Director, Digital Marketing Strategy at McNeil Consumer Healthcare, division of Johnson & Johnson Consumer, Inc.
Industry
Consumer Products
About
Chad Miz茅e most recently lead digital marketing innovation within the Johnson & Johnson Consumer Digital Center of Excellence. He brings more than 15 years of brand marketing and digital experience across Consumer Goods and Medical Device businesses, with expertise across a range of capabilities, including social media, mobile, CRM, retail execution and business model innovation.
During his tenure with the DCoE, he spearheaded mobile strategies, eRetail strategy, CRM discovery and launch, and led pilots on Marketing Mix modeling, Retail Media and Proximity Marketing, while developing and delivering multi-disciplinary playbooks, new operating guidelines and digital training for marketers..
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