I am a Brussels-based strategic planner with more than 15 years of experience. I love to change the way organizations and brands engage today鈥檚 connected consumers by creating never-ending stories across brand communications, digital engagement, and cross-channel experiences.
I conceive innovative and engaging experiences by leveraging every relevant medium and touchpoint on-line as well as off-line.
Areas of expertise include:
- Strategic planning
- Brand identity & positioning
- Digital & integrated communication
- Cross-channel/omnichannel experiences
- Creativity & idea development
- Forward-focused thinking & innovation
- Consumer insight
- Business ideas
- Food marketing & trend.
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