Erica Allison is the founder and CEO of Formation PR + Brand, a full service PR and branding firm located in Western NC. This 12-year old firm provides laser focused PR and branding services to clients in the fields of healthcare, higher education, nonprofit management, and regional planning.
Erica is the lead PR strategist and crisis communication expert for her team. She also sets the tone for branding campaigns, writes communication plans, and routinely consults with clients on communication strategy and crisis comms.