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Linguistics Landscape Poster Session

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Ping-Hsuan (Hogan) Wang

This document summarizes a linguistic landscape study comparing Chinatown in Washington DC and Rockville, Maryland. The study examines the use of Chinese and English languages in public signage. Some initial findings are that Chinese writing appears more on exteriors in Chinatown DC, while used both inside and out in Rockville. There seems to be more direct Chinese to English translation in Rockville and more English to Chinese translation in Chinatown DC. Both traditional and simplified Chinese characters are found in both locations. Further interviews with shop owners and customers are planned to expand the study.

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Linguistic Landscape: Chinatown, DC & Rockville Ping-Hsuan Wang M.A. in Language and Communication pw433@goergetown.edu
Whats Linguistics Landscape (LL) ? The language of public road signs, advertising billboards, street names, place names, commercial shop signs, and public signs on government buildings combines to form the linguistic landscape of a given territory, region, or urban agglomeration. (Landry and Bourhis 1997: 25) ? The project started out by replicating Jackie Lous study in Chinatown, DC, from the approach of LL ? Questions: Is Rockville more authentic than Chinatown, DC? If so, how is it reflected in LL? ? Methods: participant observation, interviews, activity space, and survey
Activity space of Liu Bobo in Chinatown, DC Lou, Jackie (2012) Chinatown in Washington, DC: The bilingual landscape, World Englishes
ShopHouse Southeast Asian Kitchen (Chinatown, DC) |ρʳ dongnanya shifang, Southeast Asia Diner
Fusion Supper Club (Rockville) ڕ^ Hai-ron huiguan, ocean fusion club
PNC Bank (Chinatown, DC) Poster on the door; notice of date closed Cathay Bank (Rockville) Poster on the door; notice of company consolidation yְlչ Xishou fazhan join hand develop sc Fanron yugong prosper together
Fuddruckers (Chinatown, DC rI Xin1xian1 de mian4bao1 Fresh bread rţ Xin1xian1 niu2rou4 fresh beef Great Wall Supermarket (Rockville) Checkout counter
Kung Fu Tea (Rockville) menu in the shop
Findings ? Exterior vs. Interior: Chinese writing can be found on the exterior in Chinatown, DC, but both outside & inside in Rockville ? Types of Businesses: Chinese writing appears in various types of businesses with no significant distinction ? Translation: There seems to be more Chinese?English in Rockville, and more English?Chinese translation in Chinatown, DC ? Traditional vs. Simplified: Both traditional and simplified characters can be seen in both Rockville & Chinatown, DC ? Whats next? More interviews with the shop owners & customers

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Linguistics Landscape Poster Session

  • 1. Linguistic Landscape: Chinatown, DC & Rockville Ping-Hsuan Wang M.A. in Language and Communication pw433@goergetown.edu
  • 2. Whats Linguistics Landscape (LL) ? The language of public road signs, advertising billboards, street names, place names, commercial shop signs, and public signs on government buildings combines to form the linguistic landscape of a given territory, region, or urban agglomeration. (Landry and Bourhis 1997: 25) ? The project started out by replicating Jackie Lous study in Chinatown, DC, from the approach of LL ? Questions: Is Rockville more authentic than Chinatown, DC? If so, how is it reflected in LL? ? Methods: participant observation, interviews, activity space, and survey
  • 3. Activity space of Liu Bobo in Chinatown, DC Lou, Jackie (2012) Chinatown in Washington, DC: The bilingual landscape, World Englishes
  • 4. ShopHouse Southeast Asian Kitchen (Chinatown, DC) |ρʳ dongnanya shifang, Southeast Asia Diner
  • 5. Fusion Supper Club (Rockville) ڕ^ Hai-ron huiguan, ocean fusion club
  • 6. PNC Bank (Chinatown, DC) Poster on the door; notice of date closed Cathay Bank (Rockville) Poster on the door; notice of company consolidation yְlչ Xishou fazhan join hand develop sc Fanron yugong prosper together
  • 7. Fuddruckers (Chinatown, DC rI Xin1xian1 de mian4bao1 Fresh bread rţ Xin1xian1 niu2rou4 fresh beef Great Wall Supermarket (Rockville) Checkout counter
  • 8. Kung Fu Tea (Rockville) menu in the shop
  • 9. Findings ? Exterior vs. Interior: Chinese writing can be found on the exterior in Chinatown, DC, but both outside & inside in Rockville ? Types of Businesses: Chinese writing appears in various types of businesses with no significant distinction ? Translation: There seems to be more Chinese?English in Rockville, and more English?Chinese translation in Chinatown, DC ? Traditional vs. Simplified: Both traditional and simplified characters can be seen in both Rockville & Chinatown, DC ? Whats next? More interviews with the shop owners & customers