What do we know about the future, today? 12 changes and their implications for business
The document discusses 12 changes and their implications for businesses, including: mobile meaning losing its meaning as all devices are now connected; businesses depending on social media for marketing and customer service; speed being critical for services and experiences; customers buying business services rather than technology; choice and customization becoming more important than standardized offerings; crowdsourcing becoming a new source for human resources; employees using their own technology in the workplace; context rather than the technology defining digital experiences; previously uncontrollable areas like home becoming safe for businesses; app stores becoming platforms for all types of services; IT losing its monopoly as other business units adopt technology; and the marketplace determining what a service is through customer demand and use.
What do we know about the future, today? 12 changes and their implications for business
- 1. What do we know about the future, today? 12 changes and their implications for businesses David Gentle Fujitsu Global Business Group Copyright 2011 FUJITSU
- 2. 1. The word ¡®mobile¡¯ has lost its meaning 1 Copyright 2011 FUJITSU
- 3. 2. Businesses depend on social media 2 Copyright 2011 FUJITSU
- 4. 3. Speed is everything 3 Copyright 2011 FUJITSU
- 5. 4. We buy business services not technology 4 Copyright 2011 FUJITSU
- 6. 5. Choice is the new ¡®one size fits all¡¯ 5 Copyright 2011 FUJITSU
- 7. 6. Crowds have become a source of HR 6 Copyright 2011 FUJITSU
- 8. 7. People use their own technology at work 7 Copyright 2011 FUJITSU
- 9. 8. Context, not technology, defines you 8 Copyright 2011 FUJITSU
- 10. 9. Uncontrollable areas have become safe 9 Copyright 2011 FUJITSU
- 11. 10. App stores have become service stores 10 Copyright 2011 FUJITSU
- 12. 11. IT functions have lost their monopoly 11 Copyright 2011 FUJITSU
- 13. 12. The market says what a service is 12 Copyright 2011 FUJITSU
- 14. www.technology-perspectives.com 13 Copyright 2011 FUJITSU