Praveen鈥檚 a creative-turned-planner who prefers unruled notepads. His stints include George Patterson Y&R, Grey Worldwide, Publicis Mojo, JWT, Ogilvy & Mather and Stollery; across Cadbury, Schweppes, L鈥橭r茅al Paris, Australian Defence Force, Cricket Australia, Nestl茅, Levi鈥檚 and Nike. He holds Master's in both Commerce and Advertising from RMIT. His paper on 鈥楴aked Brands' was awarded by the International Advertising Association.
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