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Renee Zensen Resume 7.4
- 1. RENEE ZENSEN rzensen@gmail.com (415) 497-4879 PROFILE Dynamic, high energy, results-driven professional with a passion for sales, marketing, project and client service. Proven track record driving successful sales & management solutions based on best-practice operations. Grew company revenue and sales activity by 75%, while adding new product development and business locations. EXPERIENCE Project & Sales Consultant Marcus & Millichap, Tumlis RE & Barringer, San Francisco, CA2014 present Market Research, Developed Business Models, Revenue Forecasts, Budget & Subscription Models. 3rd Party Projects with City & County of SF and PG&E for scaling of energy services and retrofitting of buildings. Marketing, Sales & Project Management City Park, San Francisco, CA 2011 2014 Exceeded monthly sales targets by over 50% for 80+ locations with B2B/B2C closed transactions. Generated 400+ accounts in 1st year. Effectively negotiated deals to retain strong business relationships leading to repeat sales from client referrals, including Webcor, Canon Business Solutions, Pacific Structures. Developed proposals, contracts and presentations for operating new facility lease & management contracts. Class A Commercial Buildings, Hospitality, Condo and Multi-use structures. Conducted Rate Surveys. Collaborated with CRE Property Managers to develop marketing promotions for increased revenues. Authored marketing updates in the companys quarterly newsletter. Client facing and company representative for community and Commercial Real Estate (CRE) Associations. Lead Brand and Strategic Project Initiative teams exceeding goals and developed RFPs for revenues. Conducted training seminars for area managers with 900 employees on marketing their location. Oversaw online marketing, website design & development, social media campaigns and referral programs. Administrative support for 6 Executive Directors in Market Research, Operations and Accounting Audits. CA Sales & National Key Account Manager Nuun and Company, Seattle, WA (SF Based) 2008 - 2011 Generated 150+ accounts in 1st year. Lead accounts through sales cycle, POS placements, wholesale distributors and upheld strong relationships with client referrals. Successful launch of 2nd product initiative exceeding sales development, sales goals, & project commitment. Organized & managed all aspects of industry trade show promotions: advertising, logistics, marketing, sales. Sold to C level business chains and small businesses: UC Berkeley, USF, Whole Foods, Vitamin World, etc. Guided company through start-up phase to 923% annual growth, increased my channel distribution by 149%. Responsible for training regional market managers throughout U.S. on branding, distribution, sales reporting. Trained and managed 20+ CA sales ambassadors, scheduled and coordinated in store & event demonstrations. Sales Development & Health Educator Acupuncture Kitchen, San Francisco, CA 2008 2010 Constructed sales development and marketing protocols directing new clients to business. Sales/Mktg Director, Manager, & Instructor Mission Yoga, San Francisco, CA 2004 2009 Doubled sales revenue for business, increased class size & sales by 50%. Added value to retention & service. Responsible for developing & initiating marketing, retail sales, & advertising programs. Leadership and management role that renewed morale for business & established direction for staff & firm. Sales and General Manager, and Instructor Funky Door Yoga, San Francisco, CA 2000 2004 Managed & grew company from 1 to 4 store chains, branded chains on establishment & recruited customers. Project Management for new locations with design development advice and oversaw projects completion. Responsible for administrative duties. Developed retail and marketing initiatives focused on profitability. Recruited new hires, managed & trained 60+ instructors &100 employees & approved all accounting reports. Accomplishments: 1) Completed Bikrams 500 hr certified instructor course. 2) Managed fundraising: Karma for Kids, raised ~$200K for Okizu Foundation in 2 mos.
- 2. AFFILIATIONS SF BOMA (Building Owners & Managers Association) YBCBD (Yerba Buena Community Benefits District) USBID (Union Square Business Improvement Distri0ct) Hotel Council SF SF Chamber of Commerce SF Travel Association CREW SF (Commercial Real Estate Women) SPUR (SF Planning for Urban Research) NAPW (National Association of Professional Women) ULI (Urban Land Institute) IREM (Institute of Real Estate Management) SFRAR (Realtors Association) SFREI (SF Real Estate Investment Forum) SF| REX (SF Real Estate Exchange) EDUCATION B.S., Kinesiology SAN FRANCISCO STATE UNIVERSITY 2003 2007 * Minor, Psychology; Human Performance & Motivation Architecture, Interior Design ACADEMY OF ART COLLEGE, SAN FRANCISCO 1999 2001 Business & Communications UNIVERSITY OF MINNESOTA, MINNEAPOLIS 1996 - 1999 Organizations: National Speech Association Communication Club - Secretary Officer & Chair of Human Relations KCSV FM 88.1 FM Mass Communications, Radio Deejay, & Live Broadcast Sound Engineer Professional training: Social Media, Guerilla Marketing, Branding, & Breakthrough Goal Setting for Business. Certificates of completion: Stanford & MIT in both Entrepreneurship & Finance with Venture Labs. SKILLS AND ADDITIONAL EXPERIENCE Microsoft Office Suite, Salesforce, Netsuite, CoStar, multiple CRMs and social media platforms. Social Media: Sprout Social, Hootsuite, Goo.gl, Google Places, Foursquare, Facebook, Twitter, Yelp. Experience with: HTML, AutoCAD, Photoshop, Illustrator, Front Page Web Design, Word Press. Solely ran multiple small businesses, including; Bikrams Original College of Yoga and Fluid Yoga. Collaborated with the Boards & Committees of Yerba Buena Community Benefit District and Union Square Business Improvement District organizations to develop organization of complex community events including rallying local businesses to join on new business opportunities with joint promotions.