Unit 3 task 3 table 2 (1)
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The document describes different recruitment methods used by creative media organizations including national press, trade press, word of mouth, personal contacts, internet, and internal promotion. It details the advantages and disadvantages of each method. National press allows wide exposure but many may not find the specific job wanted. Trade press more specifically targets an industry but the publication may not be widely known. Word of mouth has less competition but few jobs are shared this way. Personal contacts provide extra options but vacancies are not guaranteed. The internet makes applying easy but standing out in a large pool of applicants is difficult. Internal promotion benefits from employee knowledge but new ideas are not brought in.
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Unit 3 task 3 table 2
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British board of film classication (bbfc)haverstockmedia
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The British Board of Film Classification (BBFC) regulates films and videos in the UK. It is a non-governmental organization that provides age ratings to films such as U, PG, 12A, 15, and 18. The BBFC recognizes adult freedom of choice, protects the public (especially children) from harmful content, and helps parents make informed viewing choices for their children. The document then provides detailed descriptions of the content allowed or implied for each age rating.3 different ways of classifying audiences
3 different ways of classifying audienceshaverstockmedia
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The document discusses two methods for categorizing audiences: Young and Rubicam's Four Consumers model and socio-economic class. Young and Rubicam divides people into four categories based on personality - Mainstreamers, Aspirers, Succeeders, and Reformers. The socio-economic model classifies people into six classes based on income - A through E. Both are useful for media targeting, but the socio-economic model is limited as it only considers income and not other factors like leisure activities.3 different ways of classifying audiences
3 different ways of classifying audienceshaverstockmedia
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The document discusses two methods for categorizing audiences: Young and Rubicam's Four Consumers model and socio-economic class. Young and Rubicam divides people into four categories based on personality - Mainstreamers, Aspirers, Succeeders, and Reformers. The socio-economic model classifies people into six classes based on income - A through E. Both are useful for media targeting, but the socio-economic model is limited as other factors like leisure activities may be more important than income alone.3 different ways of classifying audiences
3 different ways of classifying audienceshaverstockmedia
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The document discusses two methods for categorizing audiences: Young and Rubicam's Four Consumers model and socio-economic class. Young and Rubicam divides people into four categories based on personality - Mainstreamers, Aspirers, Succeeders, and Reformers. The socio-economic model classifies people into six classes based on income - A through E. Both are useful for media targeting, but the socio-economic model is limited as it only considers income and not other factors like leisure activities.3 different ways of classifying audiences
3 different ways of classifying audienceshaverstockmedia
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The document discusses two methods for categorizing audiences: Young and Rubicam's Four Consumers model and socio-economic class. Young and Rubicam divides people into four categories based on personality - Mainstreamers, Aspirers, Succeeders, and Reformers. The socio-economic model classifies people into six classes based on income - A through E. Both are useful for media targeting, but the socio-economic model is limited as it only considers income and not other factors like leisure activities.3 different ways of classifying audiences
3 different ways of classifying audienceshaverstockmedia
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The document describes several systems for categorizing consumers:
- Young and Rubicam's Four Consumers model divides people into Mainstreamers, Aspirers, Succeeders, and Reformers based on psychological attributes rather than income.
- Their socio-economic class system ranks people from A to E based on income and occupation.
- Life Matrix segments audiences based on lifestyle and values rather than demographic factors.Final Sketch Evaluation - 4018
Final Sketch Evaluation - 4018haverstockmedia
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The student created a final drawing of a potion using Photoshop. They first hand drew the potion and then scanned it into Photoshop to color and add details digitally. It was difficult to control the pen at first but got easier with practice. The student used various colors like light blue, dark brown, and different shades of pink to create realistic effects like bubbles and shading. They used tools like the blur tool and size-adjustable brushes. In the end, the student felt they successfully created a realistic looking digital image meeting the goals of the project.Unit 13 assignment 1 report
Unit 13 assignment 1 reporthaverstockmedia
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This document discusses digital graphics technology, describing features of vector and bitmap images. Vector images are resolution-independent and scalable without quality loss, using mathematical expressions to represent lines and shapes. Bitmap images are made up of pixels that lose quality when resized. The document provides examples of how vector and bitmap images differ when resized, and discusses image capturing, output methods for print and screen, storage considerations like file size and organization, and naming conventions.Analysis For Attack The Block - 4018
Analysis For Attack The Block - 4018haverstockmedia
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1) Attack the Block was released in 2011 and was directed by Joe Cornish with production companies including The UK Film Council and Studio Canal. It had a budget of £8 million and made $5,824,175.
2) The film is a science fiction horror set in a London council estate about teenagers who encounter an alien invasion. It is rated 15 for violence, drug use, and gore.
3) The movie poster depicts a diverse group of teenagers from the council estate ready to battle the aliens, showing the working class setting and themes of fighting and violence.Focus Group - 4018
Focus Group - 4018haverstockmedia
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The document outlines questions from a focus group about a film trailer. It asks for opinions on whether the trailer was effective and enjoyable, what genre it represents, how it could be improved, and favorite parts. It explains that the filmmaker created a focus group of 12 friends and family to get feedback on the trailer by showing it and having them answer questions. Most feedback suggested making the trailer look less like a drama and more realistic.Audience Research - 4018
Audience Research - 4018haverstockmedia
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Audience research is conducted to gather information about what audiences want to watch and their personalities. There are several methods for conducting audience research, including focus groups, questionnaires, box office takings, and test screenings. Focus groups involve interviewing a small group of people to discuss their opinions in an interactive setting, but the results may not represent the larger population. Questionnaires can be inexpensive and gather a lot of data quickly from many people, but responses may be biased by wording and response rates may be low. Box office takings refer to the financial success of a film based on the number of viewers and money made, which depends on the quality of the movie. Test screenings allow audiences to provide feedback on a movie beforeUnit 3 task 3 table 2 (1)
- 1. Unit 3 Task 3 Table 2 Describe in detail the different recruitment methods used by the organisations within the Creative Media Industry. Recruitment Methods Detailed Description Advantages of this recruitment method Disadvantage of this recruitment method Provide real examples National Press A national press a nationwide paper that can show all the available jobs. Easier to find a job, tells you different jobs so it gives you a wide choice. Its nationwide so a lot of people would be interested for the job and some won’t find the job they want. The times The guardian Trade Press Trade press is also called a professional magazine, is a magazine published with the purpose of targeting marketing to a specific industry or type of trade. The collective term for this area of publishing is the trade press. The shared term for this area of publishing is the trade press. Helps for them to be more specific with what they want. And help them find out the jobs available very easy. The target audience is very specific therefore it might be hard for other people to know what magazine it is as they might not know it. The trade paper for screen writers. Word of mouth When something talks about jobs that are available. It’s an advantage to the person that got told about the job, they will have less competition. Not a lot of people would find out about it. People talking about the job and telling them they need vacancies. Personal contacts When a person contacts the manager ask for a job and waits for the managers response. They will have more contacts that they normally have and will be able to contact them easily. They might not have vacancies when contacting them which might take longer as usual to find one that does. Friends, family Internet Easier to get the job, and you Its hard to stand out from the crowd, Manager,
- 2. Applying online by sending of CV to the company after filling out the application form And It can also be for job sites. find out what jobs are available. you might not get the job as there are millions of people looking for the job on the internet. Internal promotion When they get a promotional offer and gets another better job within the industry Current employees already know the rules, regulations and culture of the organisation. Employees have understanding of how the organisation operates and do not need an induction programme. No new or fresh ideas are brought into the organisation The job advertised may require skills not currently available within the organisation Manager