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WOMMA UK is the independent body representing the word of mouth marketing industry in the UK, promoting thought leadership, best practice & events.
Presentations
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The Guardian's Word of Mouth Database
The Guardian's Word of Mouth Database
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Martin Oetting: The Ripple Effect for WOM UK 181109
Martin Oetting: The Ripple Effect for WOM UK 181109
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Face Research 3.0 WOMUK 251109
Face Research 3.0 WOMUK 251109
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Dr Robert East: Net Promoter Score - is there a better alternative?
Dr Robert East: Net Promoter Score - is there a better alternative?
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WOM UK February Espresso: James Whatley's WOM Case Studies
WOM UK February Espresso: James Whatley's WOM Case Studies
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Barak Libai lecture WIM UK April 2010
Barak Libai lecture WIM UK April 2010
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