Game inspired (agile) business models
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The document discusses using gamification and game elements to drive change in businesses. It recommends identifying a business's "progress loop" of invent, do/make, test & improve, and tell/sell. It also recommends starting change efforts by holding a "GameStorm" workshop to define challenges, objectives, and constructive versus destructive actions through a game-inspired framework. The overall message is that businesses should take an agile, iterative approach and focus on synergizing processes rather than traditional departments and systems to drive progressive change.
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Game inspired (agile) business models
- 1. Start Change by Playing Games ! @BartHufen #Gamification
- 2. Content 1. Who am I? 2. Game Inspired - Agile - Business Models 3. Find your progress loop! 4. Start with a GameStorm @BartHufen #gamification
- 3. Who am I? BrandNewGame Advertising Diesel Atari ! ABN Amro Bank ACN / Schiphol Airport BelCompany Fontys Hogescholen Haven Amsterdam Holland Casino Novamedia Red Bull Robeco TomTom Unilever Ziggo Player 1 Player 2
- 4. Download at www.brandnewplayground.com @BartHufen #gamification 200 pages of inspiration! Free e-book
- 5. The Story of FarmVille
- 6. The Story of FarmVille Do the same But better Over and over
- 7. The Story of FarmVille Buy Seeds Plant Seeds Wait Harvest for Money Game Loop
- 8. The Story of FarmVille Buy Seeds Plant Seeds Wait Harvest for Money Buy ... Buy Land Buy Tools Buy Animals Etc. Deploy... Use... Employ... Furtilize Level Up! Protect Mois-turise Etc. Bonus Unlock Gain Etc. Level Up! Level Up! Level Up! Game Loop
- 9. The Story of FarmVille
- 10. The Story of FarmVille Progress!
- 11. Loop of Progress = Prosper!
- 12. The Progress Loop INVENT DO / MAKE TEST & IMPROVE Progress Loop TELL SELL Dare to Explore and Experiment
- 13. The Progress Loop RE-INVENT RE-DO IMPROVE Progress Loop RE-SELL LEVEL UP! Start synergie in your processes and level up Stop thinking in Departments Responsibilities Systems
- 14. DURING RE-INVENT DURING MAKE BEFORE AFTER IMPROVE IMPROVE Progress Loop DURING SELL BEFORE AFTER IMPROVE BEFORE AFTER IMPROVE
- 15. Example Progress Loop THINK DO DURING SELL IMPROVE BEFORE AFTER IMPROVE Free book downloads Ask Questions Give a Recap Ask Feedback Presentations Show relevant examples Which assets and activities drive succes? Which people and problems slow down succes?
- 16. Find Your Progress Loop INVENT DO / MAKE TEST & IMPROVE Progress Loop TELL SELL Strategic Tactical Operational
- 17. Game elements
- 18. Game elements
- 19. Start change
- 20. + REVENUES ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! Challenge # 3 BUSINESS Main Objective #1 Challenge # 1 Challenge # 2 INTERNAL PLAYGROUND EXTERNAL Actions - # 3 Actions - # 3 - COSTS GameStorm ! Define
- 22. 油1 ! Obstacle
- 23. 油2 Obstacle
- 24. 油3 Actions + # 1 Actions + # 1 Actions + # 3 ! ! ! Constructive
- 25. 油 actions
- 26. 油 Constructive
- 27. 油 actions
- 28. 油 Constructive
- 29. 油 actions
- 30. 油 Actions - # 1 Actions - # 1 ! ! ! Destructive
- 31. 油 actions
- 32. 油 Destructive
- 33. 油 actions
- 34. 油 Destructive
- 35. 油 actions
- 36. 油 ! Potential
- 37. 油 Progress
- 38. 油in
- 39. 油
- 40. Recap! 1. Find your Progress Loop (On Managerial-, Middle Management and Operational level) 1. Stop thinking in structures (department) and systems (software) 2. Start supporting synergy in your processes and iterate 2. If you are a GameChanger - Start with a GameStorm
- 41. Start Agile Change Start being a Game Changer! ! bart@brandnewgame.nl ! Tweet us @BartHufen ! www.brandnewgame.nl