Seasoned digital marketer with over 10 years of experience in the field of Online and Mobile marketing and strategy.
A mobile and digital first marketing approach is what excites me and I鈥檝e had the opportunity to lead a multitude of such campaigns - be it pure play performance campaigns or conceptualizing a brand鈥檚 digital journey- even marrying ATL with Digital.
Cause marketing is also something that I enjoy working on. Some initiatives that are really close to my heart are GPI- Be Brave, Aviva - The Great Book Wall, Whirlpool Ek Jodi kapda and YouWeCan by Yuvraj Singh.
Areas in which I've had great success are:
鈥� Performance Marketing (Ecommerce)
鈥� Analytics 鈥� Web and Mobi
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