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MAJ Mike Petersen
? Applies to all Public Affairs products and any
other communication with the civilian media.
? News stories, features, cutlines, etc.
? As military Public Affairs representatives we
are not investigative journalists.
? Primary focus is to highlight positive aspects
of the National Guard and the Department of
Defense.
? Our message is the message of the Adjutant
General.
? Does your story violate any security
regulations?
? Is there any secret or classified information in
your story?
? Troop movement, exact numbers, locations
? When in doubt, ask
? Always think OPSEC!
? Are the facts in your story correct?
? Have all names, ranks and other information
been verified?
? Are all names spelled correctly?
? Is all attribution properly noted and assigned?
? Is the story consistent with the message of
the Adjutant General and the Department of
Defense?
? AR 360-1/AFI 35-101
? No pictures of incomplete uniforms, smoking
in uniform
? Tattoo policy
? Is there anything indecent or offensive in
your story?
? Names of injured or deceased persons can
not be reported until after families have been
notified.
? Is the story consistent with the message of
the Adjutant General and the Department of
Defense?
? Do NOT release pictures of dead or injured.
What are your questions?

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UPAR 2017 02 SAPP

  • 2. ? Applies to all Public Affairs products and any other communication with the civilian media. ? News stories, features, cutlines, etc.
  • 3. ? As military Public Affairs representatives we are not investigative journalists. ? Primary focus is to highlight positive aspects of the National Guard and the Department of Defense. ? Our message is the message of the Adjutant General.
  • 4. ? Does your story violate any security regulations? ? Is there any secret or classified information in your story? ? Troop movement, exact numbers, locations ? When in doubt, ask ? Always think OPSEC!
  • 5. ? Are the facts in your story correct? ? Have all names, ranks and other information been verified? ? Are all names spelled correctly? ? Is all attribution properly noted and assigned?
  • 6. ? Is the story consistent with the message of the Adjutant General and the Department of Defense? ? AR 360-1/AFI 35-101 ? No pictures of incomplete uniforms, smoking in uniform ? Tattoo policy
  • 7. ? Is there anything indecent or offensive in your story? ? Names of injured or deceased persons can not be reported until after families have been notified. ? Is the story consistent with the message of the Adjutant General and the Department of Defense? ? Do NOT release pictures of dead or injured.
  • 8. What are your questions?