Research analyst and writer with 15 years experience exploring B2C and B2B markets in both agency and client-side roles. Strong expertise providing all types of businesses (agencies, publishers and corporates) with regular and timely intelligence, customised to the needs of different stakeholders.
Agency experience: providing concise, timely and insightful intelligence to account teams, planners, management; content marketing in the form of thought-pieces and presentations.
Client-side experience: developing customer insights and identifying actionable points for marketing and business professionals to develop business and marketing strategy.
Publishing experience: Researching and...
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