"A black cat crossing your path signifies that the animal is going somewhere." I love this quote by Groucho Marx. My objective is to establish relationships between elements in this digital world. It's like giving a new sense to things, the internet of things. It's about perception, about the way people see or hear things. My role is to help pass the right message using the right words, the ones that will correctly be understood by your audience I drive a thin red line throughout all media channels and strategies to benefit from their power. I have worked with Super-Size companies as well as SME's, with one same goal: getting the most out of communication. Play with data to find the truth...
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