This one-day seminar teaches freelancers and independent professionals how to build an effective online presence. The seminar covers how to create a global, integrated, and strategic web presence using free and affordable tools. It also discusses how to maximize social media effectiveness through infographics, slideshares, and video. The seminar is presented by Candy Gourlay, an award-winning author and web designer, and will provide step-by-step demonstrations on domains, hosting, websites, search engine optimization, and integrating social media.