Vivafit franchise international expansion
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Vivafit is a European fitness franchising company focused on exercise and Mediterranean eating for women. Founded in 2003 by Connie and Pedro Ruiz, it has grown to over 30 locations in Portugal and has expanded internationally through master franchising to countries including India, Singapore, Abu Dhabi, Uruguay, Indonesia, and Spain. Vivafit offers 30-minute circuit training classes and group exercise programs. It also provides personalized nutrition plans and coaching. The company continues to grow its footprint globally and offers franchising opportunities to qualified investors.
Vivafit franchise international expansion
- 1. VIVAFIT
- 2. The Founders: The Co-founders are an entrepreneurial and visionary wife/husband team: Connie and Pedro Ruiz. Connie is from the United States and has been in the fitness industry for more than 20 years; Pedro has more than 26 years of experience in engineering, management and entrepreneurship. The Beginning Vivafit started in 2003 with the opening of its pilot unit in Lisbon, Portugal.
- 3. Who Are We? A European fitness franchising exercise & Mediterranean eating. A Portuguese brand in international expansion. Fitness Studios exclusively for women.
- 4. Mission To motivate women to lose weight and get in shape with healthy habits of exercise and nutrition. Vivafit Team Portugal
- 5. Milestones 2002 Company founded by Connie and Pedro Ruiz, President and CEO; 2003 First gym opened in January with express circuit system and then: 油油油油油油油油油油油- introduced pilates 油油油油油油油油油油油- members of IHRSA 油油油油油油油油油油油 2004 First franchise unit opened in December. 2005-2008 Network grew to 80% market share in Portugal. 油油油油油油油油油油油- Connie and Pedro won the European Leader Award from IHRSA 油油油油油油油油油油油
- 6. 2009 The Portuguese Franchise Institute awards Vivafit the quickest growth franchise in Portugal. - Launch of Body Vive 30 min. as a pilot with Les Mills 油油油油油油油油油油油- Manz Career award. (Manz.pt)油油油油油油 2010 -油Launched Body Balance 30min, another pilot with Les Mills 2011 - First Master Franchisee opens in New Delhi, India 油油油油油油油油油油油油 -油Vivafit launches nutrition and coaching program 油油油油油 -油Second Master Franchise signed with Singapore -油Third Master Franchise signed with Uruguay 2012 - Vivafit launches On Line Class Reservations - Fourth Master Franchise openings in India Bangalore Milestones
- 7. 2013 - Opening of 3rd, 4th, and 5th Vivafits in India. - 4th Opening in Singapore. - Master Franchise contracts signed for Abu Dhabi and Oman 2012 - Vivafit CEO wins the Entrepeneur of the year Award 2014 - Opening 4 more Vivafits in India (9 in total) - Master Franchise contracts for Indonesia, Saudi Arabia and Taiwan. - Two more Franchise contracts in India - Openings in Abu Dhabi, Oman, Singapore, Spain and Indonesia. - Launching of App for online booking油油 - Master Franchise contract signed for Taiwan Milestones 2015 - Master Franchise contract signed for Dubai
- 8. Vivafit Map India Singapore Abu Dhabi Uruguay Indonesia Spain Oman
- 9. In Portugal www.vivafit.pt 30 + Locations
- 10. What is a Vivafit? Concept: Women Only Fitness Boutique Express format 30 minutes Circuit Interval Training Personal Training Les Mills programs Zumba Pilates HIIT (High Intensive Interval Training) Nutrition & coaching Center Features: 2,000 to 4,000 sq ft total area Club Team: 1 manager 1 sales person 3 full time instructors 1 Part-time dietitian
- 11. Extra Income: Personal Training Exercise Clothes Personal Nutritionist Nutrition supplements Courses Multiple revenue streams
- 12. Circuit Classes With hydraulic machines 30 min group classes From beginners to advanced Circuit Area
- 13. Group Classes
- 14. Group Classes
- 16. 16 Windows
- 17. Windows
- 18. Facilities
- 19. Facilities
- 20. Facilities
- 21. Facilities
- 22. Facilities
- 23. Facilities
- 24. Sales & Marketing are KEY factors to your business growth and success. Marketing & Publicity
- 25. CTIA SILVACTIA SILVA Lost 10 kilos during a 6 WEEKS CHALLENGE and a total of 55 kilos since August 2011 until March 2013 Vivafit nutrition with proven results
- 26. What is 油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油油 VIVAFIT has innovated creating VIVAFIT Results, a new service which seeks to change habits, eating behaviours and lifestyles that foster the maintenance of a healthy weight, real and safe. Providing a personal nutritionist to all members, this service seeks to help women achieve their weight goal, as weight loss is 70% nutrition & 30% exercise. However weight maintenance is 70% exercise & 30% nutrition. Each VIVAFIT member gets an assisted clinical nutrition plan designed specifically for her that includes nutrition consultations, online nutrition platform with various tools to keep her engaged during the change process. The program includes nutritional consultations in person to assess the risk profile and to define an eating plan, objectives and lifestyle change exercises.
- 28. Vivafit Software
- 29. Vivafit App VIVAFIT APP allows members to book classes from their smart phones
- 31. Benefit from our know-how and proven success. Economy of scale network. Networking among franchisees. Operational support and technical assistance during the term of the Franchise contract Benefits of being a Vivafit Franchisee
- 32. Vivafit has a team of experienced staff who will train you and support you with the following: Fitness Human Resources Network support Software support Marketing materials Training and Support
- 33. Sales and Marketing training Operational Training Service and Circuit Training Team Support, Coaching and Consulting Vivafit consultant during and after the opening on site Initial Training
- 34. Yearly International Convention in Portugal in 2013 Advanced Training
- 35. Yearly International Convention in Portugal in 2014 Advanced Training
- 37. Vivafit with Portuguese Minister of Health in Riyadh April 2013 Vivafit around the World
- 38. Gurgaon Mega Mall In India: Signature of South India Master Contract witnessed by the Portuguese Minister of Foreign Affairs, with the owner Raman Nair and CEO Pedro Ruiz
- 39. Portuguese Minister of Foreign Affairs cuts the ribbon in Gurgaon ILD - March 2013 Gurgaon ILD In India: Lucknow Ambassador of Portugal cutting the ribbon
- 40. Portuguese Deputy Prime Minister cuts the ribbon Abu Dhabi Shining Towers
- 41. Vivafit Owner Jonas Ogren, 2014 International Master Franchisee of the year Singapore
- 42. Vivafit Owner Ulises Fontanini and Pedro Ruiz Uruguay
- 43. Indonesia Inauguration Event in Jakarta Miss Universe Portugal, Vivafit Owner Pak Abrian Natan, Vivafit CEO Pedro Ruiz and Ambassador of Portugal in Indonesia Mr. Joaquim Moreira de Lemos
- 44. Taiwan Signing Ceremony Pedro Ruiz, Andrew Tratz and Joyce Chen, master franchisees for Taiwan, witnessed by the Ambassador of Portugal Mr. Joaquim Moreira de Lemos and Miss Universe Portugal
- 45. Her Royal Highness Al Shaikha Naama Mustahail Al Mashani cuts the ribbon of the first Vivafit, in Shatti, Muscat. Oman Inauguration Event Ambassador of Portugal Fernando Araujo, Vivafit Master Franchisee Khadija Alkhonji, and Vivafit Portugal CEO Pedro Ruiz also assisted the event.
- 46. Dubai Signature Event The contract was signed with Master Franchisee Aly Albadry at the embassy of Portugal in the UAE, and was witnessed by the Ambassador Mr. Jaime Leit達o.
- 47. 1. Have Management or Leadership experience 2. Identify with Vivafit values and vision 3. Believe in Vivafit success 4. Are disciplined and dedicated to the business 5. Have the available needed investment capital We are looking for investors who Vivafit Franchisee profile
- 48. - Its the right industry! The business of health and fitness, integrated with leisure industry, is one of the five most prosperous industries of the decade - Proven successful systems! Vivafit centers have excellent service and provide their members with personalized instruction, effective results and a workout that is quick easy and fun. - Well respected brand and industry leader! - Our mission is to run a successful business with a quick ROI! - Use of VIVAFIT trademarks, logos, websites. - Initial and on-going training & support. Opportunity to be a Vivafit Franchisee
- 49. 49 Industry Facts USA: More than 2 in 3 adults are considered to be overweight or obese; Fitness industry is considered recession proof; Current penetration rate is approximately 15%; Fitness industry is a $20 billion industry; Weight loss industry is a $69 billion industry; The average American goes on a diet 4 times a year; 80% of women join for weight loss results; Fitness profession fastest growing at 24% until 2020. Data combiled from the National Health and Nutrition Examination Survey, 20092010; IHRSA; Marketdata Enterprises, 2012; US Bureau of Labor Statistics
- 50. 50 Club Business International July 2012 letter to the editor: The essay written recently by CBI Managing Editor Rebecca K. Maverick is an important one (see Proper Nutrition: A Matter of Life or Death, CBI Unbound, May 15). For too long, healthy exercise and healthy nutrition have operated out of seperate silos. The time will come and it will be soon when the clubs with the best fitness programs will also be offering the best nutrition programs. This can also become an important new revenue center. John McCarthy, Executive Director Emeritus
- 51. THANK YOU! VIVAFIT appreciates your interest!
Editor's Notes
- #3: * O primeiro ano de abertura foi para experi棚ncias; testes de sistemas e criar procedimentos
- #9: * 2005 Inicio da expans達o
- #11: Breve descri巽達o do VF
- #12: Breve descri巽達o do VF
- #20: Breve descri巽達o do circuito: 39 um ano e 49 6 meses
- #25: Existem campanhas de marketing nacionais que s達o obrigatorias e locais que n達o s達o obrigat坦rias : imaginar que se est叩 numa fase de crescimento campanha de desconto (eventualmente); VF em fase de reten巽達o.... Campanhas das amigas
- #29: Sw Aonde pode ver tudo : quem est叩 a treinar; s坦cias pagantes; anivers叩rios; quantas pessoas treinaram; etc..
- #32: Ler o slide 1尊 Existem as pre-vendas pelo conhecimento da marca 2尊 Sucesso dos centros e nenhum ter encerrado 3尊 Em rela巽達o aos custos de marketing : podem repartir por exemplo a publica巽達o de um anuncio num jornal local 4尊 Forum my vivafit : experiencias solu巽探es de problemas; sugest探es ... Perguntar como 辿 que se v棚 daqui a 5 anos? * Contrato de franchising: 5 anos; renova se tiver uma factura巽達o de 900.000 brutos n達o paga os direitos de entrada, se n達o quiser continuar a zona fica livre. Durante um ano ap坦s termino do contrato n達o pode abrir
- #33: * Descri巽達o da equipa (informar q as forma巽探es s達o realizadas sempre em oeiras- escritorio e Vf oeiras)
- #34: *Descri巽達o da forma巽達o
- #35: Aferir por meio de perguntas se o Bem-vindo foi dado, de acordo com a Check list de Instrutora, fazendo quest探es relativas ao mesmo. ver bem vindo alterado uma marca portuguesa um franchising. O que 辿 um franchising? Falar na marca/ Sistemas testados/ Consist棚ncia Quem somos? R: Pedro e Connie + Equipa de suporte Quando nascemos? R: Jan de 2003; temos 6 anos Que dimens達o temos hoje? 100 Centros abertos (2 em Espanha) Somos detentores de 65% do mercado, nesta 叩rea de neg坦cio
- #49: Explicar que com o aparecimento das doen巽as: diabetes; hipertens達o; obesidade, e o sedentarismo o mercado ainda tem mto para crescer: tx crescimento ano passado 4.8%; 5% inicio de 2008 e neste momento est叩 em 5,6%- 15% Espanha. Crecimento pequeno mas est叩 a crescer. Mercado ainda muito por explorar. Sugerir que perguntem junto da familia/amigos quem faz exerc鱈cio.
- #52: * Perguntar se sabem o que 辿 o franchising e abrir o doc do que 辿 o franchising para falar das vantagens e desvantagens