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Team SixA snapshot of the GlobCom projectMeg JarmanRachael BrittonCameron Marett
In focus..Introduce you to Team Six
Overview of the progress of the team
Management of a virtual team
How it differs from a normal reality team
Challenges faced from a PR perspective. Team six..
Team six..
Brief.. Develop a corporate public relations campaign..byusing an integrated communication approach.which can be implementedglobally as well as adapted on region and country level. The international teams should develop a concept which includesCommunication approach for an international public relations campaign
Evaluation of key target groups
Objectives of the campaign, including measurement proposal
TimelineThe concept should cover at least communication measures for three regions or countries one of them Asia.
Progress..Completed environmental and competitor analysis on a regional level
Identified market segment
Completed Environmental and competitor analysis on a global level
 Identified SMART objectives for the campaignCollaboration..On the skills side the rise of new media is the revolutionary change. (Kevin Maloney 2010). Weekly scheduled Skype meetingCollaboration.. Weekly scheduled Skype meeting
 Feedback via FacebookCollaboration.. Weekly scheduled Skype meeting

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Zeiss a snapshot

Editor's Notes

  • #2: WelcomeRACH
  • #3: What we will be looking at in the presentationRACH
  • #4: Introduce teamCAM
  • #5: Following the initial chats and getting to know one another, the team voted for Ira to be group leader.Also appointed each countries representatives to make communication smoother.CAM Ira Kleinhurt
  • #7: In terms of the actual work the team has so far achieved the followingCAM
  • #8: How we have communicated to one another. *Skype images fade in over text*CAM
  • #9: Feedback via Facebook *facebook images fade in*CAM
  • #10: Uploading and collaboration of work on Google DocsCAM
  • #11: Stored on Google wiki in order to visual be able to monitor progress and refer back to with ease.CAM
  • #12: MEGDuring this year we have established many criteria to make a successful team....Include EQ behaviour stuff....7 habits of highly effective people in order to understand how people work better together. (SEE NOTES FROM WK 4).Belbin Team types....as we were put into groups, had to establish our working type and discover others.But sometimes teams arent always easy.. (insecurities and stresses)ira
  • #13: MEGDuring this year we have established many criteria to make a successful team....Include EQ behaviour stuff....7 habits of highly effective people in order to understand how people work better together. (SEE NOTES FROM WK 4).Belbin Team types....as we were put into groups, had to establish our working type and discover others.But sometimes teams arent always easy.. (insecurities and stresses)
  • #14: RACHVirtual teams are governed essentially by the same fundamental principles as traditional teams. However, there is one critical difference. This difference is the way the team members communicate.油There are many challenges faced when communicating via both face to face and virtual. FACE TO FACEMany virtual meetings lack the cues we use in person such as tone of voice, body language,油facial油expression and other nonverbal cues that may indicate confusion, discomfort or disagreement. Therefore lead to possible miscommunication.Shared experiences, spontaneous conversations, the experience of personality nuances are much harder to come by, virtually.油VIRTUALFace-to-face meetings require individuals to be in the same place at the same time whereas virtual meetings reach across geographical boundaries.Save time and money - Face-to-face meetings and conferences can cost a great deal due to油travel expenses, accommodations, venue rental, and the packing and shipping of displays. According to Bloomberg Businessweek, a virtual meeting or teleconference can save 50 to 80 percent of the costs of a face-to-face meeting.Virtual communications can be far more effective and efficient than face-to-face communications as people tend to be more honest during as everything is happening by means of writing. Also, there is no room to make judgements based on appearances.
  • #15: RACHOne of the biggest challenges of virtual teams is building and maintaining trust between the team members. Trust is critical for unblocking communication between members and sustaining motivation of each person involved. Trust and identity are two significant issues for efficient creation and operation of virtual teams. Identity plays a critical role in communication and yet, when spatial borders separate team members, identity is ambiguous. Managers of virtual teams need to pay much more attentions to maintaining clear goals, performance standards, and communication rules. People have varying assumptions on what to expect from each other. To avoid build-ups of misunderstandings, in a virtual organization it is critical to replace those implicit assumptions with clear rules and protocols that everyone understands and agrees upon, especially for communication. 油Not everyone can perform well in a virtual team environment. The members should be self motivated and able to work independently. They need to be able to keep working effectively without much of external control or structure.油Due to more limited communication channels, the success and effectiveness of virtual teams is much more sensitive to the type of project the group works on, what people are selected, and how the team is managed.
  • #16: *Ive changed this to the end of the virtual team, as its summarises the virtual team section quite nicely.. And leads on to the PR theory.*MEGGMT, easter hols, Oz, weighted more important for others
  • #17: ROSTE model.. Mission statements, continguency planningPEST analysis. Different names and in some circumstances actually exempt.Planning timeline affected by holidays.. meetings