I鈥檓 a marketing strategist with a mighty passion for what I do.
I'm inspired by creating strategic online experiences that enrich brands and delight customers (and I've done that for clients like Visa, Capital One, The College Board, GE, The Emma Willard School, CDPHP and lots of others).
(I like to think) I'm a catalyst for creative collaboration. Building, energizing teams. Lecturing on best practices and industry culture. Bringing my own ideas forward in the form of "Dummies" books and blog posts on topics of personal and professional interest.
I'm fluent in SEO, SEM, SMM, SMO, CPC, CTR, CPL, CRM, MLM, and my all-time favorites, UX, CX, CRO and ROI.
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