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RESEARCH METHODOLOGY Miss Shazia Sarwar
TOPIC: TYPES OF
RESEARCH
Presenters:
ANAM MISBAH
ANILA BASHIR
MUHAMMAD QADEER
MEHWISH ADREES
IQRA MUSHTAQ2/5/2019 2
PAKISTAN
INDEPENDENCE DAY
14th august 2018
2/5/2019 3
RESEARCH
It is an inquiry of a problem in a
systematic and scientific way.
It is document report resulting
from researchs critical thinking
about any topic or problem.
2/5/2019 4
TYPES OF RESEARCH
2/5/2019 5
QUALITATIVE RESEARCH
Qualitative research is research dealing with phenomena that are
difficult or impossible to quantify mathematically, such as beliefs,
meanings, attributes, and symbols.
Qualitative researchers aim to gather an in-depth understanding of
human behavior and the reasons that govern such behavior.
 The qualitative method the why and how of decision making, not
just what, where, when.
Its based on the phenomenological paradigm.
It uses a variety of interpretive research methodology.
2/5/2019 6
QUANTITATIVE RESEARCH
Quantitative research refers to the systematic empirical investigation
of any phenomena via statistical, mathematical or computational
techniques.
The objective of quantitative research is to develop and employ
mathematical models, theories and/or hypotheses pertaining to
phenomena.
Quantitative research is generally made using scientific methods.
Its based on logical positive paradigm.
It uses experimental research methodology.
2/5/2019 7
2/5/2019 8
Basic Research
 Basic research is driven by a
scientists curiosity or interest in
a scientific question.
 The main motivation is to
expand mans knowledge, not to
create or invent something.
 There is no obvious commercial
value to the discoveries that
result from basic research.
Applied Research
Applied research refers to
scientific study and research that
seeks to solve practical
problems.
Applied research is used to find
solutions to everyday problems,
cure illness, and develop
innovative technologies, rather
than to acquire knowledge for
knowledge's sake.
2/5/2019 9
2/5/2019 10
Action Research Evaluation Research
It is the systematic process of
collecting and analyzing data in
order to make decision.
The purpose of evaluation is to
select an alternative in order to
make a decision.
2/5/2019 11
 It is application of fact findings
to practical problem solving in a
social situation with a view to
improve quality of action within
it, involving collaboration and
cooperation of researchers,
practitioners and laymen.
 The goal of action research is
the solution of a given problem
not contribution to science.
2/5/2019 12
Survey Research Ethnographic Research
Ethnography is the in-depth
study of naturally occurring
behavior within a culture or
social group.
 It seeks to understand the
relationship between culture and
behavior; with culture referring
to the beliefs, values, and
attitudes of a specific group of
people.
2/5/2019 13
 It is uses to obtains data to
determines characteristics of a
group.
 Survey Research involves
collecting data to test
hypothesis or to answer
questions about peoples
opinion on some topic or issue.
HISTORICAL RESEARCH
2/5/2019 14
 Historical research involves studying, understanding and explaining
past events.
 The purpose of historical research is to arrive at conclusion
concerning causes, effects or trends of past occurrences that may
help to explain present events and future events.
2/5/2019 15
EXPERIMENTAL
RESEARCH
Experimental research is an
objective, systematic, controlled
investigation for the purpose of
predicting and controlling
phenomena and examining
probability and causality among
selected variables.
2/5/2019 16
CORRELATIONAL
RESEARCH
 Correlational research refers to
the systematic investigation or
statistical study of
relationships among two or
more variables without
necessarily determining cause
and effect.
 It Seeks to establish a
relation/association/correlation
between two or more variables
that do not readily lend
themselves to experimental
manipulation.2/5/2019 17
CAUSAL-
COMPARATIVE
RESEARCH
In this type of research
investigators attempt to
determine the cause or
consequences of differences that
already exist between or among
groups of individuals.
2/5/2019 18
SOME OTHER TYPES OF
RESEARCH
2/5/2019 19
 Descriptive Research
 Associational Research
 Meta-Analysis
 Intervention studies
 Theoretical Research
 Analytical Research
 Exploratory Research
 Grounded Theory Research
 Phenomenological Research
ANY QUESTION Thank you
2/5/2019 20
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types of research

  • 2. TOPIC: TYPES OF RESEARCH Presenters: ANAM MISBAH ANILA BASHIR MUHAMMAD QADEER MEHWISH ADREES IQRA MUSHTAQ2/5/2019 2
  • 4. RESEARCH It is an inquiry of a problem in a systematic and scientific way. It is document report resulting from researchs critical thinking about any topic or problem. 2/5/2019 4
  • 6. QUALITATIVE RESEARCH Qualitative research is research dealing with phenomena that are difficult or impossible to quantify mathematically, such as beliefs, meanings, attributes, and symbols. Qualitative researchers aim to gather an in-depth understanding of human behavior and the reasons that govern such behavior. The qualitative method the why and how of decision making, not just what, where, when. Its based on the phenomenological paradigm. It uses a variety of interpretive research methodology. 2/5/2019 6
  • 7. QUANTITATIVE RESEARCH Quantitative research refers to the systematic empirical investigation of any phenomena via statistical, mathematical or computational techniques. The objective of quantitative research is to develop and employ mathematical models, theories and/or hypotheses pertaining to phenomena. Quantitative research is generally made using scientific methods. Its based on logical positive paradigm. It uses experimental research methodology. 2/5/2019 7
  • 9. Basic Research Basic research is driven by a scientists curiosity or interest in a scientific question. The main motivation is to expand mans knowledge, not to create or invent something. There is no obvious commercial value to the discoveries that result from basic research. Applied Research Applied research refers to scientific study and research that seeks to solve practical problems. Applied research is used to find solutions to everyday problems, cure illness, and develop innovative technologies, rather than to acquire knowledge for knowledge's sake. 2/5/2019 9
  • 11. Action Research Evaluation Research It is the systematic process of collecting and analyzing data in order to make decision. The purpose of evaluation is to select an alternative in order to make a decision. 2/5/2019 11 It is application of fact findings to practical problem solving in a social situation with a view to improve quality of action within it, involving collaboration and cooperation of researchers, practitioners and laymen. The goal of action research is the solution of a given problem not contribution to science.
  • 13. Survey Research Ethnographic Research Ethnography is the in-depth study of naturally occurring behavior within a culture or social group. It seeks to understand the relationship between culture and behavior; with culture referring to the beliefs, values, and attitudes of a specific group of people. 2/5/2019 13 It is uses to obtains data to determines characteristics of a group. Survey Research involves collecting data to test hypothesis or to answer questions about peoples opinion on some topic or issue.
  • 14. HISTORICAL RESEARCH 2/5/2019 14 Historical research involves studying, understanding and explaining past events. The purpose of historical research is to arrive at conclusion concerning causes, effects or trends of past occurrences that may help to explain present events and future events.
  • 16. EXPERIMENTAL RESEARCH Experimental research is an objective, systematic, controlled investigation for the purpose of predicting and controlling phenomena and examining probability and causality among selected variables. 2/5/2019 16
  • 17. CORRELATIONAL RESEARCH Correlational research refers to the systematic investigation or statistical study of relationships among two or more variables without necessarily determining cause and effect. It Seeks to establish a relation/association/correlation between two or more variables that do not readily lend themselves to experimental manipulation.2/5/2019 17
  • 18. CAUSAL- COMPARATIVE RESEARCH In this type of research investigators attempt to determine the cause or consequences of differences that already exist between or among groups of individuals. 2/5/2019 18
  • 19. SOME OTHER TYPES OF RESEARCH 2/5/2019 19 Descriptive Research Associational Research Meta-Analysis Intervention studies Theoretical Research Analytical Research Exploratory Research Grounded Theory Research Phenomenological Research
  • 20. ANY QUESTION Thank you 2/5/2019 20