitter op open dagen @uniutrecht

  • 1. Twitter op open dagen Natalie Vijlbrief Projectleider Sociale Media 22 mei 2013
  • 2. 22 mei 2013Twitter op open dagen 2
  • 3. Twitteren in 2011 Maart 2011 Alemaal vragen/opmerkingen over open dag maar niemand reageerde Vanuit @humanitiesUU die dag gereageerd op allerlei vragen, niet alleen over opleidingen van faculteit November 2011 Grootser: meerdere faculteiten hebben schermen met Twitterfountain Hashtag #BachelorUU Reacties vanuit @uniutrecht account 22 mei 2013Twitter op open dagen 3
  • 4. Twitter in 2012/2013 Steeds meer faculteiten doen mee, reageren ook zelf Hashtag wordt aangegeven in email na inschrijving Twitterfeed van hashtag op open dag website Ook voor en na open dag tweeten en reageren Positieve reacties van scholieren 辿n ouders 22 mei 2013Twitter op open dagen 4
  • 5. 22 mei 2013Twitter op open dagen 5
  • 6. 22 mei 2013Twitter op open dagen 6
  • 7. Resultaten Steeds meer tweets over Universiteit Utrecht Ook steeds meer met hashtag In november 2012 in 2 dagen 536 tweets In maart 2013 in 1 dag 406 tweets 22 mei 2013Twitter op open dagen 7
  • 8. Universiteit Utrecht op social media 22 mei 2013Twitter op open dagen 8 @UniUtrecht Facebook.com/UtrechtUniversity
  • 9. Ik op social media @digitalie http://www.linkedin.com/in/ nvijlbrief 22 mei 2013Twitter op open dagen 9