Experienced B2B marketer with 16+ years of combining strategic skills with a pragmatic approach.
Excellent influencing skills and extensive experience of building cross-functional relationships to deliver strategies and tactics that drive business performance and growth.
Metrics-driven with a focus on ROI/ROMI.
鈥� Demand generation
鈥� Programmatic strategy and tactics (Search, Digital, Telemarketing, Nurturing etc.)
鈥� Business process creation
鈥� Marketing automation and lead nurturing
鈥� Channel / Distribution models and partner relationships
鈥� Global brand launches
鈥� Content creation
鈥� Project management
鈥� Agency, vendor and supplier management
鈥� Team management and d
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