A 16 + year veteran of the interactive business, having worked at Modem Media from 1996 - 2005, and currently engaged in developing an award-winning interactive marketing agency. All told, over 18 years of experience spanning the areas of interactive, database, and promotional marketing.
As a VP in Modem Media's Marketing Strategy Group, I was focused primarily on clients in the travel vertical, helping them to develop strategies to capture a greater share of the online travel market. Since 2001, those efforts included a primary focus on search engine marketing. I oversaw all areas of search engine marketing (SEO, PPC, and Paid Inclusion) for Modem Media clients.
Prior to joining Modem ...
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